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map design: www.tom-john.com mission_planning_council /web_site kori boarts / yvette gonzalez / mario torres overview >> addressing technology : DIGITAL DIVIDE : TECHNOLOGY >> scope of work : COUNCIL OBJECTIVES : TASK : AUDIENCE >> approaching the project : ORGANIZATION : DESIGN
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map design: www.tom-john.com mission_planning_council/web_site koriboarts/yvettegonzalez/mariotorres
overview >>addressing technology : DIGITAL DIVIDE : TECHNOLOGY >>scope of work : COUNCIL OBJECTIVES : TASK : AUDIENCE >>approaching the project : ORGANIZATION : DESIGN : SITE PRE-VIEW >> envisioning the future : RECOMMENDATIONS
addressing technology DIGITAL DIVIDE digital divide Figure 1. Percentage of home computer owners/users in the U.S. according to race… (does not denote internet connection) Figure 2. Average household incomes for internet users nation-wide as of 1998… Population by race/ethnicity of the Inner Mission: 29.7% white 4.5% black 51.9% hispanic Income demographics of the Inner Mission: < $34,999 - 49.6% $35,000-$49,999 - 17.9% $50,000 or above - 32.6% nation-wide source and graphics: www.pbs.org/digitaldivide Inner Mission figures: Mission Corridor Report, MEDA 2000
addressing technology TECHNOLOGY technology The internet will serve as the means by which we share information, resources, and expertise. The Mission Planning Council as an agent proactively participating in constructing an online environment to promote and preserve community may significantly impact its serving audience by: >> reinforcing and facilitating communication among networks of community serving institutions >> serving as a model for future community-building web sites >> providing relevant content of and for the serving audience >> acting as a communication medium in identifying pressing issues and concerns of the community >> increasing the discourse on technology as a community building tool
scope of work COUNCIL OBJECTIVES council objectives • The Mission Planning Council, an organization comprised of 25+ community based organizations, seeks to create a stable community base by: • Sustaining the Mission District as a working class and Latino community that is also ethnically and economically diverse through the efforts of a unified and inclusive neighborhood organization." • – mpc mission statement • Providing an online based resource tool as an extension of the stated objectives of the Mission Planning Council in an effort to sustain & build community and bridge increasing disparities rendered by advancing technologies.
scope of work TASK task • Build a web site for the Mission Planning Council featuring online access to a Community Assets Inventory of locally based services and resources. • MPC web site to include: • >> online home of the MISSION PLANNING COUNCIL • >> Community Assets Inventory/Mission Resource Guide • >> contact links to organizations comprising the MPC
scope of work AUDIENCE audience • Individuals and staff of organizations comprising the MPC • Businesses, organizations, institutions, and individuals with an interest in serving the Mission District community and its increasing endangered population. • Endangered population of the Mission District defined as; working class, immigrant, Latino, ethnically diverse and any person(s) at home in the Mission District. • – mpc mission statement
approach to project ORGANIZATION organization • Web site organized along the following: • Web site pages organized categorically to facilitate ease of use • >> files, reports, directories, guides, etc. can be found as sub-divided pages under general categories • Orientation of site pages will allow navigator to proceed to a specifically desired page/listing or allow for complete view of site • >> top placed highlighted buttons provided to assist in site navigation
approach to project DESIGN design • The MPC web site is designed to offer a simple-to-navigate site reflecting the diversity of the targeted audience. • Site designed to enhance ease of use through: • >> font sizes and styles • >> content assisting graphics • >> navigation assisting buttons • Aesthetic design features include: • >> pictures highlighting local community • >> font styles complimenting the site organization and its serving community • >> colors used to reflect vibrancy of community while attempting not to offend or single-out any one sub-community
approach to project SITE PRE-VIEW site pre-view mission_planning_council/web_site home resources board contact
envisioning the future RECOMMENDATIONS recommendations The following recommendations are presented to sustain the goals of the Mission Planning Council in an effort to extend community from physical place to cyberspace: >> aggressive introduction of site to community-based businesses, organizations, and institutions with parallel goals >> offer site with translated content in languages reflective of the community >> bulletin board for informal on-site community interaction and discussion >> news or newsletter featuring informative and insightful community produced content >> monthly calendar highlighting public hearings, school events, community festivities, organizational meetings, art exhibits, etc >> advanced site-search feature and jump-to capabilities
THANK YOU thank you This project was conducted under the direction of Kyle Fiore and supervision of Ayse Pamuk as part of the SFSU Urban Studies Senior Seminar course.