The 10 Most Valuable Waste Management Solutions Providers

1. www.insightssuccess.in www.insightssuccess.in August 2018 August 2018 The The The t 10 o10 10 M10 10 10 Valuable Waste Management 10 10 Valuable Waste Management Solutions Solutions s10 10 10 Valuable Waste Management Solutions Providers Providers Providers M o s t t M o s Environment Talk limate Change: Apprehension, Outlining & Mitigation Outlining & Mitigation Environment Talk Environment Talk limate Change: Apprehension, Editor's Choice Reuse, Reduce Recycle and Make the World Editor's Choice Reuse, Reduce Recycle and Make the World a Better Place to Live! a Better Place to Live! Editor's Choice Siva Sankar Founder & CEO Founder & CEO Founder & CEO Siva Sankar Siva Sankar Siv Siva Sankar Nov Nov No a Noval Waste Management Noval Waste Management Trailblazing Techno? Environmental Innovations Trailblazing Techno? Environmental Innovations va v l Waste Management

4. Editorial L Whatever has to happen; will happen for sure. ife is 60% of ‘What happens to us’ and 40% of ‘How we chose to react to it’. As simple as that. So, what’s the catch? The catch is – Ironically, we do not have much control on the significant former part. Smells like Murphy’s Law? Yes, perhaps. But why shall we be pessimistic about it. That’s the law of nature & that’s how mankind has survived for centuries on Planet Earth. Not only we survived but actually flourished in every possible sense. We battled calamities, we confronted epidemics, and we defied world-wars and tackled global recessions. Every single time when we were thrown to fire, we came out glowing with radiance of victory. We came out better, wiser, and stronger than ever before. Humanity has been blessed with this sheer beauty of ‘Getting-Up’. Whenever we were pinned down to the dust, we got-up and fought harder. We got-up because we knew that 40% of the outcome was always in our hands if we chose our reactions wisely. So far, we have chosen well. Well indeed. The battle of survival is never-ending. Mankind will always be thrown up to new challenges of adversities. Among many, that we are tackling of late, the conundrum of electronic wastes is a serious one. It was late 1970s, when our world was still basking in the glory of Industrial Revolution, the gloomy pictures of e-waste hazards first came up. Our responses were hazy to begin with. In 1976, 14000 tons of toxic and hazardous wastes were dumped in Atlantic Ocean. This led to the destruction of under-water ecosystem on a large scale and resulted into a massive outrage over this issue. In aftermath, Basle Convention was conceived, which still serves as the basic framework against adverse effects of hazardous wastes. Tales of Waste-Management & Twists of Survival During 1980s, when almost every single country opened their markets for one-another, the electronics-sector became the world’s largest and fastest growing manufacturing industry. Though, it helped us a lot in terms of development but at the same time it shot us with dingy piles of electronic wastes in return. The piles of scarps which were a potent threat to the health and lives of people at large. This was again a serious question posed to our civilization. But as usual, we reacted with conviction. 21 Century ‘e-waste management’ companies are the reactions, which are yet again showing our grit & resilience. They are not only unveiling the path but also leading us on to that. With the able arrows of management and recycling in their armour, these companies efficiently embraced the happenings and enabled their successful disposal.Of course, as we continue moving on the roads of modernization, the electronic wastes will continue getting generated in leaps and bounds. We can’t compromise on aspects of development. Tha’s for sure. Generation of e-waste is a price of that development. So, are we supposed to run-away from this? No, we can’t. No, we won’t. We will fight the happenings with the impact of reactions. The mechanism of apt ‘e-waste management’ are the reactions we have chosen. This fight will be won. It ought to be won.After all, we have the 40% of the outcomes under control! st Still scared of Murphy’s law? I bet you are not.

5. Editor-in-Chief Pooja M. Bansal Senior Editor Shraddha Deshpande Managing Editor Rajarshi Chatterjee Executive Editor Nupur Co-Editors Shweta Priyadarshini Ashwini Deshmukh Art & Design Director Amol Kamble Co-designer Shweta Ambilwade Alex Noel Picture Editor Sapana Shinde Priyanka Rajage Art Editor Visualiser Business Development Manager Akansha Garewal Marketing Manager Dhruv Apte Business Development Executives Daneshwar Dadsena, Prathamesh Research Analyst David Circulation Manager Vivek Bangade Database Management Prashant Chevale Technology Consultant Swapnil Patil sales@insightssuccess.com August, 2018 Corporate Ofces: Insights Success Media and Technology Pvt. Ltd. Off. No. 513 & 510, 5 Flr., Rainbow Plaza, Shivar Chowk, Pimple Saudagar, Pune, Maharashtra 411017 Phone - India: +91 7410079881/ 82/ 83/ 84/ 85 Email: info@insightssuccess.in For Subscription: www.insightssuccess.in Insights Success Media Tech LLC 555 Metro Place North, Suite 100, Dublin, OH 43017, United States Phone - (614)-602-1754 Email: info@insightssuccess.com For Subscription: www.insightssuccess.com th Cover Price : RS. 150/- https://twitter.com/insightssuccess Follow us on : www.facebook.com/insightssuccess/ ollow us on : www We are also available on : Copyright © 2018 Insights Success, All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights Success. Reprint rights remain solely with Insights Success. Printed and Published by Insights Success Media and Technology Pvt. Ltd.

6. CO NT EN TS or t y S r e v o C 08 Noval Waste Management: Trailblazing Techno-Environmental Innovations CXO Expert’s Viewpoint 28 Challenges to the Business leaders of the 21st century

7. 18 E-Waste Recyclers India: A Visionary Chieftain for the E-Waste Management Entrepreneur- 'Ship' in India Greenscape Eco Management: Providing a Gateway to Innovation, Prudence, and Formula to 'erase the e-waste' Namo E-Waste: An Abode of Innovations Conceiving a Cleaner Tomorrow 18 20 20 26 26 34 SOGO Synergy: We Care for 'Tasks' of Today and as We Share the 'Responsibilities' of Tomorrow Z Enviro Industries Pvt. Ltd: An Epitome of Commitment in the E-Waste Recycling Sector 34 42 42 Articles Editor’s Choice 32 Environment Talk Reuse, Reduce Recycle & Make the World a Better Place 22 Climate Change: Apprehension, Outlining & Mitigation to Live! Exclusive 38 Waste Management: What's Happening Around?

