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Are you on my email list? Are you my friend on Facebook ? Have you liked my Hi-End fitness page?. Do you follow me on Twitter? Are you apart of my linked in Network?.
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Are you on my email list?Are you my friend on Facebook?Have you liked my Hi-End fitness page? Do you follow me on Twitter? Are you apart of my linked in Network?
A winner is someone who recognizes his God-given talents, works his tail off to develop them into skills, and uses these skills to accomplish his goals. - Larry Bird Action is the foundational key to all successes. - Pablo Picasso Anytime you see someone more successful than you are, they are doing something you're not. - Malcolm X Discouragement and failure are two of the surest stepping stones to success. - Dale Carnegie
Successful Personal Training • Being successful at anything means aligning yourself with successful principles. • Don’t try to reinvent the wheel • There are two ways to learn • I have had many coaches and mentors • Brian Devlin- taught me a couple of major lesson’s • BedriosKeullian- taught me a couple major lesson’s • The goal of this course is to teach you how to begin growing and developing your own successful personal training business
Like Bedrios said the most important thing is being excellent Being your best self- Self actualization 1st and foremost this is business The first rule of business is that you are here to make money It is not wrong to make money doing what you love Where do you start? You must start with defining your clientele
Different Target Markets • Athletes • Obese • Baby boomers • Kids • Athletes • Stay at home mom’s • Pregnant ladies • Rehab • Bodybuilders • Weight-loss • People who want to change
My target Market • Personal training market is 35-65 yrs • My group training market is 27-50 yrs • My gym membership is 14-75 yrs • My pt and group membership is mostly female • Professionals and stay at home moms • I’m not as certain about my gym membership statistics yet • Currently in the process of segmenting my list to address my specific markets more appropriately
Why do they come to you? • Results • Motivation/support/accountability • Friendship/relationship • Insecure/intimidated/fearful • Knowledge/information • Form and technique • All the answers…
What do they get when they come? • How will you deliver the results? • What is it that creates change in your body?
Workout Variables Frequency Intensity Duration
Canadian Researchers at Queen’s University tested a workout using finishers against long cardio.(Reference: ApplPhysiolNutrMetab. 2012 Sep 20) • Group A did 30 minutes of treadmill running at 85% max heart rate • Group B did 8 rounds of 20 seconds of a single exercise (burpees, jumping jacks, mountain climbers or squat thrusts) with 10 seconds of rest between rounds. • Group C did nothing (they were the non-training control group) • The results were shocking… • Both training groups (A and B) increased their aerobic fitness levels by the SAME amount (7-8%). • Yes, group B did only 4 minutes of work and it was just as effective as 30 minutes of cardio. • However, the people in Group B had MORE benefits… • They also increased their muscular endurance in common exercises like chest presses, leg extensions, and push-ups. • Plus, this intense finishers style of training used by Group B also resulted in greater overall workout enjoyment. • The Canadian Scientists concluded that this finishers style of training will boost cardiovascular fitness just as well as cardio while giving you BETTER improvements in muscular endurance. • In JUST 4 minutes. • In a study from the University of Bath in England found that adding a single spurt of sprinting for thirty seconds while pedaling on a stationary bike generated a six fold increase in HGH levels which peaked 2 hrs after the exercise. One recent study comparing active men looked at the HGH response comparing 30 minutes high intensity running vs. strength training. Doing squats doubled HGH levels compared with running.
Results vs. Baby sitter job • Intensity creates change but your intensity must be appropriate to your client • A pro trainer needs to adjust intensity to be ideal for their client • You deliver the intensity of the workout with your programming and presence • Adjust your interval length • You bring the energy • You project the energy • Your voice is important
Paul Chek- Primal Movements Squat Lunge Deadlift/Bend Push Pull Rotate Jump/run
Walking the Walk • Who worked out this week? • Who’s on track with their food? • Who eats meat? • Are there any vegans? • What have you done for your mind this week? • What have you done for your spirit? • Why are you here? • Why are you doing what you’re doing?
Do it for the love • The greatest gift is a portion of thyself. - Ralph Waldo Emerson • It can be extremely profitable if you want it to be.. • It can be a terrific part-time profession for the rest of your lives. • It is a fantastic career! • The best way to find yourself is to lose yourself in the service of others. - Gandhi • You get to be an inspiration for people.. • You get to change people’s lives • The miracle is this - the more we share, the more we have. - Leonard Nimoy • We live in a cause effect world. What you put out into the world will be reciprocated back to you.
