210 likes | 318 Views
Why a consumer-oriented Internet of Things centre in Sweden? . Kristina Höök. Consumer-oriented Internet of Things?. What is it? Why focus on consumer-oriented IoT-apps? A call for: A top-notch research centre integrating tech and design Focus on consumers A political vision.
E N D
Why a consumer-oriented Internet of Things centre in Sweden? Kristina Höök
Consumer-oriented Internet of Things? • What is it? • Why focus on consumer-oriented IoT-apps? • A call for: • A top-notch research centre integrating tech and design • Focus on consumers • A political vision
Why this buzz? Remember 1993?
Living in an IoT world? What about desire? Fun? Play? Life? • M2M • Automation • Smartgrid • Smart houses • …
From ‘personal’ to thriving on big data Internet of Sports Internet of Recreation Internet of Play Internet of Wellbeing Internet of Arts
Medialisation of reality • Selling reality back to users • Longing for the real • Constructing yourself and your reality • Living in IoT-world as performance
Focus on consumer apps -–why? • Huge market • Unique position worldwide • Creating desirable solutions challenging • Consumer-oriented IoT-apps challenge today’s technical & infrastructural solutions • A means to popularising and spreading solutions & infrastructure (… and then we can better tackle the rest…)
Unique expertise in Sweden? Programming and networking the things Applications & novel media Creating value from big data System solutions for big data
Consumer-oriented Internet of Things! • What is it? • Digitalised things + big data • Why focus on consumer-oriented IoT-apps? • Huge market! Challenge! And about LIFE! • A call for: • A top-notch research centre integrating tech and design: some of the best Swedish researchers in the area are here today! • Focus on consumers: cool examples demoed here today! • A political vision: where is it?