8. Waste management- A Responsibility Long Due! B ‘ eing Responsible’ is one of the phenomenal traits that comes naturally to human-beings. Ideally, we tend to be ‘Responsible’ towards anything we ‘Love’. However, many a times, we become quite selective in invoking this emotion. We always have a sense of responsibility towards the people we belong to and items that belong to us. But, this sense has a little substance, if one does not have that vital feeling of belongingness to the person or item concerned. ‘Earth belongs to us, as much as we belong to Earth’. This simple statement is self-sufficient in establishing the shape of responsibilities which mankind owes towards Mother Nature. Be it, the houses where we live, the places where we work, the halls where we eat or the vehicles which we drive; we keep all these very neat and clean to the maximum possible extent. Just because ‘they belong to us’. Then what makes us ignore the beautiful planet which belongs to us more than anything else ever created? The thrust to win races of development made us a tad irresponsible towards our planet. But, the Love was never lost. There still exist several clans which are continually making efforts to ensure that the beauty and piousness of the planet gifted to our generation doesn't get spoilt by our actions and activities. In this issue of “The 10 Most Valuable Waste Management Service Providers in India”, we have showcased some prominent companies redefining the provision of contemporary services in waste management sector. These firms are not only discharging their own responsibilities towards the planet, but also creating a much-needed awareness for inculcating the sense of responsibilities in masses at large. The journey of our magazines begins with Cover Story; Noval Waste Management which is an innovative eco- friendly solution committed to provide innovative and engineered solutions for communities, organization, and household to manage waste. Along with such an interesting Cover Story, we have also interviewed, E-Waste Recyclers India: A Visionary Chieftain for the E-Waste Management Entrepreneur- ‘Ship’ in India; Greenscape Eco Management: Providing a Gateway to Innovation, Prudence, and Formula to ‘erase the e-waste’; Namo E-Waste: An Abode of Innovations Conceiving a Cleaner Tomorrow; Z Enviro Industries Pvt. Ltd: An Epitome of Commitment in the E-Waste Recycling Sector; SOGO Synergy: We Care for ‘Tasks’ of Today as We Share the ‘Responsibilities’ of Tomorrow. To further keep the lamp ignites, our in-house editors have crafted some masterly written articles including, “Reuse, Reduce Recycle and Make the World a Better Place to Live!”, “Climate Change: Apprehension, Outlining & Mitigation” and “Waste Management: What's happening around?” Do flip every single page to unveil the secret of the success of these inspiring business companies.

10. Siva Sankar Founder & CEO

11. noval Waste Management Trailblazing Techno? Environmental Innovations ‘ Our dream was to make waste management machineries that are eco-friendly and energy efcient, yet better in productivity. Today we take great pride in offering that as a reality to responsible organizations and enterprises ‘ ‘ ‘ Athul Ghosh Director Sales & Marketing

12. ‘ ‘ T urbanization, ultimately contributing to enhanced waste generation and unscientific handling of waste is degrading the urban environment and causing serious health hazards. Experts say that Solid waste management scenario in India is at least thirty years behind developed countries. After My Long Career Of 25+ Years With Leading Global Engineering Giants Such As Siemens, It Is Very Refreshing To See An Indian Company With Such High Focus On Eco-friendliness, Sustainability And Smart Reengineering When The General Norm Everywhere Is Mechanized Burning Or Landfilling he challenges associated with waste planning in urban India were never easy. The ever growing population leading to ‘ To take the country forward with innovative eco- friendly solutions emerged Noval Waste Management, whichiscommitted to provide innovative and engineered solutions for communities, organization, and household to manage waste. ‘ Problems worth Pondering India is turning into a big garbage dump and, is also the third largest garbage generator in the world. The numbers are staggering and it may sound dangerous Pramod Shevde Senior Engineering Associate

13. efficient waste management to become an integral part of any civic culture. Government must play its all- important role by positioning necessary government policies for it to become effective in the initial stages so that the communities do not perceive it with diminished importance. It is quite hard to believe that even in 2018, we’re witnessing the open burning of garbage at the heart of our biggest cities that too going unnoticed by many. This sends a very wrong message to the communities at large and makes them believe it is a less serious issue. The other large factor is consumer affordability. Because of the small market size and zero compliance requirements for waste management at- source in India (barring Mumbai & Bangalore), manufacturers are unable to develop products at a price affordable to most of the people. Effective government policymaking (which has been happening for a while now) and active implementation are factors integral to improving this scenario. Fortunately, the central & several state governments have been showing very positive intent to improve the existing waste management conditions. Hence, the future definitely looks promising as on date. until we learn that 70% of that waste is untreated unlike the other big generators in the world. If at this rate landfills are filled then India will soon exceed the size of Mumbai and Bangalore. According to WHO, twenty-two types of diseases can be prevented by improving solid waste management scenario. Waste is an issue that goes far deeper than cosmetic appeal, affecting health and environment. It also reduces the availability of fertile land for future generations. It is proven across multiple geographies that waste is a valuable resource. To the common eye, India has a dangerous problem of excessive untreated waste. But considering waste as a resource, smart investors see it as an immense opportunity. Small Steps Impacting Significant Change However, things are changing and are definitely changing for good. Much of the change can be attributed to Siva Sankar and his company, Noval Waste Management which strives to improve the current scenario of the world with its sustainable waste management model. This passionate environmentalist wanted to do something innovative and new rather than just being involved. He ended up starting Noval waste management in 2013 with the vision of developing global technology equivalents in India. Noval, aims to make waste management machinery that are eco-friendly and energy efficient, yet better in productivity. Empowerment of Employees Instead of hunting for prodigious talents, at Noval Waste Management, it rather believes in empowering the employees. The preference is always given to an individual’s character and personality over his/her advanced professional skills while hiring as well as in the due course of work. It develops a much-needed sense of belongingness among the workforce. The employees get exposure to various environments and scenarios. It is highly ensured that no insecurity is bred within the organization. When people are good in all aspects and are empowered by the management, they most certainly surprise in ways that they learn, adapt and contribute to everything progressive even without any forced development program. As a result of these practices, Noval maintains a 97% employee retention rate since their inception. It’s definitely an achievement to be proud of. More than academic learning, he credits the exposure gained from his peers and faculty at NIT and IIM for helping him in the journey so far. He equally attributes the share of his successes to the apt raising provided by his parents and the capable support he attained from his colleagues all the way through. Perceived Risks & Hurdles Humans always resist the change. They always had; validating the law of inertia! It usually takes decades for

14. Peculiarities those ‘Stand-Out’ night! They cannot afford ill practices that’ll jeopardize their overall vision. After three years of intense research & development, the company has now perfected an in-house technology that helps them to making the most energy efficient organic waste recycling machines. It doesn’t end at how eco- friendly their machines are, in fact they have already planned efficient reuse purpose for their first batch of machines sold in 2014 with a lesser lifecycle that will become obsolete in 2024. Instead of dumping them, they have already encouraged their customers to return them for an incentive and they plan to overhaul over 90% of the machine to be reused as a useful material again. Noval considers sustainability as a necessary culture, and not as compliance. And they go to lengths to ensure that everything they do is a reflection of that fact. two new models that use zero grid electricity. These are currently under patent process and regarded highly by some experts as the greenest technology globally in mechanized solid waste management.Noval takes pride in their accolades & achievements, and interestingly they equally promote every other waste management company that comes with an innovative, sustainable and affordable eco-friendly solution. Though every waste management company tries to do their good bit – directly or indirectly – to the environment and to our society’s well-being,Noval made a special place of their own, and very rightly so. In 2016, while many civic communities were not aware of proper waste management methods and were too reluctant or busy to spend much time with the effective process. Noval Waste Management launched a comprehensive service called ‘Green Lease’ which is a managed service model. For a nominal monthly fee and ZERO capital investment, they started offering comprehensive waste management services to bulk generators such as apartments, corporate organizations, hotels, tech parks etc. Many of them could also not afford the capital investment required on machinery. ‘ ‘ ‘ ‘ ‘ We are incredibly proud of our R&D efforts in developing these world class technologies right at our doorstep Attaining sustainability: An Embraced Practice Noval, believes that efficiency and productivity MUST GO hand-in- hand with eco-friendliness and environmental sustainability. Sustainability is at the heart of everything they do. There's no point being a recycling company if they stray away from sustainability principles to manufacturing machines that helps the environment. Otherwise it’ll be like being a charitable, helpful soul during the day but a violent, brutal torturer at Feathers in the Cap The same year, they also developed Noval Waste Management has come We are committed to providing innovative and engineered solutions for communities, organizations, industries, households and municipalities to manage waste. Some of the great work we've done in research and development has attracted serious attention and partnership interest from reputed institutions in UK, Europe and Australia. ‘ ‘ ‘ ‘ ‘ Siva Sankar Founder & CEO

