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Mayor Paul Antonio CEO’s Challenge - 2012. Click with your mouse to move forwards. Taking up the challenge …. Elected as Mayor in April 2012 Took on 2012 CEO Challenge following the resignation of TRC CEO Proud to be the first Mayor ever to take on the challenge! White Ribbon Ambassador.
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Mayor Paul Antonio CEO’s Challenge - 2012 Click with your mouse to move forwards.
Taking up the challenge… • Elected as Mayor in April 2012 • Took on 2012 CEO Challenge following the resignation of TRC CEO • Proud to be the first Mayor ever to take on the challenge! • White Ribbon Ambassador Click with your mouse to move forwards.
Key Messages throughout the Campaign • “If we willingly turn a blind eye to domestic violence then we condone it – and that….is….unacceptable. “ • “What we need right now is you, me, and every member of our community to draw a line in the sand and say enough is enough.” • “Domestic violence, in any form, will not be tolerated.” • “Not in our region, not anywhere.” • “WE MUST NEVER BE SILENT ABOUT VIOLENCE” Click with your mouse to move forwards.
2012 – Mayoral Champagne Breakfast • High profile launch of 2012 Carnival of Flowers • Silent Auction goods donated from various local businesses • $8436 raised (to be shared between CEO Challenge & 2 local shelters) • 5 minute Mayoral address around Family and Domestic Violence awareness & corporate responsibility Click with your mouse to move forwards.
2012 – Carnival of Flowers Floral Parade • Toowoomba Regional Council CEO Challenge Float • More than 100,000 people attended the parade! • 11 Commentary posts along the route explaining TRC’s role in the Challenge Click with your mouse to move forwards.
Raising awareness within TRC • Poster for behind all staff toilet doors… Click with your mouse to move forwards.
Raising awareness within TRC • Video message to all staff https://vimeo.com/53555407 Click with your mouse to move forwards.
FUNDRAISING • - $8436 – Champagne Breakfast • $650 – Jersey Auction • $1000 – Business donations • $500 – Staff raffle (Mayor gave away his car-park for 4 weeks!) Click with your mouse to move forwards.
Spreading the word…Queensland Mayors • Video message to 74 Queensland Mayors • Donate to the cause • Join the race in 2013 • https://vimeo.com/53555405 Click with your mouse to move forwards.
300 DL flyers distributed at 2 major business networking events Click with your mouse to move forwards.
Click with your mouse to move forwards.
Spreading the word…Business Leaders • Addressed Toowoomba Chamber of Commerce AGM on the impact of domestic violence for corporate Australia • Key note speaker – White Ribbon Breakfast 25 November 2012 Click with your mouse to move forwards.
Spreading the word…Business Leaders • Video message to more than 500 local business leaders • https://vimeo.com/53555406 Click with your mouse to move forwards.
The future…. Media Coverage • Continue to build awareness around domestic and family violence • Fundraising for CEO Challenge via www.everydayhero.com.au/paulantonioStrong TRC involvement in White Ribbon Day activities • Champion for Toowoomba Says No to Violence campaign Click with your mouse to move forwards.
Get involved : • www.ceochallengeaustralia.org • Get connected : • www.facebook.com/ceochallenge • www.twitter.com/ceochallenge