1 / 35

Publishing Online

Publishing Online. Chapter 2 . Overview. Blogs and wikis are two Web 2.0 tools that allow users to publish content online Blogs function as online journals Wikis are collections of searchable, linked Web pages that users can create or edit collaboratively

zalman
Download Presentation

Publishing Online

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Publishing Online Chapter 2

  2. Overview • Blogs and wikis are two Web 2.0 tools that allow users to publish content online • Blogs function as online journals • Wikis are collections of searchable, linked Web pages that users can create or edit collaboratively • A Web site is a collection of related Web pages that are usually hosted on the same server

  3. Overview

  4. Overview

  5. The Structure of Web-based Applications • Blogs and wikis both offer users a simple way to publish content to the Web without the need to know HTML • HTML uses tags to instruct a Web browser how to display a Web page • Cascading Style Sheets (CSS) is a complementary technology that specifies fonts, colors, layout, and placement

  6. Understanding Blogs • Users update their blogs by entering new content using a blogging application • Collection of all bloggers (people who post to their blogs) and their blogs is referred to as the blogosphere • A permalink can be used to link to a specific article on a blog • Blog members read and follow a blog • Blog is an abbreviation for Weblog

  7. Corporate Blogs

  8. Understanding Blogs • Citizen journalists share their thoughts about news and events

  9. News and Opinion Blogs

  10. Web-Based Blogging Applications

  11. Interacting with a Blogger Blog • Components of most blogging applications include the ability to: • Create and edit blog posts • Configure the blog’s settings • Select a design template and customize its layout

  12. Interacting with a Blogger Blog • To create a blog post, enter the title of the post • Use the text editor to perform basic text formatting • Create hyperlinks and upload images and videos • You can edit or delete posts

  13. Interacting with a Blogger Blog • The Settings tab contains options for specifying: • Blog’s title and description • Whether the blog should be added to Blogger’s blog listings • Whether search engines will be allowed to index the blog when a new post is submitted • Formatting settings • Whether to display blog comments • Email and mobile settings • Permissions settings

  14. Interacting with a Blogger Blog

  15. Interacting with a Blogger Blog • The Layout tab allows you to configure your blog by customizing: • Page elements • Gadgets / widgets • Fonts and colors • Templates

  16. Blogging with Multimedia

  17. Blogging with Multimedia

  18. Blogging with Multimedia • You can embed content in a blog or on a Web page

  19. Blogging with Multimedia

  20. Blogging with Multimedia • Most video-sharing Web sites contain the embed code that you should place into your blog application’s HTML editor

  21. Blogging with Multimedia • Video blogs are blogs whose posts primarily contain videos recorded by or featuring the owner of the blog

  22. Extending a Blog’s Value • After creating a blog, you should publicize it to increase traffic • Include blog URL in e-mail signature • Add links/information to social networking sites • Become an active participant on other blogs • Back (inbound) links and outbound links • Post reciprocal links • Notify search engines (ping) when there is updated content

  23. Extending a Blog’s Value

  24. Understanding Wikis • A wiki is a collection of Web pages where users can add, discuss, or edit existing content that they, or others, have created • Contributors of wikis usually have to register to be able to make changes • Wikis have an open structure allowing users to create new pages and link existing pages • Wiki comes from the Hawaiian word for quick

  25. Understanding Wikis

  26. Understanding Wikis

  27. Understanding Wikis • Many wiki providers host wiki applications on their own servers and allow contributors to use their features at no cost • They charge additional fees for increased storage • Domain names assigned by hosting services typically contain elements of both the provider’s and user’s domain name • Custom domain names are shorter and easier to remember

  28. Understanding Wikis

  29. Understanding Wikis • Wikis can be used in many different settings, such as in a college information technology course • Students can post and share their notes • Users can create or edit an article using a WYSIWYG editor • Wiki administrator can track how page was modified over time, and who made each change • Revisions page

  30. Understanding Wikis

  31. Wikipedia • Successful online encyclopedia generated by contributors • Contains more than 3.1 million articles • Sandbox page helps users learn how to use the wiki application software • New articles are first posted in a private section until reviewers provide feedback and corrections are made • Moved to live site after corrections are made

  32. Wikipedia

  33. Google Wave • Integrated collaboration tool that combines features from blogs, wikis, instant messaging, and e-mail • Streams of communication are called waves • Waves are composed of blips

  34. Google Wave

  35. Summary • Blogs and wikis facilitate the process of creating and sharing online content • Three-tiered architecture of Web applications • Blogging is a popular tool for individuals and organizations • Blogs usually are authored and maintained by individuals, whereas wikis reflect the knowledge of a community • Wikis are a useful collaboration tool

More Related