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How to Promote Loyalty Rewards Programs

Here are some simple ideas to create and promote a loyalty program that will not just enroll consumers but also keep them engaged and excited - and convert them to loyal customers.<br>

Nidhi_Garg
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How to Promote Loyalty Rewards Programs

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  1. HOW TO PROMOTE LOYALTY REWARDS PROGRAMS

  2. Zinrelo.com

  3. A) CREATING AWARENESS ABOUT THE PROGRAM Zinrelo.com

  4. 1) WEBSITE PROMOTION 1.1 Rewards Landing Page 1.2Loyalty Link In The Header 1.3Call Out Earning Opportunities 1.4Contextual Notifications Zinrelo.com

  5. 1.1 REWARDS LANDING PAGE Create A Page On Your Website Which Explains The Program How To Earn Points Redeem Points Tier Structure Terms And Conditions Zinrelo.com

  6. 1.2LOYALTY LINK IN THE HEADER Feature “Loyalty Program” On Website Header Zinrelo.com

  7. 1.3CALL OUT EARNING OPPORTUNITIES Add contextual descriptions wherever customers can earn points on your website Add expandable tool tips on product page Call outs on product pages for points that can be earned for Purchasing Products Writing Reviews Check out page call out for loyalty program Points for subscribing for email Zinrelo.com

  8. 1.4CONTEXTUAL NOTIFICATIONS Enable Live Notifications On The Website When Customer Earns Points For Any Activity. Zinrelo.com

  9. 2) EMAIL CAMPIAGN 2.1 Announce Program Launch 2.2 Seed Customers And Notify Them That They Have Points 2.3 Add A Loyalty Program Banner In Transactional Emails 2.4 Internal Email To Employee To Promote The New Initiative 2.5 Display Points Available For Logged In Customers Zinrelo.com

  10. 2.1ANNOUNCE PROGRAM LAUNCE Setup Email Series For Customers Enrolled In The Loyalty Program Zinrelo.com

  11. 2.2SEED CUSTOMERS AND NOTIFY THEM THAT THEY HAVE POINTS Create Interest In The Program By Providing Customers Points Which Can Be Redeemed For Rewards Award Points For Purchases Made In The 90 Days Prior To Launch And Notify All Customers About The Points. Zinrelo.com

  12. 2.3ADD A LOYALTY PROGRAM BANNER IN TRANSACTIONAL EMAILS Include Loyalty Program Banners In Transactional Emails Like Order Confirmation Emails And Shipping Confirmation Emails Zinrelo.com

  13. 2.4 INTERNAL EMAIL TO EMPLOYEE TO PROMOTE THE NEW INITIATIVE Inform Stakeholders About The Program Zinrelo.com

  14. 2.5 DISPLAY POINTS AVAILABLE FOR LOGGED IN CUSTOMERS Display customer name in the header/ my account section when user signs in. Showcase available points next to his name. Zinrelo.com

  15. B) ENGAGING ENROLLED CUSTOMERS Zinrelo.com

  16. 1USING EVENT BASED NOTIFICATION TRIGGERS 1.1Notify Customers When They Earn Points For Any Activity Eligible For New Rewards Close To A Reward Threshold Close To A Tier Upgrade Points Are About To Expire Zinrelo.com

  17. 2CREATING PROMOTIONAL EVENTS 2.1Create Promotional Events For Customers To Earn Points And Rewards 2x Point’s Weekend: Award Double Points For Purchases Made During Promotional Weekend “Program Promotion Is Crucial To The Success Of The Program. Promotion Involves Creating Awareness About The Program As Well As Engaging Existing Customers.” Black Friday Sale: Get 100 Bonus Poins For Order Above $100 And 200 Bonus Points For Your 2nd Purchase In The Black Friday Week Zinrelo.com

  18. ENJOYED THIS PRESENTATION ? HOW TO PROMOTE LOYALTY REWARDS PROGRAMS CHECK OUT THIS POST Zinrelo.com

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