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Nine Poster-Making Rules of Thumb

Nine Poster-Making Rules of Thumb. 9 poster-making rules of thumb:. Make sure people can read it from 10-15 feet away. That’s about as close as people can get to your poster when there’s a crowd. Use nothing smaller than 24 pt font (30 pt is better).

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Nine Poster-Making Rules of Thumb

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  1. Nine Poster-Making Rules of Thumb

  2. 9 poster-making rules of thumb: • Make sure people can read it from 10-15 feet away. • That’s about as close as people can get to your poster when there’s a crowd. • Use nothing smaller than 24 pt font (30 pt is better). • Remember: Most reader’s & evaluator’s eyes are older than yours  • Poster should read like a book; top-to-bottom, left-to-right. •  ‘cause that’s how we’re all used to reading. • Break poster into 2-3 columns • Allows multiple people to read different parts at the same time without getting in each other’s way.

  3. 9 poster-making rules of thumb: • Use visual cues to guide the reader through your poster • One method: Number each section (along with a short title) • Another method: Use arrows but keep it simple!! •  Don’t let yours be the poster that’s ruined by an over-application of arrows  • Don’t fill the poster with lots of text • A key art of poster-making is writing succinctly while also capturing the key points. • In a room full of 50-100 posters, most people are going to spend 1-2 minutes at your poster. Keep it simple! • DO: Use bulletized lists & short paragraphs • DON’T: Have so much text that it requires 12 pt font to fit it all in.

  4. 9 poster-making rules of thumb: • …but on the other hand, your poster needs to speak for itself (you won’t be at your poster all the time) • Completely label all figures • Put captions below each figure. Captions should: • Include one sentence summarizing main point of figure • Indicate what is represented by different colors/symbols • Follow rules 2 & 4 • Don’t follow rule #5 so religiously that critical points are left off.

  5. 9 poster-making rules of thumb: • 7) Make it eye-catching without going overboard • Graphics and photos are good, but make sure they are relevant to the poster (i.e., NO BEAR PICTURES!) • 8) Strike a balance between graphics and text • Nothing will make a viewer’s eyes glaze over more than being confronted with a poster that is > 70% text • Nothing says “I don’t really care about this project” more than a poster that is > 70% graphics (especially if there are only 1-2 graphics without much supporting text (and especially if one of those graphics is a picture of bears)). • 50/50 balance is good.

  6. 9 poster-making rules of thumb: • 9) Leave some empty space • Important to have some visual separation between different sections and graphics • However, nothing says “I don’t really care about this project” more than a poster that is filled with empty space (> 25%)… • …except including a picture of bears.

  7. Remember: • Bad science can’t be made better by a good poster. • Good science can be made to look like bad science by a bad poster. • Your good science deserves to be presented to the world in a good poster!!!

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