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SEO

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SEO

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  1. Keyword Density- Keyword density tells you how often a search term appears in a text in relation to the total number of words it contains. For example: if a keyword appears three times in a 100 word text the keyword density would be 3%. Keyword Cannibalization - Keyword cannibalization occurs when you have too many identical or similar keywords spread throughout the content on your website. As a result, a search engine like Google can't discern which content to rank higher. This means that sometimes it will give a higher ranking to the web page you don't mean to prioritize. Anchor text - Anchor text is the clickable text that appears in a hyperlink. It's designed to stand out from the rest of the text so that users know it can be ... Canonical tag - canonicalization. It is incorporated in the HTML code of a Canonical Tag is also known as canonical URL or URL webpage to show the original source of content. So, it is an HTML element that is used to prevent duplicate content issues. It specifies the canonical URL "the preferred version" of a web page and tells search engines that the other similar URLs are not different or duplicates; they are one and the same

  2. Meta description -Meta description is a short paragraph that is placed in the HTML code of a webpage. It is a kind of advertising copy that briefly describes the content of your page. The meta description appears under the URL of your page in search engine result pages. It is also known as a snippet and is one of the components of SEO, and SEO is one component of digital marketing Title tag -A title tag is a website element that denotes the title of a web page. Title tags are shown in a couple of key locations: Search results pages: When you search on Google, you will find a list of results in blue text. These are the title tags. Open Graph -The Open Graph protocol controls what content displays when sharing links on social media. Any web page using Open Graph tags becomes a rich object in the social graph. For example, the Open Graph protocol allows you to control what image, title, and description display when sharing links on social media.

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