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Jun. 15 th , 2010 Kunmuk Cho

Communication Convergence Forum Between Egypt and Korea Mobile WiMAX(WiBro) in Korea Jun. 15 th , 2010 Kunmuk Cho CONTENTS KT WiBro Services in Korea KT Global WiBro Biz KT WiBro Solutions KT WiBro Services In Korea Introduction of KT Group I. KT WiBro Services

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Jun. 15 th , 2010 Kunmuk Cho

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  1. Communication Convergence Forum Between Egypt and Korea Mobile WiMAX(WiBro) in Korea Jun. 15th, 2010 Kunmuk Cho

  2. CONTENTS • KT WiBro Services in Korea • KT Global WiBro Biz • KT WiBro Solutions

  3. KT WiBro Services In Korea

  4. Introduction of KT Group I. KT WiBro Services Global ICT Convergence Leader 1897Started as a government agency 1981KT Corporation established 1993Telephone lines reached 20 million 2002 Privatization completed 2004 Internet Service reached 6million 2007 LaunchedCommercial WiBro Service 2009 Olleh KT, merged with KTF(Korea’s 2nd largest mobile operator) 17.6 Million 16.8 Billion USD 31,500 7.1 Million 15.4 Million Broadband Subscribers Cellphone Subscribers Telephone Subscribers Employees Revenue 2010. 1Q Year 2009 2010. 1Q 2010. 1Q 2010. 1Q • Korean Household: 15.3 M • Korean Population: 47.8 M KT Group

  5. What is WiBro? I. KT WiBro Services WiBro (Wireless + Broadband) Mobile WiMAX Service in Korea Mobility IP Broadband • Vehicle Speed (120km/h) • Outstanding Performance while on the Move • Internet Service • Various Terminals (PC/PMP/PDA/Phones, etc) • 3Mbps per User • High Uploading Capability

  6. Mass Vertical Global WiBro Target Customer I. KT WiBro Services Target Customer Large-size device Web access WiFi Students, Businessmen, Heavy data users Broadband, large-volume Internet –centric Market Smartphone Students, Businessmen, Trendy mobile internet users Large-volume Internet Connection Voice/Video Phone/ Global Roaming, etc. Voice-centric Market Voice /Video Phone Enterprise solution B2B salesmen Small-size device Roaming, Rental Business travelers

  7. Modem Type EGG Navigator Embedded Type WiBro Mobile Devices I. KT WiBro Services USB dongle CPE Game player MID PMP Smartphone Smartphone Netbook UMPC Laptop Consumer Electronics M2M

  8. KT WIBRO Business Phase I. KT WiBro Services Phase I Phase II Phase Ⅲ Initial stage Matured stage Growing stage 2007. 2Q ~ 2010 ~ 2008.4Q ~ • Overcome the chasm • lead in mobile broadband data market • Widen the value with specialized service • 2M subscribers by 2012 • Change in frequency bandwidth • Increase of system & device types(Netbook, MID, Embedded notebook) Business goals Generalization Core customer value Relief Personal Fun BM Plain connection - Connection fees, application service fees ConvergenceWINDOW: FMC, e-Book, Telematics

  9. Deploy the network in Seoul 1 Expand coverage to suburb from Seoul 2 Constructing metrozones 3 Network Strategy- Rollout plan(2010) I. KT WiBro Services Phase I Phase II Phase Ⅲ Change Frequency bandwidth from 8.75MHz to 10MHz 2010~ April 2007 Oct. 2008 3 1 2 Phase III Population density 5000~ 1000~5000 500~1000 200~500 100~200 ~100 (person/km2) SHOW WIBRO will cover 83% of total population in Korea

  10. Nespot 3W Business strategy (WIBRO + WCDMA + WiFi) I. KT WiBro Services Seamless wireless services across different networks FMC Nation-Wide (WCDMA) 3G Voice/Data WIFI Zone InternetPhone/ WiFi Data InternetPhone / WiFi Data Metro Zone (MobileWiMAX) Hot Zone (WiFi) AP ``` Country City Indoor

  11. 3W PLAN (WiBro+WCDMA+WiFi) I. KT WiBro Services

  12. KT WiBro Global Biz

  13. Mobile WiMAX Global Trends II. Global WiBro Biz WiMAX(802.16d/e) service is remarkably expanding. WiMAX Deployments Map(Feb,2010) http://www.wimaxmaps.org

  14. Global adoption II. Global WiBro Biz • Network deployment in developed & developing countries • Market expansion through global roaming WOA : The global alliance for mobile WiMAX operators

  15. Competitiveness of KT WIBRO II. Global WiBro Biz Consulting Experience Customized Solutions First WiMAX Operator • Vast experience in Mobile-WiMAX fields • Broadband Internet Business Consulting - Rwanda, Stanford University (USA) - Tunisia, Sudan, Japan, Malaysia, Saudi Arabia, etc. • WiMAX Forum Board Member and Working Group activity • Deployment - Super-iMAX in Uzbekistan in 2008 - NTC in Vladivostok, Russia in 2008 • First Mobile WiMAX operator in the world • Know-How - Planning - Deployment - Operation • Commercial Service Experience • KT’s WiMAX Solutions • - WiMAX Systems • (Femto BS, Pico BS, Micro BS, • Macro BS, Various MS..) • - Cell Planning Tool(CellTREK) • - AAA,BSS(Billing Support System) • - Applications Service Platform • (Mobile IPTV, Mobile VoIP, • Mobile CCTV, W-Navigation..)

  16. KT WiBroSolutions • (Product and Service)

  17. W-Office III. KT WiBroSolutions Corporate employees can access its intranet from anywhere in the company through wireless devices

  18. Mobile Office III. KT WiBroSolutions Mobile Office users with smart phones can work outside of their working places by connecting to their servers through KT mobile office platform and mobile G/W via wireless network (WCDMA, Wi-Fi, Wi-MAX)

  19. U-City III. KT WiBroSolutions • U-City enables residents to enjoy the convenient life and benefits of state-of-the-art ICT technologies • U-City Solutions are available for businesses, education, shopping, health, transportation, sports & leisure, and cultural events

  20. Mobile CCTV III. KT WiBroSolutions • Mobile CCTV delivers live images, free from most geographical restrictions. • Real time monitoring is available on the PC, Web and Mobile phones.

  21. Mobile IPTV & Cell Planning III. KT WiBroSolutions Mobile IPTV

  22. www.kt.com Thank you

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