15. a long way since their inception. Talking in terms of numbers they have installed over 300 units across South and West India. In terms of innovative technology, they have started advancing since 2016. As on date, three new technologies are being tested for patent applications. Today, their machines divert more than 40,000 tons of solid waste from landfills every year. Some of Noval’s latest machines are even rated amongst the mosteco- friendly and efficient ones available globally. Further, several collaborations are also being discussed with some of India’s most elite and highly respected technical, scientific institutions to develop the next generation of affordable, eco-friendly recycling technologies. Mapping the Road Ahead Noval Waste Management is striving to create a diverse range of eco-friendly and energy efficient recycling technologies that are affordable and easy to operate. They are quite open to collaborating with like-minded experts and companies for achieving this objective. Noval further aims to make these products available at every region of India and at a price most can afford. They are already making strong efforts to establish efficient waste management systems as an integral part of all bulk generators at the planning stage itself! They have planned to set and implement a strong culture of segregation and recycling across Rural India using bottoms- up approach enabling them to create consistent livelihood opportunities related to waste management for people within their local communities across the country.

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17. Management Company Name Brief Attero is a renowned waste management company, which is also NASA recognized technology innovator. Nitin Gupta Co-founder Attero Attero.in E-Waste Recyclers India is a government authorised company specializing in collection and safe disposal of E-waste from all over India. E-Waste Recyclers India e-waste-recyclers.com Sunita Arora CEO Greenscape Eco Management Pvt Ltd greenscape-eco.com Greenscape Eco Management is a leading provider of IT Asset Disposition services. Jeevesh Kumar Founder & CEO Let’s Recycle is one of the largest waste management solution in India, which strategizes to bring in environmental solutions that can help the communities and organizations to become sustainable. Let’s Recycle letsrecycle.in Sandeep Patel CEO Namo E-waste provides services like e-waste recycling, computer recycling, computer disposal, scrap management, i top of the line. Namo E-waste namoewaste.com Akshay Jain MD Noval Waste Management was established in the year 2013. Noval Waste Management is an IIM (Indian Institute of Management) alumni enterprise focused on comprehensive waste management and environmental services. Noval India novalindia.com Siva Sankar Founder & CEO Established in 1969, Shivalik Solid Waste Management Limited a offshoot of UPL Limited - Mumbai. UPL Limited is one of the leading player in the field of Environment services in the country. Shivalik Solid Waste Management Ltd sswml.com Ashok Sharma CEO Sogo Synergy Pvt Ltd registered with Karnataka State Pollution Control Board for management and recycling and disposal of all e-waste. Sogo Synergy Pvt Ltd sogosynergy.com Manmath shelke Chief Executive Vermigold’s waste management systems create a significant impact for their customers’ in enhancing their marketable commitment to the environment while reducing their carbon footprint. Vermigold vermigold.com Jaideep Saptarshi Executive Director Z Enviro Industries Pvt. Ltd zenviroindustries.com Mujeeb Qadri Founder Z Enviro Industries Pvt Ltd is one of the largest electronics recyclers in Hyderabad.

20. ‘ ‘ ‘ ‘ ‘ E-Waste RecyclersIndia A Visionary Chieftain for the E-Waste Management Entrepreneur- ‘Ship’ in India we obtain sustainable resources from all end of life of electrical and electronic products in an environment friendly manner and conduct regular workshops for E-Waste safe disposal ‘ ‘ ‘ ‘ ‘ A Yes, she is known for donning multiple hats and that too with utmost perfection and sincerity. A graduate from Delhi University, she is an environmentalist at heart, spearheading the business of E-Waste Management sector in India, while keeping her core values of social activism intact. We are talking about Sunita Arora, a very well-known figure from the field of sustainable development in India. n Activist, An Environmentalist or An Entrepreneur? All three of them! Let us delve a bit deeper into her work-life and try to find the pearls of business successes blended with sustainable environmentalism. The Thrust at Inception Since the early stages of her life, she has believed that Sustainability and Development can definitely go hand-in-hand. Being an avid proponent of the green concept of sustainable development, not only she did impactful studies on the relationship between the two, but also, she has continuously worked to create a public awareness about the need of sustainable development. With the booming industries and ever-expanding markets for electronic sectors, we were staring at the heaps of electronic wastes which were definitely not going to reduce on their own. There was a need to protect the human and environmental health from the harmful effects of the electronic wastes. This growing need for efficient management, of electronic wastes in our country acted as a catalyst and led to the laying of founding stones for EWRI. Today, EWRI aims to turn waste into sustainable resources by extracting pure metals from end of life electronics in an environmentally responsible manner. At EWRI it is firmly believed that through proper scrap management technology and environment can happily co- exist. As a leading e-waste management company in India, it has assumed this responsibility with diligence and it continuously strives to make it happen. The Art of Grooming New and changing trends in technology are quite vital for any business venture. These can have a lasting impact on how customers reach the e-waste. Further, it does influence the company’s 18 August 2018|

21. growth prospects too. Hence, under the guidance of Sunita Arora, it is ensured that all of the employees are always kept updated with the latest technologies and innovations. Multiple modes viz. Networking, Seminars, Books, Newspapers, Magazines etc. are used there to serve the purpose. Moreover, a healthy workplace culture in the organization is maintained at EWRI, where they can feel safe, comfortable, valued and assisted. By using proper management abilities, the employers at EWRI addresses the needs of valued employees, anticipate issues and strive to dilute the stress teamwork among them. Sunita Arora CEO Novelty and Uniqueness The crux at EWRIcomprises of Innovative Ideas, Right talent, Expanded Network, Impeccable Hard work and Best-in-class Customer services. EWRI puts great emphasis on customer satisfaction as well as taking care of environment, health and safety standards. Their USP is the self-motivated teams of professionals along with highly advanced technological recycling processing tools that provide cost-effective and timely services to the clients. The Way to Avert is to Prepare Among various challenges, Sunita considers the complexity in recovering precious and rare earth materials as the major one. She emphasizes that the technological development in this area is important in order to ensure that the recycling plants have the flexibility to cope with multi waste streams. EWRI offers end-to-end solutions for the collection, recycling and safe disposal of electrical and electronic scraps. They obtain and recycle phones, computers, telecommunications equipment, consumer electronics, monitors, IT equipment & accessories, storage media, UPS, scientific & medical equipment amongst others that have been discarded or regarded obsolete. She believes in the promotion of Reduce, Reuse and Recycles theory. In this line, she further adds “We are absolutely striking the balance in the journey for the Industry and we are confident that the market demand for this is there. With increased regulation pressure, policy change and awareness in ways to deal with waste, we think the demand for recycled e-waste will keep increasing” At EWRI, they believe in the mantra of adaptability as per the market conditions. It is quite rightly said that any progress is impossible without change and those who cannot change their minds cannot change anything. Through the experience and prudence Sunita Arora along with her team at EWRI, make the clients aware of the best available opportunities for them. This in return, provides fruitful results in the most efficient manner. Mapping the Route Ahead Sunita believes in working for the present while keeping an eye on the future. She says, “The five Year Goals exercise is very important to frame the on-going activities and for everyone in the group to help achieve their goals & objectives” The Work in Progress Sunita Arora believes that being a part of the solution is the best way to solve any problem at hand. She, by the means of EWRI, is working in the direction of making earth a better place. They strive to ensure proper re-cycle of the e- wastes as much as possible. In her school of thought “Working with conviction, courage and leadership helps to get what you want” She is quite right in saying that it takes more than a good idea to fuel a successful business endeavour. Ideas are always cheap but the effective execution is a much greater part of success along with a focused plan to achieve the objectives. At EWRI there exists a ‘de-assembly’ line where individual items are de-manufactured or disassembled. 19 August 2018|

