Pros and Cons of Facial Recognition Technology for Your Business

1. Things That You Were Afraid of Asking:   Pros and Cons of Facial Recognition Technology For  Your Business    In this era of cruel business competition, it’s essential to keep your enterprise             premises highly protected by investing in the right security technology. Good             old method of hiringasecurityteamisstillworking,buttherearemoremodern                 ways that we recommend you pay attention to. One of the most promising is a             face detection technology mixed withtheexistingpracticesthatallowssavinga           budget while improving a security level.                                                                         Just recently ​TecSynt finished working on biometric facial recognition tech for a new mobile app, so we decided to talk about things that you were afraid to                 ask. What are the benefits and the doubts, and where it is being successfully               used?                                                       What is Facial Recognition Technology. Behind the Curtain     It’s the fastest biometric technologythathasoneandonlypurpose–toidentify           human faces. Forget about fingerprints readers and eye scanners, currentface           recognition systems analyze the characteristics of a person's face images that         were taken with a digital video camera. It’s the least intrusive method that             provides no delays and leaves the subjects entirely     unaware of the process.                                                                         Various distinguishable landmarks of facial features     are measured by facial recognition tech (FRT) from         approximately 80 nodal points,creatingafaceprint–       a numerical code. Some of these features include                                             https://tecsynt.com  Mobile & Blockchain development company, 2013-2018   

2.       length of the jawline, cheekbones shape, distance between the eyes and the           depth of the eye sockets, and the nose width. The measurements gathered by               the system are then put in a database and compared to other detected faces                 when a certain person stands before the camera.                                   In short, the use of facial recognition software allows your CCTV security             algorithmstriggeranalertwhenitidentifiesparticularindividualsfromahitlist.             It is an irreplaceable technology equally for finding shoplifters, scam artists, or           potential terrorists, as well as for recognizing VIP customers in stores who             need special attention.                                                      How Does Facial Recognition Technology Actually Work?  The mathematical algorithms of biometric facial recognition follow several         stages of image processing:  ● Capture  The firststepisforthesystemtocollectphysicalorbehavioralsamplesin                 predetermined conditions and during a stated period of time.  ● Extraction  Then, all this gathered data should be extracted from the samples to           create templates based on them.  ● Comparison   After the extraction, collected data is compared with the existing         templates.   ● Matching   The final stage of face detection technology is to make a decision           whether the face’s features of a new sample are matching with the one             from a facial database or not. It usually takes just seconds.     The best facial recognition technology is already here! The Apple’s ​iPhone X represents a beginning of the new era by implementing FRT for unlocking a             smartphone. It’s possiblethankstoinfraredand3Dsensorsthatworknon-stop           within a front-facing camera. The system’s unlock would be ​almost                                                                                                                                                       https://tecsynt.com  Mobile & Blockchain development company, 2013-2018   

3. instantaneous​ and don’t require any buttons to be pressed.      But it’s hardly an exclusive example. There is famous Facebook facial           recognition technology which accuracy and powerfulness ​happen to beat the FBI systems​! Every time you upload a photo and tag your friends on it you               provide enormous help for the facial recognition (FR) algorithm.     "There are more FR algorithms and techniques than there are companies.   But with its huge database of images, Facebook's algorithm has a leg up on most                                                    others in that   it is constantly being taught how to improve." ©    Jonathan Frankle, staff technologist   Georgetown Center on Privacy and Technology    And the amazing uses of facial recognition tech are growing up each day. It is             already being used for examination,         Governments all over the world use it to identifypotentialandcurrentthreats.               Retailers and businesses of all kinds look for suspected shoplifters or track             their workers’chronograms.Therearealotof​socialmediaappswhichincrease             a user experience with FRT. Aside from public usage by airports and railway                       and             investigation,               monitoring.                                             https://tecsynt.com  Mobile & Blockchain development company, 2013-2018   

