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Web and mobile banking apps are becoming the most important customer channel for financial<br>institutions, and customers today expect their online banking experiences to be just as smooth<br>and easy asu2014if not more thanu2014their in-person banking experiences. Thus, a website or app with<br>weak security or a lacklustre user experience can lead to poor customer satisfaction ratings,<br>lower brand reputation, litigation and even loss of customers
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Perfecting Digital Financial Service Experiences Customer Challenges and Goals Web and mobile banking apps are becoming the most important customer channel for financial institutions, and customers today expect their online banking experiences to be just as smooth and easy as—if not more than—their in-person banking experiences. Thus, a website or app with weak security or a lacklustre user experience can lead to poor customer satisfaction ratings, lower brand reputation, litigation and even loss of customers. Some Key Stats 1.9B people used online banking in 2020, with the number expected to reach 2.5B by 2024 1 The Challenge Financial Institutions need to create a seamless online experience to retain customers. However Numerous factors can impact a financial institution’s digital experience, such as Managing security, compliance and accessibility. Geographic disparities in legal requirements. Reliability, availability and high volume of transactions. Compatibility across a diversity of carriers, OS, and devices. Digital compliance: Data protection, security, accessibility. 46% of customers under 55 would switch banks for a better digital experience.2 A broker could lose $4M in revenue per millisecond if their trading platform is 5 milliseconds behind competition.3 Average cost of a single data breach was $4.24M in 2021. 4 Mobile wallet transaction size was close to $1.5T in 2020 and is expected to cross $10T by 20285 Conventional testing tools such as simulators and emulators provide only a limited simulation of real world devices and don’t enable organizations to test on or pinpoint the issues their website or apps may face under real-world conditions. The HeadSpin Solution HeadSpin works closely with you to meet testing requirements spanning functional, performance, and regression testing. This ensures the security, accessibility, compliance, and global consistency of your web and mobile banking solutions. Our teams are available to help you get the most out of your investment and assure optimal digital experiences for your customers.
HeadSpin Digital Experience Insights Platform Test Execution Data Collection & ML Models Insights to Actions HS Appliance Headspin ML & Data Science Platform Super Admin Waterfall UI Burst UI Time Impact(All Issues) Time Impact(Selected Issues) Request for More Issues Headspin Session Headspin Performance Dashboard/Analytics High London EE HSPA 6.20s Impact Session Impact Curve Low Performance Issue Categories Performance Issue Cards Connection Reuse 18.07s 83 ISSUES Low Page Content 7.20s 7 Low Page Content Slow TLS Connection Reuse Slow Server Duplicate Messages Slow Downloads ISSUES Slow Server 3.30s 8 1.3s 1.8s ISSUES 268ms 1.25s 1.32s 155ms Slow TLS 2.92s 10 ISSUES 5 Duplicate Messages 1.89s cm.g.doubleclick... fastlane.rubicon... servedby.fashtal... secure.adnxs.com googleads.g.dlou... s0.2mdn.net ISSUES Slow Downloads 1.13s 16 ISSUES Access devices via Remote control UI/debug bridge postgreSQL Test Devices Data pipeline/Replica DB - Mobile Phones and tablets - Web Browsers - OTT Devices - Smart TVs - Gaming Consoles - Set Top Boxes AI Analysis Issue Detection Root Cause Analysis Regression Intelligence ● ● ● ● Dashboards Actionable Insights Alerts for critical KPIs ● ● ● Data Collected From Real Devices Deployed across global locations 100 locations, 70 countries On-Prem, HS Cloud, BYOD 130 Data KPIs App, Device, OS, Network, Edge Product,Eng,Test,Ops Collaboration HeadSpin Device Ecosystem: Process and Timelines Week 1-2 Kickoff and Demo We work with you to identify the source of your pain points and challenges and understand how you quantify user experience—both in-lab and while using the application—with KPIs relevant to your user journey. A customized demo and performance report can be provided. Trial/POC Week 3-4 We’ll offer either a trial environment depending on your needs (Virtual Private Cloud vs. On-premise vs. Multi-tenant Model on HeadSpin Cloud), or we can implement a Proof of Concept (PoC). A PoC starts after manually setting the success criteria based on your objectives and establishing the amount of edge infrastructure needed to meet your goals. Week 5-6 Deploy/Go Live To understand the impact of the implementation on your identified challenges and goals, we’ll conduct a detailed comparison and ensure you have collected all KPIs identified. We’ll assist in configuring any additional modules you may have considered, fix any remaining issues, start deployment, and go live.
