1 / 6

Environmental Entrepreneurship in Action

Environmental Entrepreneurship in Action For students enrolled in MSc Soil Science and Environmental Pollution. Session 4: The Refinery. Session outline:. 1.) Taking Stock What did you find out? 2.) Being Competitive Why should we buy from you?. Taking Stock.

adonai
Download Presentation

Environmental Entrepreneurship in Action

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Environmental Entrepreneurship in Action For students enrolled in MSc Soil Science and Environmental Pollution Session 4: The Refinery

  2. Session outline: • 1.) Taking Stock • What did you find out? • 2.) Being Competitive • Why should we buy from you?

  3. Taking Stock • So you’ve done your market research… • Use the table in your Learning Log and consider: • What did you find out? • Was this what you expected? • Do these findings support your Initial Business Proposition?

  4. Being Competitive • How to be competitive in the marketplace • Differentiating your product • Use sales language and focus on BENEFITS! • Answer the question: • Why should we buy from you?

  5. Assignment 2: Marketing Leaflet • 2-3 page marketing leaflet • For potential customers • Communicate: • Products/services provided • Benefits to customer • E.g: TerraDat Geophysics Ltd

  6. By the end of this session… • Complete Revised Business Specification

More Related