Be a Professional A professional trainer leads by example. “walk the walk” Committed to living their best life Committed to supporting their client to live their best life Makes the clients time about them Keep your client accountable Challenge your client Know when to be gentle Passionate about fitness Don’t sleep with your clients
Intro. Consultation • Be on time • Build a relationship immediately • Relate to customer • Put yourself in their shoes • Get them to fill out a questionnaire • Get some goals committed to paper
The initial consult • Keep the conversation about the client • Ask them their goals • Include some education. Discuss the aging process! • Determine a realistic time line • Discuss their past experiences • Ask them why they were unsuccessful before • They can’t be successful using an old method • If it hasn’t worked before it won’t work now • You need to do something different than you have done if you want a different result • Ask them if they are ready for change..
Most important Aspect of an Intro • Why would you like to get into shape? • What would it mean for you to get into shape? • You need to get the prospect to initiate the thoughts for success! • New thoughts are required to create a new outcome • You need to create a bigger Y for the member • You need to get a chance to wow them!
Essential Consult Education • What is fat? • What is metabolism? • Metabolism and age? • Male female metabolism? • Why does your metabolism slow with age? • What is the biggest influence on your metabolism? • You need strength training to speed up metabolism • You need aerobics to get out there and burn up calories • You need nutritional balance to support • Flexibility..
Assessment Weight Measurements
Demo workouts • Let’s get you out there and see if it’s a fit for you.. • You must have a planned and organized workout system • Keep it basic • You must be able to jump it up for the advanced or drop it down to the begginer • Make it polished • Push the client to their limit using as little as possible • This is your shot to really impress them • Make them feel terrific! • It must be fun they must feel a sense of success “They can do it! ”
Start up workout • Basic Elbow Plank- 30s • Elbow Plank with Alt. leg release- 30s • Elbow plank alt. Arm release- 30s • Single leg glut bridge- 30,30 • Double leg glut bridge- 30s • Superman variations (erector work) -30,30,30 • Side hold variations- 30,30,30 • Body Weight Squats- 30s • Single leg Balance- 30s,30s • Alternate lunges (reverse, forward, walking)- 60s • Bear Crawls- 60s • Side lunges (stationary, alternate, or walking)- 60s • Abdominal drills • Plyo ( squat jump, bunny hop, single leg hop or jumping jack)- 30s • Crab position glute bridges • Lateral crawl push up • Mountain climbers
Swissball workout • Alternate front kicks-30s • Straight leg back Alt Hip extention- 30,30 • Single leg balance abduction- 30,30 • Single leg hop- 30,30 • Swissball walkout- 30s • Swissball overhead squats- 30s • Swissball tucks- 30-60s • Swissball Pikes (for a strong client)- 30s • Swissball overhead lunges(reverse,forward,walking)- 60s • Swissball Plank (alt. leg release option,high plank option) - 30s • Swissball pushup (hands on ball, hands on Floor)- 30s • Side lunges (stationary, alternate sides, walking)- 60s • Swissball balance Rows- 30,30 • Swissball bench Press- 60s • Swissball glut bridges- 30s • Jumping jacks, swissball jumping jacks, swissball squat jumps- 30s
Medball workout • Touch and Reach-30s • Toe and Reach- 30,30 • Pendulum Swing- 30s • Medball Chops- 30s • Lunge and Press (reverse, forward, rocket)- 60s • Windmill- 30s • Bear crawls- 60s • Side lunges (Stationary, Alternate, Walking)- 60s • Single leg balance chop to toe and hop- 30s,30s • Medball pushups (push up roll or both hands on ball or stationary)- 30s • Medball Foot elevated Plank (single leg release)- 30-60s • Medball Squat Jumps- 30s • Jacknife Crunch- 30s or 15 reps • Heels to the ceiling- 30s or 10 reps /side • Little crunch- 30s • Single leg medball Glut bridge- 30,30 • Double leg glute bridge-30s • Burpees (walking or jumping)- 30-60s • Medball mountain climbers
Flexibility • Key stretches for the aging population • Key stretches for common chronic pain • Key yoga postures
Bad Knees • Stay off when clients are in pain. Don’t push clients through pain on their knees • Supported squats or lunges with the TRX • Box squats or Swiss ball sit and stand • Box step ups on a low box • Drive heart rate with dead lifts • Barbell or dumbbell Cleans, Snatches, Clean&Press, kettle bell swing • Elevate heart rate with pushes, pulls and core work, dumbbell stretch press • Alternate leg dead lift and press • Test single leg exercises • Include flexibility, key yoga postures • Recommend yoga • Introduce them to the grid
Low Back Pain • Don’t force client to push though pain • Warm up all muscles around the hip girdle entirely • Hip flexors, Erectors, Glutes, Abs, hamstrings • Bird dogs, erector work, watch abdominals, total core strengthening without causing pain • Focus on posture and breathing • Include flexibility, key yoga postures • Recommend include, demonstrate the grid • Recommend yoga
Wrists, Elbows, Shoulders • Provide handles for wrist support • Don’t push through pain • Avoid movements that cause pain • Always use light weights • Always include flexibility • Key yoga postures • Introduce the grid
Demo workouts • Must be appropriate to the individuals level • Do not kill your clients • Building the relationship is the key • Empowering the client is the focus • If done well your demo sets up your sale • Did you like that? • Would you like to discuss a package?