22. ‘ ‘ ‘ ‘ ‘ GreenscapeEco Management Providing a Gateway to Innovation, Prudence, and Formula to ‘erase the e-waste’ We deliver world-class s upply chain management services to clients for their end-of-life electronic waste management needs ‘ ‘ ‘ ‘ ‘ I achievement of greater heights, comes the need for greater responsibilities too. n the recent turn of events, India has become the world’s sixth largest economy muscling past France. The booming Electronic-Manufacturing sector in the last 10-20 years has played a vital role in it. But, with the The rapid changes of technology and associated advancements have led to a fast-growing surplus of electronic waste across the country. To counter the potential threat posed by the Electronic Wastes, we saw the rise of several Waste Management firms in the last few decades. Among those, the Greenscape Eco Management has made an absolute and impactful mark of its own. Motto at GEM: We Do as We ‘Care’ Greenscape Eco Management focuses on End of Life IT asset disposition and provides best-in-class solutions including re-use, de-manufacturing, brand security and e-waste recycling. It actively pursues projects and initiatives that benefit the e- waste industry and the communities that serve the environment. Having built a concrete platform on the foundation of consumer trust, the GEM group is setting exemplary milestones in new age realty development by coming up with a positive difference to the environment through every aspect of its business, while ensuring maximum returns to its customers. With increasing refresh cycles and continuous development in technology assets, Greenscape takes the client’s growing demands very seriously and offers tailored services to optimize the value returns out of their IT assets. Not only Greenscape helps to elevate their office space and reducing the dangers around the storage of surplus /obsolete IT equipment, but also, enables creating a clan of a socially responsible citizen. The Man behind the Wheels of Triumph The Founder&CEO, Mr. Jeevesh Kumar has been impeccably steering Greenscape on the roads to success right from its days of inception. He is widely recognized for his role in shaping methodologies for IT-Assets recycling and is an all-important person behind the prolific journey of the company. Under Jeevesh Kumar’s leadership, Greenscape Eco Management has been one of the pioneers of being India’s leading provider for e-Waste collection and recycling services, formulating new value propositions and injecting a fresh perspective in environment industry. 20 August 2018|

23. Mr. Jeevesh was born and raised in Delhi. He was educated at Delhi Public School, R.K. Puram. Thereafter, he received a joint Bachelor of Engineering degree in Software Engineering from University of California at San Diego and the University of Sydney. ‘Nothing beats Experience’. The life of Mr. Jeevesh validates this in a true & pure sense. He brings a vast rainbow of industrial experience to the tables of the company. Prior to Greenscape, he has worked with San Diego Supercomputer (IBM) and Polaris software labs. At present, he also serves as the Treasurer of the Electronic Recyclers. Association, a body that he jointly formed to encourage environmentally-sound regulation of electronic waste. Mr. Jeevesh Kumar Founder & CEO Distinction breeds Superiority The unique proposition of delivering maximum benefits for its business allies while ensuring IT sustainability is the attribute which differentiates GEM from others. In this regard, Mr. Jeevesh says, “Our uniqueness is backed by our core fundamentals of one global standard, credibility & market competency. We maintain the highest standards of asset security across all locations, while optimizing value recovery rates, reducing disposal costs and complying with local & global government legislation” while maximizing value returns & minimizing the strain on the environment. But, with the tools of subtle innovations and efficient management in their armor, GEM is well prepared for the battles ahead. At Greenscape, Mr. Jeevesh Kumar and team believe in offering services that not only benefit the environment, society and ecology but those that also make good business sense for clients. It is no wonder that the world sees Greenscape as top-of- the-league innovators, and quite rightly the team and management at Greenscape Eco Management consider that position sacred. Much to the credit of this prudent school of thought, Greenscape strives to become the most preferred solution provider in e-waste management and IT asset disposition industry. They aim to achieve this by gaining customer trust, increasing efficiencies & optimizing returns on retired assets while ensuring maximum sustainability benefits for society He further elaborates, “We believe in the systematic and organized handling of e-waste in order to avoid its impact on the environment and ecology. We address this issue through our collection and recycling programs that are exclusively devoted to the disposition management of IT equipments in an environment-friendly manner” In the context of the way forward, Mr. Jeevesh says “Goals over the next five years is to adapt to the changing needs of the electronic industries and keep innovating in terms of business models and using best available technology. Because Known Challenges make Best Companions Having awareness of the risks beforehand helps planning its mitigation in most efficient manner. It is always good to be one step ahead of the eventualities. Mr. Jeevesh considers Indian & Global Laws along with the Changing dynamics of the Electronic Device Industry as the biggest risk factors in a path of any company’s success in the sector of electronic waste management. Additionally, an asset manager also faces a tough task to trust a vendor who can deliver safe & reliable solutions for IT asset disposition, Looking at the gap of able solution providers and ever- increasing demand for electronic appliance consumption, the future of efficient E-waste management companies is nothing but bright. Today, Greenscape is not only being bridging that ‘gap’ but also is igniting the flame of Hope for a better tomorrow. 21 August 2018|

24. Environment Talk C hange is the only constant in life. Though this philosophy is dated back to 500BC, still today its relevance hasn’t even decreased by a dime. Time changes, Tradition changes, Culture changes, Custom changes, People changes, their Priority changes, so does the Nature and its constituents. In fact, Change is so pervasive in human lives and livelihood that it almost defeats all descriptions and analysis in every possible way. The world that we know today, it was neither the same some 1000 years back in past, nor will it be the same some 1000 years from now in future. It has incurred several significant changes in terms of its geology, demography, topography and climate too. Our planet’s climate has changed throughout the history. Sometimes it changes due to continental drift, sometimes it is the eruption of volcanoes that brings out the changes in climate. From the ocean currents to the comets and meteorites, reasons are a plenty for Climate Change, but today the world is collectively worried because these changes have been alarmingly speeded up due to many uncontrolled human activities. The Buzz Associated Climate change is already having several observable effects on our environment globally. The most significant among them is the steep rise of earth’s average temperature in recent times. The rise of 2 th Fahrenheit in 20 Century might sound small in magnitude but, this actually is an unusual event in our planet’s history. The current global warming trend is of peculiar significance because most of it is sadly attributed to be the result of human activities since 1950s. o 22 August 2018|

