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ABC UNVEILS 2006-07 PRIMETIME SCHEDULE

ABC UNVEILS 2006-07 PRIMETIME SCHEDULE. Six New Comedies, Six New Dramas and Three New Alternative Series Will Join a Slate of Returning Shows New Series Include “Betty the Ugly,” “Big Day,” “Brothers & Sisters,” “Day Break,”

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ABC UNVEILS 2006-07 PRIMETIME SCHEDULE

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  1. ABC UNVEILS 2006-07 PRIMETIME SCHEDULE Six New Comedies, Six New Dramas and Three New Alternative Series Will Join a Slate of Returning Shows New Series Include “Betty the Ugly,” “Big Day,” “Brothers & Sisters,” “Day Break,” “Help Me Help You,” “In Case of Emergency,” “Greg Behrendt’s Wake-Up Call,” “Just for Laughs,” “Let’s Rob…,” “Men in Trees,” “The Nine,” “Notes from the Underbelly,” “Set for the Rest of Your Life,” “Six Degrees” and “Traveler” Returning Series Include “Grey’s Anatomy,” “Lost,” “Desperate Housewives,” “Dancing with the Stars,” “Extreme Makeover: Home Edition,” “Boston Legal,” “The Bachelor,” “Supernanny,” “What About Brian,” “According to Jim,” “America’s Funniest Home Videos,” “American Inventor,” “George Lopez” and “Wife Swap” “Grey’s Anatomy” Moves to Thursday “ABC Saturday Night College Football” Also Joins Fall See More…

  2. ABC leads broadcast emmy Nominations while Looking Beyond Upfront July 7, 2006 Click above for article July 6, 2006 Click above for article

  3. Network Overview • Early 1948 • ABC lined up a network of four stations - an amalgam of DuMont and independent stations - for a series called On The Corner with radio star Henry Morgan. This show is considered ABC's first "network" program. • August 1948 • ABC opened its own New York station and began production on a regular basis. • 1953 • ABC merged with United Paramount Theatres. • 1954 • The network began its historic association with Walt Disney with a show that was originally called Disneyland and eventually became The Wonderful World Of Disney. • 1986 • ABC merged with Capital Cities, Inc. and became Capital Cities/ABC, Inc. • 1996 • Capital Cities/ABC, Inc. merged with the Walt Disney Company and became ABC, Inc.

  4. Nielsen Media Research Top 10 *Week of March 20-26, 2006 - There are an estimated 110.2 million television households in the USA. A single ratings point represents 1%, or 1,102,000 households for the 2005-06 season. Share is the percentage of television sets in use tuned to a specific program.

  5. See our Fall Line-up Program GuideFall Line-up Preview

  6. Program GuideFall Line-up

  7. ABC Daytime • Fringe Ratings Report: ABC Daytime Programming Second Quarter 2006 (March 27 - June 25, 2006) • ABC DAYTIME WINS EVERY TIME PERIOD IT PROGRAMS FOR THE SECOND CONSECUTIVE QUARTER AMONG WOMEN 18-49 • ABC'S FULL AND DRAMA LINEUPS RANK NO. 1 FOR THE SECOND QUARTER AMONG WOMEN 18-49 • ABC'S FULL AND DRAMA LINEUPS SHOW THE MOST GROWTH VERSUS 2ND QUARTER 2005 AMONG WOMEN 18-34 • ALL ABC DRAMAS SHOW GROWTH VERSUS 2ND QUARTER 2005 AMONG WOMEN 18-34 • ABC DAYTIME WON THE 1-3PM TIME PERIOD (THE ONLY TWO HOURS NBC PROGRAMS) FOR THE SECOND QUARTER AND BEAT NBC BY 18% FOR THE QUARTER