Closing the Sale • After a successful demonstration ask client how they liked the workout? • Ask them if they would like to see packages or do this again • Consider their financial resources and ethically determine the best course of action for them • Tell them what you would like to do or see • Make a recommendation related to their goal
Bosu workout • Alternate leg climb- 30-60s • Drive the back knee- 30s/leg • Over the tops- 30s • Over the top squats- 30s • Single leg Balance- 30s/leg • Elbow Plank- 30s • Single leg release- 15-30s/leg • Quick foot switch- 30-60s • Elbow plank arm release- 30s • Bosu Squats- 30s • Bosu Squat hops- 30s • Side hold upper body rotation- 30s • Side hold top leg raise- 30s • Alternate hand climb- 30s/hand • Suicide pushups- 30-60s • Bosu Crunch or situp- 30-60s • Single leg crunch- 30s/leg • Bosu crunch and Stand, Crunch n hop- 30-60s • Stationary Lunge- 30s/leg • Bird dog hold- 30s/Side • Over the top pushups- 30-60s • Dumbell Squat to press- 30s • Balance Rows- 30-60s
Dumbbell Workout • Light dumbbell room walk shld press- 60s • Businessman Squats- Dumbells down squats(light warm up)- 30s • Full body front raise – 60s • Plank Pullbacks- 60s • Sumo Squats- 30-60s • Alternate single leg deadlift- 30s,30s • Single dumbbell Overhead clean- 30s,30s • Dumbell Bear Crawls- 60s • Alternate Lunges (reverse, forward, walking) – 60s • Burpee full body front raise – 60s • Rear deltflys- 30s • Side hold John Travolta- 30s,30s • Side lunges (stationary, Alternate, walking) -60s • Swissball bench press- 60s • Dumbell Rows- 30,30 • Leg raises- 60s • Scissor kicks- 30s • Sit ups- 30s • Dumbell Squat thrust- 30s • Reverse lunge and curl or walking lunge n curl- 30-60s • Balance Tricepextentions- 10 reps/side
Barbell Workout • Side steps- 30-60s • Burpees- 30s • Burpee pushups- 30s • Sumo Squats- 60s • Barbell Military- 30s • Table top do the dog- 30,30 • Bent knee Plank heel to the ceiling- 30s,30s • Superman- 30s • Barbell Lunges (Reverse, Forward, Walking)- 30-60s • Barbell Rows- 60s • Leg Bicycle- 30s • Upright bicycle- 30s • Little situps- 30s • Barbell Squat to Press- 30s • Barbell deadlift uprights- 60s • Single leg Bear crawls- 30s,30s • Barbell lunge n Press (backward, forward)- 6-12 reps each way • Barbell Curls- 12-15 rpes • Barbell Alt. leg deadlifts- 60s • Crab position single leg glute bridge- 15 reps/side
Staying appropriate • Have a body part split routine for that bodybuilder guy 3,4,5 day split routine. • Have that full body strength template in your clip board • The weakest clients may be fine with the exercise of the first 3 routines just being recycled. • Keep it appropriate. Don’t progress past the most basic exercises if the client is extremely detrained. • As you build more of a relationship with your client your program can fall more into a maintenance pace • Adjust the workout to suit the clients wishes more • Reduce your expectations on the client
Discussing your typical clients profile • Average client is inactive • Detrained and de-conditioned • Been out of fitness for 10+ years • Been sitting at a desk job or at a computer • Poor eating habits, poor digestion, poor elimination, poor nerve innervation to core region • Been focused on building their careers and or their families • Not focused on themselves • Week across their upper back and neck • Tight across their chest • Tight hip flexors, tight hips, Tight It bands • Weak errectors, weak hamstrings, lower back issues • Your general on the spot workout should be focused on addressing these issues
Building a workout from a template • Using a system rather than just choosing an exercise • Build heat • Drive heart rate • Include intensity • Strengthen activate largest muscle groups • Get the job done ASAP • Create value for the customer • Quick results based PT • Don’t try to be too fancy especially not with beginers • Great resources to add workout spice- Brian Devlin, web-sites, utube, facebook