25. Change The anthropogenic activities have fast tracked the climate change on our planet. Heat waves, heavy rainfalls, floods and extreme weather conditions are occurring too frequently in many parts of the world. The trickle- down effects of climate change are adversely affecting the human health, agriculture, forestry and tourism in multiple ways. The main cause of global warming or climate change per se is the human expansion of “Green-House” effect. Technically, the Green-House effect may be defined as absorbing of heat escaping from the earth's atmosphere and radiating the same towards the surface of earth. The gases which contribute to green-house effect include – CO N O, H O, CH and CFCs (Chlorofluorocarbons). 2, 2 2 4 On Earth, human activities are enhancing the natural greenhouse quite steeply. The industrial activities that our civilization heavily depends upon have raised the atmospheric levels of several greenhouse gases like CO methane and nitrous oxide manifolds. 2, Deliberation on Duties Among some one hundred billion galaxies, three septillion stars, and 10 number of planets in entire universe, quite possibly our planet is the only one which supports the form of Life known to us. These figures are quite mind bobbling and so is the fascination of life’s existence on earth. Besides the rich reserves of resources, Mother Naturehasblessed us with an absolute and apt kind of Climate around us, which sustains the life and 24 23 August 2018|

26. helps it continue to blossom. Every constituent of the atmosphere around us has been shaped with an extreme precision of a craftsman. We shall certainly strive to protect the blessings that we have been bestowed with. The Mantra of ‘Mitigation, Innovation and Adaptation’ can definitely be a great help in this regard- • Mitigation Mitigation refers to the ways of curbing the emission of greenhouse gases. This can be realized either by reducing the sources of these gases (e.g. burning of fossil fuels) or by enhancing the ‘sinks’ of greenhouse gases that absorb and store these gases (e.g. forests, ocean and soil). • Innovation The clean and green sources of energy can be the Panacea we are searching for. The extensive usage of renewable energy resources helps saving our climate from the harmful by-products and greenhouse gases in addition to ensuring the availability of natural resources for future generations to come. • Adaptation The One who adapts is the One who survives. Even if we completely stop the emission of greenhouse gases today, the climate change will still continue to affect the up-coming generations. In a way, Human Race is committed to these changes and we shall learn to adapt with the changing climate. Connecting the Dots for a Better Future There is nothing one cannot solve if one possesses the awareness of its cause, consequences and will to overpower it. Today, when our world is staring at the impending ramifications ahead, the solution to avert the same is also hanging nearby. We do have able agencies like UNFCC and efficient platforms like COP, where the matter of climate change and necessary steps are continuously being discussed at a high level. They are playing their part and so shall we. These summits will not be able bring the desired effects on ground level unless the population at large is made aware of their actions and repercussions involving climate. Education is definitely one indispensable step for bringing this awareness. The young flocks in schools and colleges today will be the decision and policy makers of tomorrow. Shaping their perception towards the changing climate along with their associated responsibilities can rightly be brought by inculcating these issues among the traditional educational curricula. This step might possibly set the course and define the direction in which Mankind will sail in years to come. Under the maddening rush to win the races of modernisation and industrialisation- Yes, we have neglected our duties towards the Climate we live in. Yes, we were a bit slow to react when nature first started showing its initial signs of displeasure. Yes indeed. But any battle is not lost until the last sword has fallen. Many a times the method acquired to achieve the victory is as important as the victory itself. Today all we need is to curb the human instincts of exploitation at will and strive to enhance the philosophy of preservation and perseverance by choice. This Fight is not with the Nature, it is ‘For the Nature’ instead. 24 August 2018|

28. ‘ ‘ ‘ ‘ ‘‘ ‘ ‘ ‘ ‘ NamoE-Waste: An Abode of Innovations Conceiving a Cleaner Tomorrow S said that, it is also a matter of the fact that the height of a tree can always be predicted by observing the strength of its sprout. Here, we are talking in terms of Namo E-WasteManagement Limited which is already making all the good sounds in the e-waste recycling industry, even before completing its initial five years of inception. For this success at stupendous pace, the efforts and dedication of its Founder, Akshay Jain shall definitely be credited. We offer a complete end to life solu?on for your e-waste disposal uccess is never an overnight phenomenon. The overnight successes visible to human eyes also have countless hours, days & months of dedicated efforts and serious level of toils hidden beneath it. Having The Early Hustle As an entrepreneur, Akshay has always been very flamboyant in putting up his views on every platform. He sticks to a very tight schedule when it comes to sleeping and getting up on time. Regular with his fitness routine and meditation whenever he get a chance, has completely transformed his life not just professionally. In fact, he is one of the youngest people to be invited to ‘Policy Making’ meets by various ministries. He has featured in many events as a speaker/panelist and also covered by leading media houses as one of the top budding entrepreneurs in India. After successful completion of his graduation in Mechanical Engineering, he worked for Maruti Suzuki India. Thereafter, he attained his master’s degree in business management from Greenwich University, London. He was inspired by the responsible recycling mechanism present in the UK and the dire need for such a system in our country for our sustainable growth. Realization of the Concept Akhsay’s fascination for advanced recycling mechanism germinated the idea of a setting a responsible firm enabling the same. The idea got into the shape of Namo e-waste in 2014 and since then, with his enthusiasm at a young age of 28 years, he has taken big steps to reach the goal of building one of the best e-waste recycling facilities in India. Namo e-waste is the fastest growing e-waste management company in India working with many public and private sector companies. Namo e-waste was incorporated in January 2014 after more than 2 years of feasibility study and various technical analysis. Recycling license was issued in August 2015. Meaning thereby, it took 18 months for setting up the plant and machinery to make it one of the best facilities in the 26 August 2018|

29. country with zero waste discharge technology. The wait and efforts were worth. Right after its inception, Namo came up with the finest technology available for extraction of metals from e-waste and separating the hazardous content present in it. The company has attained the best recycling standards for e-waste by getting R2 certification along with OHSAS 18001, ISO 14001 and ISO 9001. Today Namo’s team comprises of educated professionals and highly experienced members. Their current strength if of over 50 employees including 25 staff members. This team has delivered in all aspects and has contributed to the steep rise of the company. Conviction of Responsibility Akshay Jain MD Producer Responsibility Organisation (PRO) – The EPR (Extended Producer Responsibility) targets are given to the producers and manufacturers of electronic items by the Government in which they have to collect and recycle a percentage of their sales of electronics in the country. Namo e-wasteacts as a PRO for these companies to meet their EPR collection and recycling targets. These rules came into force in 2017 and Namo e-waste became the first PRO company to recycle over 1000 Tonnes of e-waste for EPR. The share of revenue through this dimension is over 50% of our business The Shining Crown In such a small span of its realization, Namo e-waste has already made a mark of his own in this sector. The responsible efforts resulted in plenty of much-deserved awards & accolades too. Namo e-waste awarded as Best Green Startup 2015, Best Refurbisher at Clean & Green India Awards, 2015 & Best Startup at JITO, London in 2017. Innovation is a practice Moreover, Namo e-waste also got awarded as ‘Best Recycling Company of the Year’ at Green India Awards, New Delhi 2018 and bagged 2nd Prize at ‘3R Excellence Award for E-Waste Recyclers In India’ at 8th Regional 3R Forum In Asia and the Pacific at Indore 2018. Namo e-waste is associated with various citizen action groups and municipal corporations across Delhi/NCR for the door to door e-waste collection from the households, offices, and individuals by conducting community awareness and collection drives. The awareness drives consist of interactive sessions with the stakeholders by educating them through videos and other relative content. The company also organizes activities for children where they can write/draw/color a social message related to responsible waste disposal. Most of the citizen action forums consist of active senior citizens and women. It is said that numbers speak a lot. In his field too, Namo e- waste has been making stupendous development. By tapping the major corporate and electronic manufacturers across India, Namo has achieved the numbers of recycling 2500 MT of e-waste (turnover of Rs.4.5 cr) in the year 2016-17 compared to 600 MT (turnover Rs. 10 lakh) in 2015-16. In the year 2017-18, the company has done a turnover of Rs. 8 crores. They are looking forward to achieving 25000 MT in the year 2018-19 with a turnover of more than 25 cr. The company is set to gross a turnover of over Rs.100 crore by the year 2021. Namo e-waste also installs e-waste collection bins at the housing societies, RWA’s, offices and various institutions for disposal of low-value e-waste like small batteries, USB wires, remotes etc. The company schedules a pickup with the concerned and collect material for recycling from these bins. They have been able to cover over 1,00,000 people over the period of 1.5 years through this initiative. Also collecting and recycling more than 300 Tonnes of e-waste that could have ended up in dustbins and eventually to the informal sector. Namo e-waste has been a Pioneer in the fields of asset management and electronics recycling. The dedication they have been showing in their efforts speaks a ton about their future. Even Sky is not the Limit. 27 August 2018|