4.   stations, stadiums and cashpoints, there is even a progressive adaptation of         facial recognition technology in medical applications.              But such technological approach raises more and more awareness, questions         about whether it violates people’s privacyornot.Isitsafetoliveintheworldof           facial recognition technology future? Let’s sort this through. To give you a         better insight of what this invention brings for your business, we’ve madealist             of facial recognition pros and cons.                                                                      Also Read: ​OWASP Mobile Security – Top 10 Risks for 2017   Facial Recognition Technology Pros  Let’s begin withthekeybenefitsyoumayexpectafterinstallingafacialtracking               system.               #1 The Improvement of Security Level   As we said inthefirstparagraph,afacebiometricsystemgreatlyimprovesyour                   security measures​. All corporation’s premises would be protected since you’ll         be able to track both the employees and any visitors that come into the area.               Anyone who doesn’t have access or permission to be there will be captured by             the recognition system that alerts you instantly about the trespassing.                                                         As an example, let’s take a 24/7 drugstore. Any owner prefer to keep their               money and clients safe, avoiding unpleasant troubles with difficult visitors.           When you have a FRT in place,you’dbeinstantlyalertedassoonasthewanted                 or suspicious character arrives. Which leads to a significant reduces of         expenses one usually spends on security staff.                                                         #2 Easy Integration Process  Most of the time, integratable facial recognition tools work pretty flawlessly             with the existing security software that companies have installed. And they’re           also easy to program for interaction with a company's computer system.                           https://tecsynt.com  Mobile & Blockchain development company, 2013-2018   

5.     Why is it great for business? Well, you won’t need to spend additional money                 and time on redeveloping your own software to make it suitable for FRT             integration. Everything will be already adaptable.                         #3 High Accuracy Rates   These days, the success level of face tracking technology became higher than               ever before. Thanks to the assistance of ​3Dfacialrecognitiontechnologiesand infrared cameras the process of identification happens to be incredibly           accurate and showing great results. It’s possible but difficult to fool such           system, so you can be sure that an FRdigitalsecuritysoftwarewillsuccessfully                   track every aspect of attendances to provide a better level of protection for             your facilities.                                                                                     Accuracy ensures that there won’t be any misunderstandings and uncool           awkwardness that comes from bad face recognition software. With high levels           of accuracy you’d sure that the right person will be recognized at the right time.                         #4 Full Automation  Instead of manual recognition, which is done by security guards or the official             representatives outside of company’s premises, the facial recognition tech       automates the identification process and ensures its flawlessness every time         without any haltings.Youwon’tevenneedanemployeetomonitorthecameras             24/7.                                                       Automation means convenience and reduces the expenses too. Therefore, any         entrepreneur would be fond of the fact that image identification systems are             fully automated.                          #5 Forget the Time Fraud  Oneofthebigbenefitsthatfacialrecognitiontechnologycompaniesofferisthe               time attendance tracking that allows excluding the time fraud among the           workers. No more buddy favours from securities for staff members, since           everyone now has to pass afacescanningdevicestocheck-inforwork.Andthe               paid hours begin from this moment till the same check-out procedure. And the                                                                                 https://tecsynt.com  Mobile & Blockchain development company, 2013-2018   

6.   process will be fast due to the fact that employees don’t have to prove their                 identities or clock in with their plastic cards.              It’s crucial for businessmen to trust their workers butkeepaneyeonthemjust             in case. Unfortunately, time fraud is one of the most common violations of the             work ethics, but the facial identification tech will spare you a headache           regarding this matter.                                                  Facial Recognition Technology Cons    Sure, it’s all looking so appealing... but there is always a ‘but’. There are still             some problems with facial recognition systems, factors that limit the         effectiveness of them. We’ll review most common ones.                                   #1. Processing & Storing  Storages are like gold in a digital world since you havetosavehugeamountsof                 data for future usage. EventhoughyougetHD-videoinaprettylowresolution,               it still requires a significant space. Just as the high-quality image visuals. There                                                           https://tecsynt.com  Mobile & Blockchain development company, 2013-2018   

