Digital Marketing Meeting held at SIPPO

1. Presented By Wecare Technologies How Digital Marketing Support Your Start-ups Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

2. What is Marketing? Marketing is an Advertisement or a Brochure or a Videoclips or a Newspaper release. And more recently, is a Face Book page or a Twitter or LinkedIn or Instagram etc... – Its Investment Marketing is the process of customers to buy your products or services. In this sentence "process" keyword contains Researching, Promoting, Selling, and Branding your products or services. Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

3. What is Marketing? "Company Selling of a Product or Service" Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

4. Marketing Strategy? Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

5. What are Components of Good Marketing Strategy? Target Audience - perfect customer Awareness- boost better brand awareness Unique Advantages - Identify one or two things that makes you different Communication with Your Clients - Monitor your audience Activities - you identified your target audience, you started building brand awareness Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

6. What is 4Ps? Product - Price - Place - Promotion Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

7. What is Digital Marketing? Now a days Digital Marketing has become a main marketing component for all organizations. Digital marketing, also called Online Marketing. Connect with customers to buy your products / services using Digitally . Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

8. Types of Digital Marketing? • Search Engine Optimization(SEO) • Search Engine Marketing or Pay Per Click (SEM or PPC) • Social Media Optimization (SMO) • Social Media Marketing (SMM) • Content Marketing • Email Marketing • Viral Marketing • Mobile Marketing • Online Public Relations (PR) Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

9. Search Engine Optimization(SEO) SEO is to increase the website visitors using some target keywords so that your website organic ranking reflected in major search engines. Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

10. Search Engine Marketing or Pay Per Click • (SEM or PPC) Get Higher Rankings using PPC Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

11. Social Media Optimization (SMO) Your social network activity and published content reached on your closed circle only. Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

12. Social Media Marketing (SMM) You have to pay and reach wide range of audience in social network. Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

13. Content Marketing creating and distributing valuable and relevant content to attract the audience Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

14. Email Marketing Email marketing is sending email message ( Newsletters /Greetings/ New Products /Offers ) to your customers. Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

15. Viral Marketing It generates interest in a brand or product through messages that spread quickly from person to person. Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

16. Mobile Marketing Advertising activity that promotes products / services via Mobile Devices, such as tablets and smartphones. Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

17. Online Public Relations (PR) Digital PR network with journalists, bloggers and influencers and send online press releases to gain high-quality back links Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

18. Objectives of a Digital Marketing • Understanding Goals • Identify your Opportunities • Identify Competitors • Your Current Market Value • Create new marketing strategies • Allocate funds • Identify new target markets • Create new marketing tactics Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

19. Benefits of Digital Marketing? • Affordable Cost • Target the Right Audience • Better Conversion Rates • Get Brand Credibility Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

20. Conclusion Digital marketing used for reaching a wide range of audience, scale up their business further, and generate more revenue. Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions

21. ALS. Senthur Ganesh Ram Kumar • Wecare Technologies • Mobile: 97 90 236 436 , 90 42 20 30 20 Website Design | Digital Marketing | Digital Visiting Card | E Commerce Solutions