1 / 20

BUSN 258 Slingshot Academy / busn258.com

For more course tutorials visit<br>www.busn258.com<br><br><br> <br>1. What major corporations that you’ve heard of seem to be doing the best job of building customer loyalty? In what ways do they attempt to build long-term relationships with customers?<br>2. How do ripple effects escalate the problem of the lost customer?<br>

aaerttt
Download Presentation

BUSN 258 Slingshot Academy / busn258.com

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. BUSN 258 Slingshot Academy / busn258.com The progress of the world depends almost entirely upon education For More Courses Visit Now www.busn258.com

  2. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 1 Assignment (Devry) 1. What major corporations that you’ve heard of seem to be doing the best job of building customer loyalty? In what ways do they attempt to build long-term relationships with customers? 2. How do ripple effects escalate the problem of the lost customer?

  3. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 1 Homework AsssignmentIndependent Auto Sales and Service (NEW) BUSN 258 Week 1 Homework Asssignment Choose either the Independent Auto Sales and Service (IAS) case onpage 16, or the Network Nutrition Distributors (NND) case on page 17. Foreither case, answer all of the Strategy Planning Questions on page 17. Makesure that your writing is clear, understandable, and properly formatted andedited, including checking for proper spelling and grammar.

  4. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 1 to 7 All DQs This Tutorial contains All DQs (Except Week 6 DQ1, Week 7 DQ1) BUSN 258 Week 1 DQ 1 Positive Impact of Good Customer Service BUSN 258 Week 1 DQ 2 Relation With Customers BUSN 258 Week 2 DQ 1 Engaging Your Customers BUSN 258 Week 2 DQ 2 Listening To Your Customers BUSN 258 Week 3 DQ 1 Talkng to Your Customers on Phone BUSN 258 Week 3 DQ 2 Electronic and Internet Communication

  5. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 2 Assignment (Devry) 1.What are some factors (patterns of behavior) that project a company’s culture? List several examples from organizations you work in. 2.What are three major elements that complicate listening? Give customer-service related examples of each.

  6. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 2 You Decide (Devry) Read the You Decide scenario and decide on a response. Your goal is to identify the critical issues in the scenario and determine how you would resolve. Write a report correctly formatted of at least 125 words. Drop the report in the DropBox. Remember to run the spelling and grammar checker on your work before turning it in.

  7. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 3 Case Study (Devry) 1. Interview: After completing your assigned readings for this week, interview someone who has a customer relations/customer service role or responsibility where the person has organizational responsibility and knowledge of the companyÂ’s customer relations policies. This person could be in your own organization or in any other company. Ask the interviewee to describe the role and importance of customer relations/customer service to the organization and the top three customer relations/customer service issues faced by the organization. In case of a last minute conflict it is best to have a second choice lined up.

  8. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 3 Homework AsssignmentIndependent Auto Sales and Service (NEW) Continuing either the Independent Auto Sales and Service (IAS) orNetwork Nutrition Distributors (NND) case that you started in Week 1, answerthe Strategy Planning Questions listed on page 77 at the end of Chapter 4.Answer all three questions (including all sub-questions) completely yourresponse should be at least 200 words, properly formatted, clearly written andorganized, and checked for spelling and grammar. Make sure to include a titlepage.

  9. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 4 Assignment (Devry) 1. Look back on your own experiences as a customer and identify situations when little things have made a difference in your buying decision. Think, for example, of places you have stopped doing business with. What little things pushed you out of the zone of indifference into the dissatisfied range? Be as specific as possible and remember that often dissatisfaction comes from a series of truly small, almost insignificant turnoffs.

  10. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 4 Midterm - Set 1 (Devry) 1.Question : (TCO 1) Excellent organizations are: Question :(TCO 2) The Gallup organization studied the impact of customer ________ on long-term customer loyalty and profitability. Question : (TCO 9) You can gain loyal online customers through a lack of competition if: Question : (TCO 10) Customer dissatisfaction with a firm's phone call handling stems from: Question : (TCO 3) A smile originates in the: Question : (TCO 4) What percent of shopping decisions are made at the point of purchase?

  11. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 4 Midterm - Set 2 (Devry) 1.Question :(TCO 1) The letter L in the acronym LIFE stands for ________. 2. Question : (TCO 2) Customer loyalty is: 3. Question : (TCO 9) Despite many similarities between them, Wal-Mart and K-Mart have very different results, largely because of "little things" that seem to result in better customer service. How do the sales of these two companies compare? 4. Question : (TCO 10) Customer loyalty is NOT: 5. Question : (TCO 3) One of the main principles behind globalization and expansion across cultural and geographic boundaries is:

  12. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 5 Assignment (Devry) 1. How can organizations become more open to feedback? What kinds of employee training would help? What would you tell your employees about feedback importance if you were the boss? 2. What are the three important steps needed to recover the potentially lost customer

  13. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 5 You Decide (Devry) Scenario SummaryYou are a general manager with a service company. You are hearing comments from your sales group that customers are unhappy with your company. The comments range from poor service, missed assignments, to technical failures. When you ask for specifics, you get a general view of dissatisfaction from your sales group but not a clear view if there is an issue.

  14. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 6 Case Study (Devry) BUSN 258 Week 6 Case Study LL Bean & AT&T

  15. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 6 Homework Asssignment Independent Auto Sales and Service (NEW) Continuing either the Independent Auto Sales and Service (IAS) orNetwork Nutrition Distributors (NND) case that you started in Week 1 andcontinued in Week 3, answer the Strategy Planning Questions listed on page 177at the end of Chapter 10. Answer all four questions (including allsub-questions) completely—your response should be at least 200 words, properlyformatted, clearly written and organized, and checked for spelling and grammar.

  16. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 7 Assignment (Devry) 1.Which of the two general causes of stress,worker characteristics and working conditions,is the most significant in your job? How can you control or manage it? 2. How can a manager best set a strategy for improving customer loyalty? What steps make sense?

  17. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 7 You Decide (Devry) Scenario SummaryYou are Bob Yeader, a Sales Manager, of a small printing company. One of you sales people asked for a meeting. The meeting was difficult. The sales person, Pat Lawson, broke down in the meeting. Pat said the work was too much and the customers too demanding. Where Pat used to be able to get all the work done in one a week, there was now too much work. Your internal staff has noticed that Pat seems stressed. You wonder if customers are seeing the stress. Pat was ready to quit. Pat has been with your company for 15 years.

  18. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 8 Final Exam 1 (Devry) 1.Question :(TCO 1) The best way to win customer loyalty is to: 2.Question :(TCO 2) Which of the following problems is NOT listed as a people turnoff? 3.Question :(TCO 3) Small companies can compete against larger ones if they offer: 4.Question :(TCO 4) Which of the following is NOT an example of something a company can do to enhance extrinsic value? 5.Question :(TCO 5) Companies cannot wait years for their customers to see long-term value, so they should:

  19. BUSN 258 Slingshot Academy / busn258.com BUSN 258 Week 8 Final Exam 2 (Devry) 1. Question : (TCO 1) The first step to reduce waiting time is to: 2. Question : (TCO 2) Communication turnoffs often occur when employees are ignorant of: 3. Question : (TCO 3) Small companies can compete against larger ones if they offer: 4. Question : (TCO 4) Value arises from a tradeoff between: 5. Question : (TCO 5) To enhance value through goodness of product fit:

  20. BUSN 258 Slingshot Academy / busn258.com The progress of the world depends almost entirely upon education For More Courses Visit Now www.busn258.com

More Related