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Fundamentals of Multimedia. Week 1 Introduction and Authoring Leila Sharifi UUT Fall 2011. History of Multimedia. Newspaper : perhaps the 1 rst mass communication medium uses text, graphics, and images.
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Fundamentals of Multimedia Week 1 Introduction and Authoring Leila Sharifi UUT Fall 2011
History of Multimedia • Newspaper: perhaps the 1rst mass communication medium • uses text, graphics, and images. • Motion pictures: conceived of in 1830's in order to observe motion too rapid for perception by the human eye. • Wireless radio transmission: Guglielmo Marconi, at Pontecchio, Italy, in 1895. • Television: the new medium for the 20th century established video as a commonly available medium • The connection between computers and ideas about multimedia covers what is actually only a decade
Hypermedia and Multimedia • A hypertext system: meant to be read nonlinearly, by following links that point to other parts of the document, or to other documents • HyperMedia: not constrained to be text-based, can include other media, e.g., graphics, images, and especially the continuous media- sound and video. • The World Wide Web (WWW) | the best example of a hypermedia application. hyper implies linking
(…)Hypermedia and Multimedia Hypertext is nonlinear
Multimedia Definition • Definition: to distribute and present information coded as Graphics, animation, audio and video (and text, ..) • By • Computer, TV, phone, etc. • A multimedia system is characterized by the integrated • production, • processing, • storage, • representation, • and transmission • of several time-dependent and time independent media streams.
Why is Multimedia Hot? • Business Boom • Computer games (gross more money than movie industry 1997) • Media Companies: Google, Time Warner, Disney, … • Huge Market… • Convergence of computers, telecom, TV and … • Caused by technology and competition • Dramatic changes in products, infrastructure, etc. • Interesting technical issues (CS, EE, …) • Diverse (Potential) Applications • Potential for improving our lives (e.g., learning, entertainment, medicine, and work)
Application Areas • hypermedia courseware • video-on-demand • TV (interactive , HDTV, …) • audio/video production • audio/video conferencing (GroupWare) • virtual worlds (VR& SR) • Augmented & Virtual Reality (Matrix!) • Web (web based seminars, …) • UI (3D, …)
Media Types • Time-Independent Media • Information is not related to timing of the data stream • All classic media in the computer, such as: • text • graphics (line drawings, vector graphic) • image (photo, pixel graphics) • Time-Dependent Media • Information is time-related, must be shown to the user at • specific points in time • Continuous data streams • Data appears in regular intervals • Examples: • Audio (continuous) • Video (continuous) • An animation (not a continuous stream, but time dependent) • An interactive game on the Internet (not a continuous stream, but has real-time requirements)
What is an Authoring System? & Why? Authoring: • the process of creating multimedia applications What? • a program which has preprogrammed elements for the development of interactive multimedia software titles • some knowledge of heuristic thinking and algorithm design is necessary • speeded-up form of programming Why? • It generally takes about 1/8th the time to develop • Accelerated prototyping
Multimedia Authoring Paradigms/Metaphors • the methodology by which the authoring system accomplishes its task Types: • Scripting Language metaphor • Special language to enable interactivity • OpenScript, … • Slide Show metaphor • Mostly Linear • PowerPoint • Hierarchical metaphor • Tree Structure • Menu Driven Apps • Iconic/Flow Control metaphor • Flowchart, rapid prototype • Macromedia Authorware • …
Issues in Multimedia Applications Design Content Design • What to say, what vehicle to use?! five ways to format and deliver your message • Writing: Scripting • illustrating: Graphics • Wiggling: Animation • Hearing: Audio • Interacting: Interactivity
Detail View • Scripting (writing) • Understand your audience and correctly address them. • Keep your writing as simple as possible. (e.g., write-out the full message(s) first, then shorten it.) • Graphics (illustrating) • Make use of pictures to effectively deliver your messages • "A picture is worth a thousand words.“ • Create your own (draw, (color) scanner,...), or keep "copy files" of art works. • Color Themes -- be consistent with the contents • Animation (wiggling) • "A leaf doesn't flutter if the wind doesn't blow.“ • Only animate when it has a specific purpose
(…)Detail View • Audio (hearing) • Music - set the mood of the presentation, enhance the emotion, illustrate points • Sound effects - to make specific points • Narration - most direct message, often effective • Interactivity (interacting) • people remember 70% of what they interact with (according to late 1980s study) • Menu driven programs/presentations, Hypermedia, Simulations
Technical Issues • Video Mode, Target Platforms, Resolution, and Max # Colors • Memory and Disk Space Requirement • Rapid progress in hardware alleviates the problem, but software is too "greedy", especially the multimedia ones. • Delivery • Live Presentation • Delivery by CD/DVD • Electronic Delivery (Netshow/Streaming-video, etc.)
Authoring Tools • Image/Graphics Editing • Adobe Photoshop • Audio Editing • Cooledit • Video Editing • Adobe Premiere • Web Design • FrontPage • Dreamweaver • …