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Augmented Reality in Retail

Augmented Reality in Retail is revolutionizing shopping experiences expeditiously! With AR in retail, customers can interact, customize, and engage with products better, so that they make the right purchase decisions.

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Augmented Reality in Retail

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  1. Top AR Trends in Retail Today

  2. Improved In-store Experience Shopping Sizeable Products Using AR apps on mobile devices, customers can now quickly access product details, try out varied colors of the desired products, and make purchase decisions faster without actually trying each one out. Furniture and electronics brands are now highly using AR to improve their point-of-sales by letting their customers view the size, color, and look of the products in their selected space!

  3. WebAR Try Before You Buy Make your website content interactive! Shoppers today dislike skimming through large content to understand product features. With WebAR, retailers can implement top AR features on websites so that customers can view the styles and fittings of clothes and accessories in augmented reality. Virtual try-ons powered by AR allow customers to try products without physically visiting the stores. Top eyewear and cloth stores are now letting their customers visualize how they look in different products right from home before purchasing them.

  4. Experiential Marketing AR Product Configurators AR’s interactive visualization features enable retailers to entice a consumer from product consideration to product purchase through experiential marketing. Retailers can create interactive product catalogs that display each product in a digital format that customers can explore. Nike’s sneaker configurator employs AR technology that allows customers to personalize their sneakers extensively by browsing product catalogs.

  5. With augmented reality in retail, customers no longer need to try clothes on to see how they fit. They can use a virtual fitting room to choose the look that fits best.

  6. Thank You

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