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Reducing transport emissions: Models of change. Harriet Williams, JMG Foundation Environmental Funders Network. “Everyone talks about the weather, but no one does anything about it” Mark Twain . P hilanthropic response to climate change.
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Reducing transport emissions: Models of change Harriet Williams, JMG Foundation Environmental Funders Network
“Everyone talks about the weather, but no one does anything about it” Mark Twain
Philanthropic response to climate change • Where The Green Grants Went – analysis of UK funding • Covered 176 trusts in the 2004/05 financial year • Environmental grants totalled £33.6 million – just 1.6% of UK trust giving (in US ca. 5%) • Of this less than 10% directed towards climate change – much of the funding is for conservation • Climate change grants amounted to less than 0.2% of UK trust giving in total • Very few grants to EU level work
Problems with road transport • Road transport 20% of EU carbon emissions, majority from passenger cars • Average person travels 36km per day – 27km of that by car • Noise, air pollution, accidents and land take • Car-dependent societies • Social justice dimension (including access to non-car alternatives, health impacts)
Origins of road transport emissions • Three major components: • Energy efficiency of road vehicles • Total distance travelled by vehicle fleet • Carbon-intensity of transport fuel
The blame game • Shifting of responsibility between government, business and consumers • Automakers call for ‘integrated approach’ to share burden of fuel economy regulation • Higher oil prices = end of ‘green dream’? • Unhelpful current paradigms: “Consumers don’t want clean cars”; “War on the motorist” • Decisive action by national and EU governments needed to clean up road transport. But where is the popular mandate for doing so?
So what should we do? • Where can funders ‘add value’? • Need to rapidly expand range of actions that are politically feasible and attractive to government • E.g. boosting fuel economy, reducing car-dependency • Models of change: Where power lies, obstacles to change, ways of tackling vested interests • Build wider movement from below, comprising ‘non-environmental’ publics to raise political costs of inaction • Aim for change at system level not symptom level
Pressure points: Fuel efficiency Government EU regs: 120g by 2012 Lobbying Climate change Fuel/vehicle tax Energy security Technnology Competitiveness/jobs Fleet procurement Fuel savings Consumer psychology Choice/personal freedom Business Consumers Advertising
So what should we do? 1. EU regulation of car CO2 • Highly politicised – showdown between France and Germany • Build ‘broad church’ to counter industry lobbying 2. Car advertising • Good platform from which to question what consumers really want and need in a car 3. Incremental technology gains • Off-the-shelf rather than in the future = Focus on EU gov, industry lobbying and advertising
Pressure points: Travel behaviour Government Public transport Road-building Teleconf./flexi-time Climate change Fuel/vehicle tax Traffic congestion Car clubs etc. Land-use planning Choice/personal freedom Parking availability Consumer psychology Health/quality of life Business Consumers Advertising
Psychology of travel behaviour: A microcosm of climate can(‘t) do ‘If everyone made journeys of less than one kilometre on foot rather than by car we’d save millions of barrels of oil!’ • What is wrong with this statement: • Who is all this energy saving for? • Where is the benefit at individual level? • What if ‘everyone’ else doesn’t do it? • What if I want to drive to the shop?
So what should we do? 1. Make it ‘sexy’ to take the bus • New discourses of choice/freedom: ‘I have a dream’ not ‘I have a nightmare’ 2. Reduce need to travel • Land-use planning – ever the Cinderella of reducing transport emissions = Focus on national/local gov, consumer psychology, alternatives to travel
For more information Environmental NGOs • Transport & Environment • Friends of the Earth Europe • Greenpeace International • Centre for Transport and Energy (Czech Rep.) • BUND (Germany) Academic centres • Transport Mistra (Sweden) • Centre for Transport and Society (UWE) • Centre for Transport Policy (Aberdeen Business School)
For more information • Funder initiatives on climate change • Climate Change Philanthropy Network (CCPAN) • Climate and Energy Funders Network (US) • Forests Philanthropy Action Network • Design to Win collaboration • European Climate Foundation