7.   is no need to process every video’s frame – it’s an enormous waste of             resources. That’s why most of the time only a fraction (around 10 – 25%) is             actually being put through an FRT.                                   Professional agencies use whole clusters of computers in order to minimize         total processing time. But every added computer means considerable data           transfer via network, which can be influenced by input-output limitations that             lower a processing speed.                                    #2. Image Size & Quality  It’s obvious that a facial recognition is a super advancedsoftwarethatrequires                 HQ digital cameras for algorithms to operate accurately. A face-detection           system captures a face in the photo or screen-shot from a video, then the               relative size of that face image will be compared with the size of enrolled one.                 So, the photo’s quality here affects the whole face recognition process, how             well it would be done. Imagine, the already small size picture is coupled with a               distance that was between a target and a CCTV... What proportions will the             detected face have? No more than 100x200 pixels.                                                                                             Pretty hard to get a clear identity in such case. What’s more, scanning a photo                 for varying face sizes is a processor-intensive task. Most systems allow             identification of a face-size range to eliminate false recognition and speed up             image processing. But the initial investment in such face tracking software is           not a cheap one, however, it will pay off in no time.                                                     #3. Surveillance Angle  The identification process is also under a great pressure of the surveillance           angle that was responsible for the target’s face capturing. To enroll a face             through the recognition software, the multiple angles are being used – profile,           frontal, 45-degree,etc.Buttogenerateacleartemplatefortheface,you’llneed               nothing less than a frontal view. The higher resolution photo has and the more               direct its angle is (goes for both enrolled and compared images) the more               accurate resulting matches would be.                                                                                     Then, there are also troubles with such things as facial hair or sunglasses. One             can still fool the FRT with a suddenly appeared or removed beard, same goes                                               https://tecsynt.com  Mobile & Blockchain development company, 2013-2018   

8.   for obscuring face’s parts with glasses or masks. To avoid such failures, the           databases must be regularly updated with the most up-to-date images.                To wrap it all up, let’s put the gathered info in a versus chart:  Benefits  Drawbacks  Security levels will be significantly  improved   Difficulties with data processing and  storing  The integration process is easy and  flawless  Troubles with images size and quality  High accuracy allows to avoid false  identification  Strong influence of the camera angle  Facial Recognition System is fully  automated     Time fraud will be excluded      Summing it up, every new facial recognition technology represents huge             perspectives and promises for the future evolution. It’s highlypossiblethatina           couple of years such systems would be able to process gestures, expressions,             gait patterns, palm &earprints,voiceandscentsignatures.Nottomentionthat               humans can’t do what a computer is capable off – like comparing           simultaneously pictures of many individuals against a database of thousands.         And most of the cons can be beaten by simple actions from the owner’s side.                                                                               Want to Know More?  Here is a list of websites you can read to find out more about digital security                   and FRT:                 ● Dual Stream Blog   ● EnGadget: Facial Recognition Technology – The Future is Here   ● FindBiometrics.com     https://tecsynt.com  Mobile & Blockchain development company, 2013-2018   

9. ● Morpho – Leader in Biometrics and Digital Identity   In case you desire to learn more aboutthistopic,wealsorecommendfollowing                 these guys on Twitter: ​Lulu Yilun Chen​ and ​Anthony Goldbloom.               The pros of biometric facial recognition technology are being repeatedly           proved by various industries like digital payments, business security sphere,           criminal identification, advertising, and healthcare. But still, privacy issues will         always surround this technology. There is a thin line between national security         and invasion of people’s privacy that couldn’t be crossed as the tech progresses.                                                  Have Any Questions?   Send us your requesttoanemailyouseebelow.We’llgladlydiscussthesubject                 further with you!                   Tecsynt Solutions  Mobile & Blockchain development company  hello@tecsynt.com    https://tecsynt.com  Mobile & Blockchain development company, 2013-2018