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Leveraging Tourism Marketing Dollars March 10, 2009

Leveraging Tourism Marketing Dollars March 10, 2009. What is a DMO? LCVA Organizational Goals LCVA Priorities Economic Impact. LCVA Overview. Meetings and Conventions Visitor Demographics Leisure Travel Business Transient Social, Tour Groups Domestic and International Travelers.

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Leveraging Tourism Marketing Dollars March 10, 2009

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  1. Leveraging Tourism Marketing Dollars March 10, 2009

  2. What is a DMO? LCVA Organizational Goals LCVA Priorities Economic Impact LCVA Overview

  3. Meetings and Conventions Visitor Demographics Leisure Travel Business Transient Social, Tour Groups Domestic and International Travelers Who is Visiting Loudoun County?

  4. Getaway destination Location High quality with an excellent value What Motivates People to Visit Loudoun?

  5. Funding criteria Application process Sample of success stories Tourism Marketing Leverage Fund

  6. Program overview Sample of programs Time table for program announcements Cooperative Marketing Programs

  7. Who shares your customer demographics? Who is advertising in the same media with a compatible message? Packages Value of Partnerships

  8. VisitLoudoun.org Visitor Information Center Compass LCVA Team Free Resources

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