30. Expert’s Viewpoint Saurabh Rapatwar Founder & CEO 28 August 2018|

31. Challenges to the Business leaders OF THE st 21 CENTURY • Develop with the evolving times: What is required of the leaders of today is that they work in accordance with the upcoming opportunities and grab the chance of getting ahold of information from all sources that are available, thus, finding a new angle to tackle the problems and reap benefits as they come their way. Putting in crisper terms, it’s about time that we begin to fight the feeling of being satisfied with the current state. Thus, the demanding task that leaders have to exercise is to keep evolving in the times that they exist to flee from being eliminated. • Retaining the talent in the workforce: Time and time again, a myriad number of firms try to make it big and try to fetch the best pool of team members to increase the productivity manifold. This serves as a hint to the leader that there must be a measure that they devise in order to retain the required talent form being pitched away by the many firms that are on the hunt. It implies that a leader must comprehend the fact that they should not exercise too much or too little control over their team and rather provide the latter with a concrete framework. This will allow the team with various permutations and combinations of autonomy while they function in the apt framework provided. This means learning and growth go hand in hand with the supervision of a leader and the required workforce is retained. T here are some preconditions that exist, since a really long time, which serve as attributes to make a successful leader. This includes one to have the capability to innovate, to execute all the right strategies to good effect as well as come across as a role model for the people they are surrounded by. However, given the times that we exist in, we have to make sure that we keep up with the changes that the world is met with from time to time. Although, the countries seem to be slowly improving after the financial crisis that they were struck by back in the year 2008 – economists are still of the view that the economic environment that we function in is far from being stable. A similar crisis to that seen in the year 2008 is being anticipated because of increasing trade tensions between the US and other nations. This does have an impact on the functioning of companies as well as their leaders. • Holding an accountable position: According to Joel Barker, a futurist, a leader is a person who the people opt to follow in order to head “someplace” where they would not go by themselves. A leader is not going to ask for someone to follow them instead they will entice the people to follow the former in their own ways. The “someplace” as we infer is somewhere in the future. The people tread on this path to a happier or substandard life as Thus, there are certain traits which are going to meet the dynamics of the times that we are a part of: 29 August 2018|

32. guided by the leader's vision. This means that great amounts of accountability are indispensable while speaking of a leader and they must not refrain from this responsibility. • Bringing about transparency while sticking to the ethics of the organization: Aforementioned 2008 financial crisis have harbored suspicions amongst the workers, thus, this situation demands of the leaders to bring transparency as well as inclusivity in the communication channels that exist within an organization. Alongside moulding the workforce as per the needs of tomorrow, a leader must align the former's skillset in tandem with the objectives that their organization stands in support of. Thus, the sort of leadership one exercises must capture the essence of the organization that they operate for. This is a clear implication that the leaders are required to maintain a subtle balance between company growth as well as effective responsiveness towards the people of the company. About the Author As the Founder and CEO of Racknet, Saurabh Rapatwar has been the driving force of the company since its inception in 2013. With a sole concept of 'Satisfaction Delivered', Saurabh had led the workforce from the front and is highly successful in managing an extensive portfolio of customized services and solutions. It's a one-stop destination in offering world-class web hosting and IT services. • Knowledge over power: Sir Peter Drucker was of the view that the upcoming industries are going to differ from the traditional ones as the newer industries are in search of workers who have knowledge not only with respect to a particular realm but also in those areas which are going to benefit the firm in multitudinous ways. Education is available to few, but knowledge is free if you manage to hit home the point and are up-to-date. Thus, a leader must be knowledgeable, but it’s about how you grasp the knowledge and, also, about how you implement it, effectively. The challenges being foreseen in the future world are becoming harder by the minute, and it is required of the people to polish themselves with the passing minute to reach the last rung of success. From developing next-generation leaders to managing uncertainty, a lot of responsibility is at the disposal of a leader and how they manage it with the economic and business environment st that exists in the 21 century will decide whether they have managed to become successful. “Have an open mind because it is not going to fall out”, rather it is going to help you manage the various ups and down in the upcoming century. URL: www.racknet.in 30 August 2018|

34. Editor’s Choice R A Success Story of Biogas to Power Project Set up in Pune by the Maharashtra Government Recently, Pune Govt. has taken a remarkable step in developing segregated municipal solid waste bio-methane projects those serves not only in generating power, but also help in the organizing and disposal of waste in the city. It is a known fact that municipal solid waste (MSW) generation in Pune is among the highest in Indian cities with an average of 350-450 gms (with 40% organic matter) of waste generated per capita per day. What’s interesting is that the organic and biodegradable portion of the solid waste is 70 percent which is a significant consideration in the concept of solid waste management. The basic idea behind setting up a bio-methanation plant was to treat the organic waste in a decentralized manner, at its source, in the most environmentally efficient way. This helps the PMC save on transportation costs of such wastes to the landfill site which is 22 km away from the model colony area. I ndia, one of the fastest developing country is struggling to balance its extraordinary growth with sustainable waste management. Waste, to most people, is just that unneeded junk that gets thrown to the curb. The advancement in technology has changed the appearance of the world in the last few decades. Technology has created many industries, producing the liquid and solid wastes that adversely affect the environment. Every year, improper disposal of garbage contributes to devastating epidemics of mosquito-borne malaria, dengue, yellow fever and other potentially fatal diseases. Sometimes deadly virus, spread by rodent urine or feces, have been linked to poor sanitation facilities. Opening Opportunities for Social Entrepreneurs in India Waste management is a huge problem but it is also a large opportunity in India. According to a report by market research Company, India waste management market will be a great opening for the entrepreneur. Recently, Clean and Green India conference that took place in Delhi highlighted the opportunities for social enterprises in the Clean and Green India movement with a specific focus on water, waste management, Infrastructure, etc. With rapid urbanization, the country is facing a massive waste management challenge. Over 378 million urban people generate 60 million tonnes of municipal solid waste per annum. Only 43 million tonnes (MT) of the waste is collected, 11.8 MT is treated and 31 MT is dumped in landfill sites. Solid Waste Management (SWM) is one among the basic essential services provided by municipal authorities in the country to keep the urban city clean. However, almost all of them deposit solid waste at a dump yard within or outside the city haphazardly. • Green Infrastructure Green infrastructure is vital in providing and 32 August 2018|

