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Going to a tradeshow soon? Want to buy a promotional giveaway to get the crowd buzzing? Here are some tips on the process of purchasing your promotional product.
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PRESENTED BY 4 Tips foryourtradeshow giveaways http://www.shopletpromos.com/ Shoplet_Promos Shoplet.Promos Presented by Shoplet Promos
You decided to buy tradeshow giveaways…Now what? • You need to ask yourself 4 questions
4questions to ask • 1. What is my overall goal for the tradeshow? • 2. Who will receive my giveaway? • 3. What is my budget? 4. WHAT SHOULD I BUY????
1. goal • What do I want to accomplish? • Choose an overall goal • Brand Awareness • Generate Leads • Social Buzz • Choose quantifiable goals • Talk to 8 key clients • Increase Facebook Likes by 100 • Raise Brand Awareness by 10%
2. Recipients • Who will be receiving this promotional product? • Your Target Market • Stay within your brand • Don’t mistake giveaway for careless • What would your typical consumer think of giveaway product? • Tradeshow Participants • Will your target market make up large %? • If not, reconsider goal for the tradeshow
3. What is your budget? • With literally hundreds of tradeshow giveawayoptions, your budget is KEY • Being cost effective (ex. BIC ClicStic) will allow you to purchase more with your budget – leading to more people seeing your logo and more impressions • High quality Custom Polo Shirts may be kept longer by recipient. These can also be worn by your team or given out to key clients
4. What to buy? • So many different options! • It depends on your goal and target market!
4. What to buy? • Here are some suggestions: • Custom Tote Bag • Sports Water Bottle • Lanyards • Custom Polo Shirt
Colors • Unlike a clothing line, you can’t offer many different color options • Does it compliment your logo design? • Does it fit within your brand colors?
Sizes • If you don’t know exact sizes, choose a nice distribution of sizes • XS to XXXL
Variety • Don’t forget to get Men’s, Women’s and Youth T-Shirts if applicable!
Final tip Have fun! Tradeshows are the perfect time to work AND play
Presented by Shoplet Promos For all your promotional product needs!