Current & Future Trends for Big Data in Pharma
Best Practices, LLC conducted a benchmarking study to review the best practices, winning strategies and current and future trends for big data utilization across the commercial function. The study, “Big Data in Pharma: Current & Future Trends for Big Data Utilization Across Commercial Function” provides benchmarks around the most valuable data types and sources for strategic commercial decisions; governance policies and leadership; and the most impactful data producers, dissemination channels and targets. Biopharmaceutical organizations can devise/revamp their big data strategies by analyzing the big data trends, insights and benchmarks revealed in the study.
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