200 likes | 511 Views
Interface and Web Design Factors. Site Maintenance. Transaction Environment. 11/26/10 ... Customer Service Oriented. 11/26/10. Site Maintenance. Content Updating ...
E N D
Slide 1:INSS 690 Thesis
Electronic Commerce Environments: Corporate Obstacles and Opportunities to Competitiveness by Chris Vestal
Slide 2:Research Purpose
To define the Electronic Commerce (EC) Environment (macro) To define the EC Business Environment (micro) To study how these two environments mesh in an Enterprise Environment
Slide 3:Thesis Statement
The future of enterprise competitiveness relies on the entrance and active participation in the electronic commerce market and the management of resources through integration and cooperation.
Slide 4:EC Environment
Areas of EC Types of EC Benefits of EC Market Barriers of EC Legal Barriers of EC Macro view Types: Bus-to-consumer, Bus-to-Bus, Bus-to-Administration Levels: Substitution, Info Access Business Process Mgmt., Integration Benefits: Consumer, Business Barriers: Market, LegalMacro view Types: Bus-to-consumer, Bus-to-Bus, Bus-to-Administration Levels: Substitution, Info Access Business Process Mgmt., Integration Benefits: Consumer, Business Barriers: Market, Legal
Slide 5:Areas of EC
Business-to-Consumer Business-to-Business Business-to-Administrative
Slide 6:Levels of EC
Substitution Information Access Business Process Management Inter-enterprise Business Process Management
Slide 7:Benefits of EC
Generic Geographic Barriers Consumer Vast amounts of info at their convenience Business Distribution Marketing Operations
Slide 8:Market Barriers of EC
Critical Mass Ease of Access Lack of Confidence in Security and Privacy Web Measurement/Metrics
Slide 9:Legal Barriers of EC
Governmental Intervention Binding Acceptance of Electronic Contracts Legal Jurisdiction Encryption/Privacy Laws Internet Taxation
Slide 10:EC Business Environment
Strategies and Business Models Interface and Web Design Factors Site Maintenance Transaction Environment Micro viewMicro view
Slide 11:Strategies and Business Models
Online Storefront--Auctions, Catalogs Internet Presence Flat Ads, Image, Information Content Fee-based, Sponsored, Searchable DB Mall Incentive Search Agents I’ll come to more in the Business Relationship section.I’ll come to more in the Business Relationship section.
Slide 12:Interface and Web Design Factors
Target Audience Repeat Traffic Generation Robust Interactivity Customer Service Oriented
Slide 13:Site Maintenance
Content Updating Strategy Site Measurement Metrics Audit Trails Security Server Logs
Slide 14:Transaction Environment
Secure Messaging Systems Data Exchange Standards Payment Settlement Systems Electronic Money Security
Slide 15:EC Enterprise Environment
Network Environments Business Relationships Enterprise Tools Integrated view Extranets Supply Chain Management Entity Resource Planning OutsourcingIntegrated view Extranets Supply Chain Management Entity Resource Planning Outsourcing
Slide 16:Network Environments
Global Existence LAN, WAN, VAN Internet Intranet /Extranets
Slide 17:Business Relationships
Partnerships/Alliances Trust Co-opetive Sharing Outsourcing Control
Benefit Evolution Transactional Information Sharing Collaborative Functional Organization Process Orientation Integrated Supply/Demand Internet-Enabled Collaboration Strategic Value Networks Enterprise Function Process Organization Channels Industry Networks (Gattorna & Hanlock, 1999, p. 8) Benefits are likely to increase as companies achieve greater degrees of supply chain integration.Slide 19:Enterprise Tools
Back End ERP, SCM Data Warehouses Data Mining Front End Customer Service
Slide 20:Conclusion
Extranets encompass the future “No Man is an Island.” At the enterprise level, EC is taken for granted
Slide 21:Questions?
Slide 22:Research Questions
Business-to-Business EC accounts for over 75% of all EC conducted. Why is this true? Why is this so important? How have the business models adapted to the emergence of EC? What tools will businesses employ to conduct EC? Most of the media is about consumer relations, marketing, and web sites.Most of the media is about consumer relations, marketing, and web sites.