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Ford is an American multinational company and a global automobile industry leader. It began its operations in India back in 1998.
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Ford SUV – Auto Portal India finds out • Ford is an American multinational company and a global automobile industry leader. It began its operations in India back in 1998. Known for its huge and strongly built stylish bodies and powerful engines, Ford currently sells 2 cars in the SUV segment here – the Ford Eco sport and the Ford Endeavour. Both are fun to drive and fuel efficient cars that offer exceptional value to its customers. Let us learn more about these two utility vehicles in this feature.
Ford Ecosport, the hot selling SUV of present times, was first introduced in the year 2012. It is a city-smart, technology-packed machine that can get you out and explore with peace of mind. An attractive overall design seems to be the main attraction point of the Ecosport. • Though accompanied by big vehicle looks, it does not sacrifice the practicalities of a small hatch. It is easy to park and get around in crowded streets. 5 people can sit in easily and it offers an impressive boot space of 340 litres. There are a lot of variants available in the market with a 1.5 litre and 1.0 litre Ecoboost petrol engines and a 1.5 litre oil burner diesel engine. Latest features including the latest Ford SYNC driver connect system, an electronic Shift-on-Fly system and Hill Launch Assist makes the SUV very appealing to the tech-savvy young generation. Ford offers the Ecosport SUV in Indian markets in a price range of Rs 6 lakhs to Rs 10 lakhs.
While Ecosport is a good seller in the compact SUV segment, Endeavour is a popular one in the full blown SUVs segment. Ford Endeavour made its debut in India very recently at the Auto Expo 2014. Endeavour is a mighty box type SUV that carries the muscular old school design and this gives it a commanding stance on the roads. It easily glides over rough terrain, thanks to the sturdy body and the powerful 3.0 litre engine along with high ground clearance. It is found that 7-8 people can sit in comfortably and even the last row of seats is quite wide, unlike normal SUVs. Additional features like voice command, sync, hill assist, innovative storage spaces and a DVD system with a large LCD screen will surely make one’s journey in an Endeavour more fun. There are few variants which differ on the engine type and the additional features and luxuries. This ultra-strong and stylish vehicle is slightly pricey, ranging from Rs 19 lakhs to Rs 23 lakhs depending on the model. Apart from high price, another disadvantage is its sheer size as it may not fit in everyone’s parking lot and it is pretty difficult to manoeuvre this car in crowded cities.
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