35. space with innovate ideas and can churn out great profits from this practically untouched sector of the industry. connecting life support systems for environments. It includes parks and reserves, gardens, waterways, streets and transport corridors, pathways and greenways, squares and roof gardens and living walls, just to name a few. This provides huge opportunities for the young entrepreneurs in the market to meet India's green infrastructure needs and beyond. Waste management rules in India are based on the principles of “precaution” “sustainable development", and “polluter pays”. These laws force municipalities to act in an environmentally responsible manner—restoring balance if their actions disrupt it. The increase in a waste generation as a by-product of economic development has led to various subordinate legislation for regulating the manner of disposal and dealing with generated waste are made under the umbrella law of Environment Protection Act, 1986 (EPA). Specific forms of waste are the subject matter of separate rules and require separate compliances, mostly in the nature of authorizations, maintenance of records and adequate disposal mechanisms. • Waste Management In a country like India, liquid and solid waste management are undoubtedly the cornerstone for a clean and green India. It is clearly an area of focus. On the ground, various solutions, best practices, and business models have emerged. In some areas, we see some cases of dramatic turnarounds. In many other cases the situation is only worsening owing to delays and at best inaction. Progress is visible in the space of solid waste management. Any waste management is still largely left to the traditional approach that either doesn’t work or are fraught with gaps in implementation. The best mean for efficient waste management is to ensure segregation of waste at source and to ensure that the waste goes through different streams of recycling and resource recovery. Then reduced final residue is deposited scientifically in sanitary landfills. A major limitation of this method is the costly transportation of MSW to far away landfill sites. However, to solve the problem finding the cost of the problem is in priority. The current solutions are infrastructure based, require large investments and are always operating in a catch-up mode. The entrepreneur can tap into this unexploited 33 August 2018|

36. ‘ ‘ ‘ ‘ ‘ SOGOSynergy We Care for ‘Tasks’ of Today and as We Share the ‘Responsibilities’ of Tomorrow W negligence of effects and conditions of ‘What we have left behind’ is a humongous problem which we are battling. Our efforts are dedicated for serving our customers to the best sa?sfac?on even post-sale ‘ ‘ ‘ ‘ ‘ hile making any move in a forward direction, we, human beings have a naïve tendency to leave ‘something’ behind. In the maddening rush to make forward advancements, the utter The case of advancing electronic industry at paramount pace resulting in piles of non-attended e-waste left behind is no different. However, every single problem comes with its solution nearby. In the form of E-waste Management service providers, we have found the panacea to this problem too. SOGO Synergy is one amongst a few which have made a respectable and reputed mark of its own in the e-waste management sector. Be it with their advanced methodology of e-waste recycling or with their acceptance of innovations with changing times, SOGO Synergy is making all the right kind of noises that this industry needed for long. The noises of the rupturing of the status quo. The noises of bringing the long due changes. The Start which Mattered The SOGO Group of companies is a well-known name in the fields of top-branded IT products. After the establishment of SOGO Computers Pvt. Ltd. in 1993, the company has pioneered in technology re-distribution while serving as a leading IT Rental Service and Solution Provider and imports of high-end electronic products. From the environmental perspective, the significant advancement came once SOGO group established the e-waste management and IT asset disposition solutions through its associate sister concern SOGO Synergy Pvt. Ltd. Since then, the company has served the country as Cradle-to-Cradle solution providers. Not only, do they sell the computer parts and accessories, but also, they provide the means to efficiently dispose or recycle the same once they attain the end of life. SOGO is committed to maintaining quality, trust, and reliability for bringing additional values to the customer’s investments. Their efforts are entirely dedicated to serving their customers to the highest level of satisfaction. Brain behind the Inception of SOGO Mr. G Jayamuni Rao, the Chairman & Managing Director of Sogo Group of Companies, is the guiding light enabling the continuous advancement of the company on the roads of success. He was judicious in gauging the fact that advanced technologies are the major contributors in discarding older electronic equipment as waste and that recycling is one critical aspect which is being overlooked. Until now, very few companies have realised the potential of this emerging business. He considered that the investment in 34 August 2018|

37. this new sector would lead to a win-win situation for e- waste generator, recycler, and the government. Moreover, the fact that it will further support the country tremendously by putting e-waste into productive use served as the motivation he required for setting of e-waste management business. The dedication and zeal to achieve success can be measured by the fact that he started his business journey as a travel agent and today, he leads a 300 crore worth business - Sogo Group of Companies. Talent Development at SOGO The company encourages their employees to take ownership of their jobs and to strive for personal excellence. They share knowledge of each activity of scientific e-waste management while providing referrals to do their job independently. Its Vision and Mission is to drive the company as a leading IT Infrastructure Solution Provider by providing focus on various Market Challenges with consistency in Excellence to its Customers. SOGO Synergy has the blend of success for themselves and service for the society in this aspect. They aim to be the top achiever in the process of e-waste by observing scientific methods of recycling as approved under the Environment Protection Act. The company is consistently making efforts to becoming a role model in e-waste recycling for productive uses and recovery of precious metals. G Jayamuni Rao, Chairman & Managing Director of safe recycling. In light of this, the recycler needs Govt. support to establish recycling facilities by observing stringent environmental regulations as well as manage a better model for recycling of e-waste. SOGO Synergy is well prepared to battle these with their tools of innovation and unwavering dedication. Goals for the Future The primary objective of SOGO is to establish a recycling unit with the principle to ‘GO FOR ZERO WASTE’ to enable the Govt. to use Landfill/Dumping yard for other productive uses. The company also aims to increase the recycling rate by observing environmental regulations for proper disposal of e-waste by creating awareness among the generators on appropriate disposal of e-waste and start a recycling movement under the principle of “Reduce- Recycle-Reuse.” They are continually moving towards more sophisticated technologies for achieving the targets they have set for themselves and for the tomorrow they have dreamt of for the society. Philosophy determines the Methodology While performing all E-waste Management Services, SOGO agrees to comply with all applicable permits of Central Govt., State Govt., local laws, and regulations all duly constituted authorities. SOGO has adopted the essence of the ZERO WASTE movement as a recycler so that the resources of e-waste do not need to be discarded. They strive to ensure that all electronic equipment be refurbished, reused and recycled instead of being dumped in a landfill. Faith Brightens the Future The past is never in our hands. All that we have in our control is the present and hope for the future. The best feature of SOGO Synergy is that the company is not only making continual efforts to safeguard our present but also, they are creating the much requisite awareness among the masses at large to secure our future. As a Recycler, SOGO goes for ZERO Waste Technology by Recycling and Re-using the electronic scrap material without any wastage in the Landfill or Dumping sites. By doing so, the environment is greatly benefitted, and these landfills can be put to more for productive uses such as agriculture and infrastructure development activities. Overcoming Challenges The biggest challenge before the recycling industry is financial constraints in the establishment of a sophisticated factory with machinery which does not harm the environment and ignorance. The unwillingness of the ones generating e-waste is also one major challenge in the way Victory has always gone to the sides of the one who has the strength in faith and conviction in efforts. SOGO Synergy has a perfect blend of both. Undoubtedly, they will be a winning rider on the roads to fully efficient e-waste management, ensuring a cleaner, greener and better tomorrow. 35 August 2018|