Benefits Value to BFSI Organizations Security compliance Physically secure your devices with an electronic lock and associated access audit log. Get audit trail of all actions performed on devices and hosts. Finally, a dedicated VPC controls data access—no traffic leaves the isolated network. CYOL enables companies to use individual devices to be on-boarded to the HeadSpin Platform and run automated testing. It also empowers businesses to run edge testing when the business is at a particular location and want to test their apps in that location. Create Your Own Lab (CYOL) Test on Location Meet regional BFSI regulations and expectations with region-specific testing and analysis on real, SIM-enabled devices in 100+ locations around the world. Performance Monitoring Continuously monitor and optimize quality of experience across applications, devices and 3rd-party interfaces with HeadSpin’s mobile app performance testing insights. Accessible apps Integrate HeadSpin’s audio APIs in your test automation scripts, to automatically verify if the correct audio is being played, and avoid accessibility issues. Powerful integrations Create, execute, and automate tests on real devices with extensive framework and API support. Integrate with a diversity of CI/CD workflows. Measure and monitor BFSI KPIs Pinpoint the root causes of issues affecting user retention with in-depth QoE and performance data across apps, networks, and devices — no SDK or code changes required. No SDKs HeadSpin does not require the installation of a proprietary SDK/modification of the code to deliver in-depth performance visibility into a mobile app. HeadSpin customers have seen the following outcomes: 68% 90% 30% 60% Fewer hours spent on QA for new releases Reduction in number of production issues Faster development cycles Faster in-app load times
Customer Story Citi Ventures needed to automate functional and compliance testing for their two key apps Worthi by Citi and City Builder. HeadSpin's Browser and Functional Testing Capabilities Power Key Citi Ventures Applications Citi and HeadSpin deployed both Apple and Android devices across multiple cities. HeadSpin helped Citi Ventures create and execute automated test scripts, perform pre-launch testing, and summarize test reports on the HeadSpin platform dashboards. With HeadSpin, Citi Ventures is able to complete nearly 24,000 tests per day on both desktop browsers and mobile devices. This saves hours of internal infrastructure management, so the development team can launch new features quickly and create quality experiences in confidence. About HeadSpin HeadSpin helps organizations deliver flawless digital experiences. HeadSpin platform offers capabilities to test on real devices, debug remotely, run functional and non functional evaluation, and provide a quantitative view of digital experiences. HeadSpin’s global infrastructure is deployed in 100+ locations globally, and collects 120+ data points during manual/automated tests. HeadSpin’s AI & analytics engine analyses the data from these tests to identify issues and enable a holistic validation of quality and experiences. Solution powered by OpenShift Red Hat OpenShift is the leading enterprise Kubernetes platform; a security-focused, consistent foundation to deliver applications anywhere, in the cloud or in the datacenter. With Red Hat OpenShift, innovators can focus on what matters, stay competitive, and outpace continually rising customer expectations. OpenShift benefits applications with container-based portability and scalability. References 1 Statista - Number of Active Online Banking Users Worldwide in 2020 with Forecasts from 2021 to 2024, by Region 2 ABA Banking Journal - Survey: Younger Customers More Likely to Switch Banks for Better Digital Features 3 TABB Group - The Value of a Millisecond: Finding the Optimal Speed of a Trading Infrastructure 4 IBM: Cost of a Data Breach Report 2021 5 Fortune Business Insights - Mobile Payment Market Size, Share & COVID-19 Analysis Contact Us 685 North Pastoria Ave Sunnyvale, CA 94085 info@HeadSpin.io www.HeadSpin.io