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Engaged Learning on Campus. SMU’s Working QEP. The purpose of Engaged Learning: Beyond the Classroom is to expand educational opportunities in which students acquire or deepen knowledge and competencies through structured volunteer, research, and/or internship experiences. Timeline. Phase II.
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SMU’s Working QEP The purpose of Engaged Learning: Beyond the Classroom is to expand educational opportunities in which students acquire or deepen knowledge and competencies through structured volunteer, research, and/or internship experiences
Timeline Phase II 2009 2010 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11 12 Account Planning: Research for potential QEP topics Account Planning: Explore current examples of Engaged Learning Campaigns: How to roll out the QEP
Objectives • Explore current practices in engaged learning • Identify best practices and potential hurdles • Capture perspectives • Fulfill Learning Outcomes of ADV 4393 course
Methodologies • Secondary Research • Fall 2009 Account Planning Class • Examples from other schools: • Syracuse University • University of Houston • Rice University • Primary Research • Phases I - IV
Groups Studied • Volunteer Programs • Internships • Undergraduate Research
Volunteer Programs • Create leaders & active citizens • Community engagement, initiatives, & global projects • Helps to develop the student both in and out of the classroom
Volunteer Programs Engineers Without Borders • Student volunteer organization • Open to all majors, not just Engineers • travel to developing countries to help improve infrastructure deficiencies
Volunteer Programs Engineers Without Borders What’s Working? • Exposes students to socioeconomic conditions different from their own experiences • Teach students to define and solve problems Implications for QEP • Enlightens world view beyond affluent U.S. • Enables more critical perspective of global events portrayed by media
Volunteer Programs The Center for Academic Community Engagement (ACE) • Understand course material by working in the community and placing in context • Expose students to ideas and situations not they have not experienced • Live in ACE House for a year in and tutor children in poor area of Dallas What’s Working? • Volunteer group focuses on socially involved knowledge • Provides understanding about social issues faced by Dallas, the region, and nation • Promotes teaching, knowledge, research, and develop sense of “public good” in classroom
Volunteer Programs Leadership and Community Involvement • SPARC: participation & community involvement & ongoing service activities • LEAD: leadership education, activities, and development What’s Working? • Volunteer group focuses on socially involved knowledge • Provides understanding about social issues faced by Dallas, the region, and nation • Promotes teaching, knowledge, research, and develop sense of “public good” in classroom
Volunteer Programs Implications for QEP • Engenders selflessness and sense of “the Greater Good” • Framing through academic studies provides social and historical context for experiences • Graduates are more grounded • More aware of social responsibility to their community and the world
Internship Programs All of the internship programs strive to provide students with real-life work experience to help them apply what they are learning class to the outside world and vice versa.
Internship Programs Dedman Internships: • Students can get credit if their internship relates to their major • Students observe how the professional world connects to the classroom • Students are able to gain valuable work experience before graduation • See how their major can be used in the future
Internship Programs Engineering Internships • Lyle School of Engineering Co-op Program began 1925 • 5-year program & offers eighteen months of work experience. • Allows students to build resumes & gain real experience while still being in college. • Program Goal: “to get you exposure and experience so you can figure out what you want and don’t want to do when you graduate.”
Internship Programs Marketing Internships • Program is still under development • 100 hours of work time in one semester • Counts for 1 Pass/Fail credit hour • Must be related to marketing curriculum • Expected to be around 25 internships when program is fully established • Wants to be as cohesive and prestigious as the Engineering Internship program
Internship Programs What’s Working? • Allow students to gain practical industry experience • Place students in their field of study • Provides students with competitive advantage and beginnings of a network Implications for QEP • Augment academic degrees with hands-on practical experience • Graduates are better prepared for the workplace • Improves chances of landing jobs
Undergraduate Research • Assistant Director in the Office of Leadership and Community Development (Member of the QEP Committee) • Senior Lecturer and Director of the Center for Academic Community Engagement
Undergraduate Research ACE Fellowship Program • (4) $2,500 annual Fellowships • Funded by SMU • The only research program (currently) tied to Social Responsibility What’s Working? • Opportunity for deep exploration of subject matter • Real social issues within a research framework • Funding from SMU
What’s Not Working? • Lack of resources/Lack of Funding • Poor Communications
Hurdles for Implementing the QEP • Skepticism: • Doubtful of possibility of actual change • Commitment from Top • Need administration’s visible commitment for QEP to work • Provincialism • Must demonstrate how the QEP will help everyone
Communication Priorities Awareness and Assimilation of the QEP Message • Constituents will accept the QEP linearly, similar to the purchase funnel in marketing: • Become aware of the QEP • What is the acronym Q.E.P. stand for? • What is it? (SMU’s SACS accreditation process) • What is SMU’s specific QEP? • Believe in it • Why should they believe it’s true? (see next section) • Actively support it • Initiate positive viral communications, orally and through social media • Take personal action to further the goals of Engaged Learning
Key Messaging • Importance of QEP to SMU’s accreditation • A considerable amount of SMU’s energy and resources will be dedicated to this mission over the next 10 years • This is a priority for the Administration, Staff and Faculty at the University, and will continue to be so for the next decade • The QEP will benefit everyone at SMU • Demonstrate to faculty how it will add value to them individually and how they are critical in making this happen
Getting the Word Out • EngagedLearning provides unique opportunities for students to receive a well-rounded education as well as valuable life experiences that can be leveraged in the job market.
Timeline Phase III 2009 2010 9 10 11 12 1 2 3 4 5 6 7 8 9 10 11 12 Account Planning: Research for potential QEP topics Account Planning: Explore current examples of Engaged Learning Campaigns: How to roll out the QEP