5 Shocking Facts Not Everyone Knows About Customer Retention

1. 5 Shocking Facts Not Everyone Knows About Customer Retention Businesses often blow hot and cold when it comes to offering loyalty programmes in order for their customers to retain. Fortunately, looking at the importance of customer engagement these days, most businesses are feeling highly disposed to use the perks of customer retention solutions. Having said that, there are many things that companies still do not know about retaining customers. Here are some shocking facts about customer retention that you should keep up on. 1. 1. A few customers bring the majority of sales You might not know that the most sales your online shop gains come from a few customers. According to a market survey, 80% of an online retailer’s sales come from 20% of its customers. Shocking, isn’t it? This statistic conveys the importance of the most loyal customers tremendously. This means, as an online retailer, you must know the importance of customer retention because your most frequent shoppers could be making you the most revenue. 2. 2. Shoppers feel ignored Perceived indifference makes many of your customers stop shopping from your store. Read more