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Abel BeKele Yoshi Budiyanto SYLVAIN Croizer Linda Golabiewski Josh Johnson

1. Abel BeKele Yoshi Budiyanto SYLVAIN Croizer Linda Golabiewski Josh Johnson. Team 5 – Day 7. Translating Vision and Strategy: 2 of 4 Perspectives. Financial. Source: Norton and Kaplan. Vision & Strategy. Process. Managing Strategy: 4 Processes. Source: Norton and Kaplan.

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Abel BeKele Yoshi Budiyanto SYLVAIN Croizer Linda Golabiewski Josh Johnson

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  1. 1 Abel BeKeleYoshiBudiyantoSYLVAIN CroizerLinda GolabiewskiJosh Johnson Team 5 – Day 7

  2. Translating Vision and Strategy: 2 of 4 Perspectives Financial Source: Norton and Kaplan Vision & Strategy Process

  3. Managing Strategy: 4 Processes Source: Norton and Kaplan

  4. Information Flow in Partnership DELL Western Digital • Demand Mgmt & Marketing • Demand Mgmt & Marketing • Customers • Orders & Production Request • Orders & Production Request • Suppliers • Production • Production Source: Houghton et al

  5. Data Highway for Manufacturer and System Reseller Data Delivery Highway Supply Chain Technology Sharing Source: Grean and Shaw Billing/ Shipping Profitability WD Data Dell Data Production Status Information Sharing Replenishment Joint Product Development

  6. Strategy Map & Balanced Scorecard Derived from: Turban, Sharda, Delen, & King

  7. Strategy Map & Balanced Scorecard Derived from: Turban, Sharda, Delen, & King

  8. Strategy Map & Balanced Scorecard Derived from: Turban, Sharda, Delen, & King

  9. Dependencies / Relationships • For the metric “days to market for new products from inception to delivery”, the sooner a new product is released and sold into the marketplace, the more likely both Dell and WD are able to compete successfully in the technology space, and the sooner revenue can grow. • Yield, defect, downtime to retool between products and unplanned downtime per month metrics, strongly affect unit costs and productivity growth, as poorly manufactured units count against productivity metrics. • On-time delivery to Dell affects cash flow from sales. • All metrics describing levels of inventory affect finance charges on inventory, including the product mix in inventory.

  10. Dependencies / Relationships • Percent of joint development in product mix will also reflect inventory levels, as a product created without enough input from Dell may not get the orders needed to keep inventory levels down, or worse, a particular product could be over-produced and sit in the inventory longer than average.   • A higher number of shipping locations will affect shipping costs, as the complexity increases with the number of locations that product has to be shipped to. • Raw material prices affect unit costs.   • SPT utilization affects overall plant productivity, unit costs and cash flow.

  11. Dependencies / Relationships Plant productivity The number of units that pass the SPT affects Yield Defect Net unit costs Units manufactured per unit of labor Shipping latency Amount of goods in production Cash flow from sales Gross margin per SKU WD Inventory levels Dell inventory levels Inventory turns

  12. 12 Q &A

  13. Enhanced Supply Chain Source: Houghton et al

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