40. Exclusive W hat is “Waste” to us might be “Necessity” for someone else. What we throw away on the streets or even on the dustbins placed on the streets or dump it somewhere might help someone to survive. But, our minds are so involved in our selfish goals that we often neglect about others and the larger picture on the whole that might create a bigger impression on the society. We often talk about pledging,“Let’s stop wasting”, but we fail mostly and that mainly because of lack of awareness among people. Now, it is the time to know about the industry on a whole and what’s happening within it. The following give the reader an idea about the same. “Reduce Waste at every stage of Food Chain” Large supermarkets and manufacturers in UK are signing up to efforts to drive down the UK’s food waste. It aim to ensure the UK meets the UN’s sustainable development target of halving per capita global food waste at retail and consumer level and through production and supply chains by 2030. 38 August 2018|

41. “Plastic Waste” & its management in Bengaluru In Bengaluru plastic is estimated to occupy 25% of solid municipal waste generated. The Bengaluru government is to set up a Swachhta Kendra (integrated waste-handling facility) for sustainable plastic management. “Livelihood of Waste-pickers is safeguard in Brazil & Colombia” Brazil and Colombia have been able to safeguard the livelihood of waste-pickers by formalizing their services as part of urban waste-management systems. “Household waste recycled exceeded the amount sent to landfill in Scotland” The government here introduced a Household Recycling Charter for local authorities to sign up to, which is making the approach to recycling less confusing for households, and creating a more consistent and efficient system for authorities. 39 August 2018|

42. “Michelin Star restaurant recycles every scrap of food waste” Indie Ecology works with 80 restaurants across London to reduce their food waste completely. The company travels across London collecting each restaurant's food waste on a regular basis. They convert this waste to compost, and then deliver fresh, organic vegetables grown in this compost. “Global waste growth will outpace population growth by 2050, with most of the trash being generated in urban areas” Improving solid waste management, especially in low-income countries, is "an urgent priority,” Global waste is set to swell to 3.4 billion tons by 2050 from around 2 billion tons in 2016, with the greatest increase projected to be generated in Asia and sub-Saharan Africa, according to a report released Friday by the World Bank. “A waste free railway station” New Delhi Railways has been working with Safai Sena, an association of waste pickers, itinerant buyers and small waste traders, and Chintan, a non-profit that helps organizations to reach Zero Waste goals, by using strategies of recycling, composting and simply reducing waste. 40 August 2018|

44. ‘ ‘ ‘ ‘ ‘‘ ‘ ‘ ‘ ‘ ZEnviro IndustriesPvt.Ltd An Epitome of Commitment in the E-Waste Recycling Sector S Here, we have Mujeeb Qadri, a living example who has personified greatness in his own subtle ways. Among the ranks of contemporary e-waste recyclers in India, he has made a special mark of his own. Mujeeb Qadri has been part of the industry for more than 15 years. In fact, he is quite prominent amongst the remarkable figures spearheading the clan of e-waste management sector in multiple parts of India. We are commi?ed to protec?ng the environment “ ome are born great, some achieve greatness and some have greatness thrust upon them.” This age-old paraphrase of William Shakespeare is still quite relatable today. So, let’s hear and cheer the life of Mujeeb Qadri, Managing Director of Z- EnviroIndustries, which is worth drawing everlasting accolades and applauds. The Brain behind Z-Enviro With its pan India presence, Z Enviro has got authorization for collecting e- waste since 2013 from the AP Pollution Control Board under the banner of Z Industries and authorized E-waste dismantler in 2015 as Z Enviro Industries. Being one of the few registered recyclers in Telangana state, Z-Enviro is a living example of Mujeeb’s grit, resilience and the determination for the change. The journey of bringing the Z-Enviro into its current shape is nothing but interesting/ extraordinary. The Roads Uphill Mujeeb started his business in 1999, called then as Famous Trading Company (FTC), which was primarily dealing with electronic scrap trade. It was importing used computers from China, Hong Kong, Malaysia and other countries. However, import of e- waste was banned in 2008 by India. He then moved to be one of the many informal collectors of e-waste and sourced largely from the bulk consumers of electronics goods. Due to recent notifications by Ministry of Environment, Forests & Climate Change (MoEFCC) in 2012, FTC transformed itself from e-waste trader to e-waste recycler. 42 August 2018|

45. In 2012 they began implementing the E-waste management and handling rules 2011 format within their company and operated for a few months as a franchise for one of the old players, Ramky. Following that they were authorized for collection of e- waste in 2013 by the (unified) Andhra Pradesh Pollution Control Board under the name Z Industries. Finally, in 2015, they were authorized as e-waste dismantlers under their current name- Z Enviro Industries. Today, with a recycling capacity of 10,000 tonnes annually, the company has a well-established reputation. Subtle Moves and Subsequent Growths Mujeeb Qadri Founder With only eight registered recyclers in the Telangana, it is clear that many have not made the move to the formal sector. ForMujeeb, however, the main driver to becoming a registered entity was not only to increase his business prospects with large-scale producers/consumers but to also comply with the laws. “Though we can still get business without being registered, we chose to be formalized as we would simply like to comply with the law”, asserts Mujeeb. His move has had positive results- his business has grown by around 50% since he the registration under new policies and his clientele base has increased. He has opened new offices in New Delhi, Bangalore, and Karnataka to source e-waste. However, this journey into the formal sector was not easy and Z Enviro made it. rules themselves. Therefore, they provide their clients with complete end life management of electronic equipment and serve as a one-stop cost effective solution. Their gamut of services includes collection, segregation, and destruction of electronic equipment as per the e-waste rules. In addition, as many of the clientele have sensitive information they also carry data destruction (in accordance with Department of Defence standards). Ensuring credibility is also critical. Therefore, on destruction, they also provide a safe destruction certificate and also help them maintain data as required by E-Waste management handling rules 2011. In addition, they provide online traceability of equipment to clients via meticulous documentation during the dismantling/destruction process and even provide live video feedback. They have a firm, zero landfill policy ensuring that all e-waste is recycled. Countering Challenges During the process of obtaining the Consent for establishment (CFE) from the pollution control boards and applying for other registration formalities, they found that e-waste handling equipments were extremely expensive. Therefore, he encouraged his brother, Mohammed Moiz Qadri, to set up another manufacturing unit called Green Enterprises which made all the required equipment in-house. This move was crucial in keeping the costs of setting up a unit down. Mapping the Roads Ahead Mujeeb believes that lack of consumer awareness is a key deterrent to formalization initiatives and educating them should be the primary focus of producers as well as the government. On his part, he is engaging with various schools and also RWAs to educate them on the hazards of e-waste disposal, the value of the components and encouraging them to dispose of their e-waste responsibly, through authorized collectors only. On the national level too, such plans have been envisioned, though, once again, they are yet to be implemented. The Rainbow of Services Being in the regulated sector meant catering to large clients who are in turn expected to comply with e-waste 43 August 2018|