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Instart Logic’s image streaming technology reduces load time for image delivery by sending the most important information to the browser first for fast initial display, while bringing down the remainder of the information in the background for full fidelity display moments later. The average page size and average images on average page is increasing, which means the image load time is also increasing, and increases the page load time. Instart Logic technology reduces the overall load time using its image streaming technology. To know more, visit: http://www.instartlogic.com/products/performance/streaming/image-streaming
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EXTREME IMAGE PERFORMANCE – FINDING THE BEST WAY FOR IMAGE DELIVERY BY MEHRDAD RESHADI
Invitation to a video presentation At recent Meetups on Web Performance, I had the enjoyable opportunity to talk about one of the biggest challenges in web application delivery — delivering ever-larger images faster. Finding the best possible optimization has a dramatic impact on the user experience, especially for small mobile devices with high-resolution screens and wireless connections.
You probably are aware that images increasingly make up the lion’s share of web application payload, and according to HTTParchive.org the average page has grown in size by two-thirds in just two years. Average images on averagepageImages: 672 kb Images: 1,120 kb Average page size May 15 2012: 1059 KB May 15 2014: 1772 KB • These recent talks at Web Performance Meetups have centered on the effectiveness and tradeoffs of the different approaches to image delivery, where Instart Logic has gone beyond known techniques and created new ones. • In the video, I cover—and compare: • the basics of individual image optimization like removing metadata, using browser-specific formats, and resizing at the server • for each requesting device • progressive Image streaming • split progressive image streaming • streaming images in “stages of resolution” without increasing payload • choosing the best optimization approach in each case
Without getting completely into the details of our secret sauce, I will just explain that on the server side, Instart Logic treats every web application, web page, and image as a unique player in the overall user experience. There is no one-size-fits-all concept operating; we spend some server cycles to determine the optimal way to treat every single image going to every end user. And it works — really well. Rather than spelling it out and expecting you to read through it here, I invite you to dive into the video and watch and listen. I think this video will change, in some way, how you think about content and applications that you see on mobile devices, and about the potential for highly visual content. If you have questions or feedback about this topic, I’d be really pleased to hear from you at mreshadi@instartlogic.com. Video URL: https://www.youtube.com/watch?v=GFUAwrM_XMA