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Building, Growing, and Leading Your Team. The DNA of a Team…Personality Matters!. A Team EKG. Starting a Business?. - Three things to avoid!. Growing a Business?. - Focus on your team!. Impact Success Central to Failures Often Overlooked
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Starting a Business? • - Three things to avoid!
Growing a Business? • - Focus on your team! • Impact Success • Central to Failures • Often Overlooked • “The size of your team must be the size of your dream…the problem is many people focus too much attention on their dream and too little on their team.” - John Maxwell • “A companies only sustainable competitive advantage is its ability to learn faster than the competition.” - Peter Senge
Normal Market Conditions: Regression to the Mean High- performing companies Earnings % Mean for the industry peer group Low-performingcompanies time Source: Boston Consulting Group analysis, illustrative chart
Recessionary Conditions: Digression from the Mean High- performing companies High- performing companies Recession Earnings % Mean for the industry peer group Low-performing companies Low-performing companies Source: Boston Consulting Group analysis, illustrative chart
The Winning Strategy Optimizing vs. Right-sizing Growth 1 2 • Higher reduction of COGS • Maintain employees as strategic assets (lower reductions than peer group) • Higher investment in market-related items such as SG&A and R&D • Higher investment in asset-related items such as CapEx and PP&E Quick and decisive action was preemptive
Tying it together • 1. Winning strategies are executed by winning teams. (Central in victory or defeat) • “Just like great marketing will help a bad product fail faster…great strategies executed by a dysfunctional team are destined for failure.” • 2. Know your team • 3. Have your team know each other • 4. Celebrate strengths • 5. Jim Collins “Good to Great” – right seat
Impact of Personality • Each person’s personality will impact… • Motivations • Goals • Fears • Stress Points • Response to authority • Response to others • How we SEE the world
The Impact of Personality on Teams: • The Impact of Me on We • Our decisions and reactions are driven largely by our perspective; and our perspective is largely driven by our personality—who we really are. • And therefore, each person’s unique “ME” has a direct impact on the “WE”
The Impact of Personality on Teams: • Personality, Perceptions, and Team Dynamics • Patrick Lencioni wrote, in his best seller, about the five major dysfunctions of a team.
The Impact of Personality on Teams: • Personality, Perceptions, and Team Dynamics • While all aspects of team dysfunction are serious, intentional team development with scientific tools best addresses the foundational team dysfunction—lack of trust • "What don't know about a person we fill with what we perceive about them. These perceptions are often based upon who we are. • - Our perceptions can be costly!
The Impact of Personality on Teams: • Personality, Perceptions, and Team Dynamics • In the context of a team of people, there are two ways to know the team and it’s individual players best: • Spend significant time together…usually several years • Assess each person with a scientific, verifiable tool that looks at each player individually, how they uniquely affect the team, and the resulting team dynamic
The DNA of a Team • - The DISC System
DISC • Driver-Interactive-Supportive-Conscientious
The DNA of a Team • - 17 Key Personality Types
Individual Report • - Driver (Robert Dickie)
Individual Report • - Robert Dickie (2)
Network Marketing Executive Team • Team = Networker
Why do Teams Matter? High- performing companies High- performing companies Recession Earnings % Mean for the industry peer group Low-performing companies Low-performing companies Source: Boston Consulting Group analysis, illustrative chart
Conclusion • There are multiple services that range in price • Use a service that also provides a consultant • Harvard Business School – 191 Global CEO’s • Top rated program each year • Multi-year program to drive results • Comparison reports with industry / sector • “What if I spend a lot of money training these employees and they leave?” question from an HBS CEO • HBS Professor Reply “What if you don’t and they stay?”
Questions? For a free personal assessment and seven page report e-mail me at Rdickie@Crown.org Connect with me! Website – www.RobertDickie.com LinkedIn – Robert Dickie III Facebook – Robert Dickie III Twitter - @RobertDickie