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Tourism in the South Downs National Park

Tourism in the South Downs National Park. 46.3 million estimated million estimated visitor days. £464.4 million generated. 8,200 FTE jobs. Headline facts. Where do our visitors come from?. 95% are domestic visitors. 66% come from the three counties that make up the SDNP.

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Tourism in the South Downs National Park

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  1. Tourism in the South Downs National Park

  2. 46.3 million estimated million estimated visitor days £464.4 million generated 8,200 FTE jobs Headline facts

  3. Where do our visitors come from? • 95% are domestic visitors • 66% come from the three counties that make up the SDNP • 81% of all visits are by day visitors

  4. Visitor profiles “ A typical resident who visits the South Downs for informal leisure visits will be white British, over 45 years, will not have a health related issue and will be from an ABC1 household ”

  5. Group composition

  6. How do people get here?

  7. Why do people visit? Top three main reasons: • Going for a walk (29%) • Visiting an attraction (19%) • Enjoying the view (9%)

  8. Why do people visit? Top three secondary reasons: • Getting fresh air (56%) • Visiting a tea-room or restaurant (44%) • Relaxing or finding peace and tranquility (35%)

  9. Reasons for not visiting Top three reasons: • Not having a car (27%) • Health issues (24%) • Not having enough time (19%)

  10. Holiday-makers £14.93 per day Local visitors £5.50 per day Average spend of visitors £10.94

  11. Impacts of Tourism • Jobs for local people • Income for the local economy • Helps preserve rural services like buses, village shops and post offices • Increased demand for local food and crafts • Tourists mainly come to see the scenery and wildlife, so there is pressure to conserve habitats and wildlife • Stock disturbance • Gates left open • Ignoring Rights of Way (ROW) • Cyclists riding too fast • Horse riders not keeping to ROW • Litter • Dog fouling • Trampling and soil erosion • Loss of wildlife habitats

  12. Any questions? learning@southdowns.gov.uk 0300 303 1053 learning.southdowns.gov.uk

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