Moving to a new website_ Here are some key points to remember

1. Moving to a new website? Here are some key points to remember Migrating a website can be a necessary problem-solving step, but it can also be dangerous. You may experience problems ranging from losing search engine rankings to outright losing elements of your website. Whether you're beginning from scratch or switching to a new hosting provider, you must ensure that your website migration runs smoothly and does not interfere with your search engine optimization (SEO) goals. Migrating your website might be an exciting opportunity to renew the image of your business or modify the direction of your marketing objectives. However, as with any large undertaking, there are significant risks, particularly in terms of losing visibility in search engines. Migrating your website may be quite difficult, especially when attempting to stay on top of what you should and should not do so that your online presence does not suffer. The most critical aspect of site migration is to guarantee that the user experience is not disrupted and that the transfer is seamless. We have listed below the important points to consider when moving to a new website. Plan your migration Whether you are someone who has to prepare for everything or not, making a plan for the migration of your website is critical to prevent certain frequent mistakes. Before you begin, it's a good idea to know and understand what needs to be done for the migration to occur. Creating a checklist is a fantastic approach to keeping track of what has been completed and what still needs to be done. Make an inventory of inbound links Do you know which pages have the most inbound links or page views? If not, you should conduct an inbound link analysis to view all of the links coming to your website from other websites. If you discover a site linked to your sites, such as The Wall Street Journal or The New York Times, you should either not alter the URL of that page, or if you do, make a 301 redirect to the new page URL. Who doesn't want to increase their site's SEO by having inbound links, especially when they come from reputable sources? No one should be the answer. If you do decide to alter the URL, you must ask your website design company to redirect those sites to avoid 404 problems for your visitors. Create 301 redirects How many times have you clicked a link and ended up on a 404 page? Unfortunately, this occurs frequently. Most people are unaware that just one error can dissuade users from visiting your website if it occurs frequently.

2. You can avoid this by generating 301 redirects while moving your website. By using 301 redirects, you are informing search engines that your site has been permanently relocated to a different server or domain. If you do miss a page, at the very least make an amusing 404 error page. Avoid redirecting all your pages to your home page It can be tiresome and time-consuming to redirect all of the pages from your previous website but do not redirect all of those sites to your new home page. You may be wondering, "Why not?" Sure, it requires far less effort. However, a site revamp is not the time to be sluggish. Redirecting all of those sites will save you time, but your visitors will be led to your new site without knowing where to go. Redirecting pages to your home page does not provide a positive user experience; no one has time to spend 5 minutes exploring your site for the precise page they were looking for. You don't want to lose visitors or traffic because you took a shortcut. It may take longer, but it will be worth it in the long term. Keep possession of your old domain You must keep your former domain active for at least 6 months after transferring your website. This may not apply to everyone, but if you're changing the domain of your website, it's a good idea to forward the current domain to the new website to give your visitors time to acclimate. When you are ready to remove your previous domain, consult your website design agency to notify your clients and visitors by sending an email or noting the change on social media sites. At Activ Digital Marketing, Our experts own their own website design company and have extensive experience in creating sturdy, optimised, and cutting-edge websites. Many projects adhere to our fixed-price strategy, but nothing is out of scope, and even the most complex tasks may be accomplished affordably. We can build whatever you can think of.