  8. ABC Daytime • SECOND QUARTER - March 27 - June 25, 2006: For the second consecutive quarter, ABC Daytime won all four time periods (including ties) it programs for Second Quarter 2006. ABC was No. 1 from 11am 12pm (1.3 vs. CBS's 1.3); 1pm-2pm (1.8 vs. NBC's 1.7 and CBS's 1.8); 2pm-3pm (1.8 vs. NBC's 1.3 and CBS's 1.2); and 3pm-4pm (1.9 vs. CBS's 1.2). ABC's Daytime drama lineup was No. 1 for the quarter among Women 18-49, with a 1.8 rating and a 12 share -- delivering 1.2 million Women 18-49 for the Second Quarter 2006. ABC's Daytime drama lineup outperformed CBS by 19% and NBC by 20% in actuals among Women 18-49. Among Women 18-34, the lineup was up 5% versus 2nd Quarter 2005 (most growth). ABC's Daytime full lineup was No. 1 for the quarter among Women 18-49, with a 1.7 rating and an 11 share -- delivering 1.1 million Women 18-49 in 2nd Quarter 2006. ABC's Daytime drama lineup outperformed CBS by 16% and NBC by 13% in actuals among Women 18-49. Among Women 18-34, the lineup was up 2% versus 2nd Quarter 2005 (most growth). During the 1-3pm time period (the only two hours NBC programs), ABC was No. 1, with a 1.8 rating and a 11 share, delivering 1.2 million Women 18-49 and an 18% advantage over NBC.

  9. ABC Daytime ABC delivered three of the top five daytime programs and won all four time periods in Women 18-49: * "The View" had a 1.3 rating and a 10 share - delivering an average audience of 880,000 Women 18-49. "The View" outperformed the combined half-hours of "The Price is Right" by 6%, "As the World Turns" by 7%, "Guiding Light" by 11% and "Passions" by 6% among Women 18-49. Among Women 18-34, the talker outperformed the combined half-hours of "The Price is Right" by 12%, "As The World Turns" by 1% and "Guiding Light" by 3%. * "General Hospital" was the No. 2*-ranked program for the quarter, with a 1.9 rating and a 13 share -- delivering 1.2 million Women 18-49. The drama outperformed "Days of Our Lives" by 9% among Women 18-49. "GH" outdelivered its time period rival, "Guiding Light" by 56% for the quarter among Women 18-49. Among Women 18-34, the drama was up 7% versus 2nd Quarter 2005. * "All My Children" was the No. 3-ranked program for the quarter, with a 1.8 rating (tie OLTL) and an 11 share - delivering 1.2 million Women 18-49. "AMC" outperformed its time period rival "Days of Our Lives" by 3% among Women 18-49. Among Women 18-34, the drama was up 1% versus 2nd Quarter 2005. * "One Life to Live" was the No. 3-ranked program of the quarter, with a 1.8 rating (tie AMC) and a 9 share - delivering 1.2 million Women 18-49. "OLTL" outperformed time period competitors "As the World Turns" by 41% and "Passions" by 39% for the quarter among Women 18-49. Among Women 18-34, the drama was up 7% versus 2nd Quarter 2005.

  10. ABC Daytime

  11. 'My ABC' to Launch • Disney's ABC is developing an online platform, My ABC • Ad-supported downloads of hit shows like "Lost," "Grey's Anatomy," and "Desperate Housewives." • Disney President and CEO Bob Iger discussed his plans for the "network of the future" at the Bear Stearns Media Conference this week. • Expected to launch in May • Four episodes of each ad-supported program free to consumers. • Already a number of its programs for download in Apple's iTunes music store • The advertising that will be in these shows on My ABC will not necessarily be the same advertising • It's a secondary buy -- that appeared on the networks initially • The company could offer pre-roll or in-stream video ads, or it could offer Ultramercial-style full-screen opportunities. • ABC is already testing Ultramercial's day pass product for its ABC News Now product. • ABC is committed to providing new opportunities for advertisers as it makes changes to accommodate shifts in consumer usage patterns.

  12. affiliate map

  13. Promotion • “Be a Hero in your Town” Extreme Make Over – Community Edition • Do you have a community project that needs an extreme make over? • Is there a school or classroom that is in desperate need of help? • Is there something in your neighborhood that could use an extreme makeover to bond the community? (A Library, community pool, gym, community recreation room?) • Is there a community in need of a park to be refurbished? • Affiliates now is your time to enter the “Be a Hero in Your Town” with ABC’s Extreme Make Over- Community Edition! Contact us to learn more about this amazing opportunity coming soon!

  14. Contact:Joscelyn Jones310-254-4267joscelyns411@aol.com www.joscelynjones.com

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