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Geofencing in fleet management has many advantages, as it provides fleet managers with real-time operational updates and customer satisfaction.
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Real-time visibility into the fleet’s trip and vehicle location is vital for managers as it allows them to make timely decisions. With the help of GPS tracking software, fleet managers are able to track their vehicles in real-time. But by using geofencing as a part of fleet management, you can gain even more data and insights. In addition, strategic geofencing alerts can also automate and make your overall management far more effective. With geofencing alerts, fleet managers learn if the drivers are running on time or late, reduce chances of vehicle theft or misuse, improve efficiency and increase customer satisfaction with on-time delivery. What is Geofencing? A geofence is a virtual parameter in a real-world geographic area. Fleet managers will receive a notification whenever a vehicle enters or exists in that geofenced area. These marked virtual parameters can be as small as a warehouse or as vast a country or a highway. The pinpoint location is known as geolocation, and the borders around that point are known as geofences. Benefits of Geofencing Fleet Fleet management and logistics companies are the prime users of the geofencing system and the ones benefitting the most. Geofencing can also be used in order to improve the productivity of the fleet. Easier Administration As we are all aware that the managers already have a lot on their plate, and overseeing the operations involves constant checking in on drivers either through phone calls or refreshing the fleet management software to view their real-time location. Additionally, when relying on manual methods, the process can further be more tedious and time-consuming for both drivers and managers. But through geofencing, fleet managers can keep track of each driver and determine their ETAs without having to make a single phone call. By geofencing all the important stops and places, managers will receive automatic notifications of the activities of the drivers as soon as they enter or leave the geofences. This allows managers to focus on other important activities while also being in the loop. Misuse Prevention From equipment being transported to unauthorised locations to drivers using the vehicles after hours, misuse of assets can threaten the fleet's bottom line. But through geofencing, the organisers can keep an eye on the assets and vehicles 24*7 without having to burden the managers.
From receiving real-time alerts to seeing the activity of the fleet throughout the timeline, it could not have been easier for the fleet managers to prevent improper asset use. Increase Security and Theft Prevention Geofencing helps to enhance real time asset tracking and security because you receive alerts whenever the vehicles deviate from the approved routes and virtual boundaries. Managers will receive real-time geofenced alerts if the vehicles are where they are not supposed to be. Real-time geofence alerts will allow managers to take timely actions and decisions. Improved Compliance and Safety Using geofencing in fleet management to supervise the vehicles' performance ties into the logistics company's bottom line. GPS tracking and geofencing can provide valuable data and insights like the time the truck takes from point A to Point B, operational cost, fuel expenditure, etc. Managers can even view the vehicles running more than the rest, which routes are time- consuming or inefficient. Improve Customer Satisfaction Customer satisfaction is also an aspect that can be improved by using geofencing by providing them with timely alerts and keeping the customers in the loop with ETAs. Use TrackoBit For Geofencing Using geofencing can help simplify fleet management. It has multiple associated benefits, like customer satisfaction, ensuring proper utilisation of vehicles, and security of consignment and vehicles. There is a lot that managers can do with geofencing and the insights gained from it. TrackoBit is a fleet management software that will help you make your fleet productive and compliant with rules with the help of geofencing. Schedule a demo now! Source: Advantages Of Geofencing in Fleet Management