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Digital media Kit

2014. Digital media Kit. Let’s take a look…. Click image to play video. Internet connection required. Here are a few points of interest…. The power of. reaches 394,000 Homes in the Jacksonville area EVERY WEEK!. reaches 70,000 Homes in the Jacksonville area EVERY WEEK!.

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Digital media Kit

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  1. 2014 Digital media Kit

  2. Let’s take a look… Click image to play video Internet connection required

  3. Here are a few points of interest…

  4. The power of reaches 394,000 Homes in the Jacksonville area EVERY WEEK! reaches 70,000 Homes in the Jacksonville area EVERY WEEK! reaches 1.1 Million unique visitors and 15 million page views a month. reaches over 134,700 unique fans on Facebook & 25,900 unique followers on Twitter receives over 2.6 Million visits and 10.7 million page views a month. Sources: Nielsen Feb’14 eVIP. Sun-Sat 5a-5a. Google Analytics June2013 – May 2014 averages. Facebook/Twitter as of 6/11/14. Omniture & Google Analytics June2013- May 2014 average - all devices (News4jax and JW mobile sites and News4jax app).

  5. Research data • News4Jax.com Demographics • 73% are age 25-54 • 70% are Employed • 98% Own a Computer and 72% own a Smartphone • 80% have a HH income of 35k+ • 73%of News4Jax.com users spend 5+ hours per week online • 70% access the internet on their cell phone • Mobile Statistics • 90% of Jacksonville adults own a mobile phone. • By 2014, mobile Internet usage will overtake desktop internet usage. • 25% of American Adults 18+ own a tablet computer. • 66% access the internet on the smartphones at least once a day. • 94% of smartphone users have looked for local information. • 90% have taken action as a result. • According to Paid Content, the amount of money spent on mobile advertising is expected to increase to five times the present level by 2015. • 89% of smartphone users notice mobile ads. Source: Scarborough; Jacksonville, FL 2013 Release 2 (Oct 2012 – Sep 2013) Adults 18+ Visited News4jax in the last 30 days; IpsosOTX Media CT Study. Our Mobile Planet: Understanding the Mobile Consumer. May 2012 ; Pew Internet Research April & August 2012

  6. Tapping the app 159,424+ Device Downloads Source: Google Analytics- all devices April 1, 2013- May 2014, Official Launch of App on 7/4/13

  7. On the go 10.7 million mobile page views per month 2.6million mobile visits per month Source: Omniture & Google Analytics June2013 – May 2014 average - all devices, mobile site and app .

  8. #1 Facebook fan base Facebook as of 6/11/14

  9. Here’s an up-close look at our online audience

  10. The power of wjxt and news4jax.com targets customers day and night The highest percent of WJXT Viewing is from Mornings and After Work while your potential customers are home. Reach your audience during the Day by adding News4Jax.com to your buy while your customers surf the web at work! Include Mobile to reach your customers on the go, with steady usage from sunrise until bedtime! Daily % of WJXT Viewers By Hour Daily % of News4Jax PC Users By Hour Daily % of News4Jax Mobile Users By Hour Source: Hourly % of WJXT’s Nielsen M-F HH Nov’13 Ratings in 24 Hours / Google Analytics: Hourly % of Web Visits Oct 31, 2013-Nov 27, 2013 in 24 Hours on News4Jax.com and M.News4Jax.com

  11. News4Jax.com ranks in the TOP 1% of U.S. websites! News4Jax.comis ranked as the 1,529 largest site out of the top million U.S. websites. U.S. Ranking NEWS4JAX.COM: #1,529 Rank measures the popularity of this site based on how many Unique Visitors came to the site in a month. With Rank, lower is better. June 11, 2014

  12. Who clicks to News4Jax.com? Women 49% Men 51% Gender Female College 54% Caucasian 78% African American 14% Other 8% $250k+ 12% EthnicBreakdown Home Ownership Own Age Adults 25-54 60% Professionals, CEOs, Managers 31% Household IncomeMore Affluent OccupationProfessional $100k+ 18% Purchasing Power Strong Annual $250+ online purchases 55% * Source: QuantcastJune 11, 2014 and Scarborough Jacksonville, FL 2013 Release 2 (Oct 2012-Sept 2013) for news4jax users in the last 30 days

  13. 10 reasons why News4Jax.com can boost your sales… #10: VIDEO and SLIDESHOWSNews4Jax.com streams local newscasts and press conferences. Slideshows range from Fun in the Sun to Celebrities through the Years to My Favorite Things #9: WEALTHY 18% of News4Jax.comusers earn an annual family income of over $100,0001 #8: EDUCATED54% of News4Jax.com users are college educated1 #7: DESIRABLE60% of News4Jax.com users are 25-541 #6: TIMELYThe site is updated continuously seven days per week by a dedicated staff of news and web journalists #5: MORE THAN NEWSSections include pages for Social Media, Restaurant Report Card, Wheel of Justice, Adopt-A-Pet, At the Movies, What’s Going Around, Jacksonville Jaguars, Jacksonville Sharks. #4: TARGETEDNews4Jax.com is targeted advertising. It features sections such as Holidays, Money Matters, Consumer News, Look Local and many other targeted sections #3: INTERACTIVE RADARSharp HD maps, Precise radar, instant forecast center, hurricane interactive, and fresh tab navigation are just a few features that makes JustWeather.com one of the most-clicked on sections #2: POPULARAveraging 15 million page views2each month and 1.1 million monthly unique visitors2 Monthly average of 10.7 million mobile page views3 #1: RESULTS News4Jax.com is results driven and attracts more of the traffic you are looking for, and turns more visitors into your customers 1Quantcast June 11, 2014 2 Google Analytics, June2013 – May 2014. 3LSN Omniture & Google Analytics June2013 – May 2014 average - all devices, mobile site and app .

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