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Join our workshop to explore the challenges and practical steps needed to thrive in the rapidly evolving travel industry. Discover the major changes in the last 5 years, from the rise and fall of travel companies to the impact of social media and technological advances. We'll discuss the changing habits of consumers, the role of technology in enhancing customer experiences, and how these trends will shape the future of travel. Share your ideas on investment in technology, identifying the right talent, and envisioning the high street in 5 years.
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The Future is Now Workshop
Agenda 1. The Changing Travel Industry and Customers 2. What will be the challenges over the next 5 years? 3. What practical steps can you take to be ready?
Some of the major changes in the last 5 years… Deceased Travel Companies OTA’s Travel Bloggers Social Media Technical Advances (AirBNB, Tripit) VR – come and gone? Massive Increase in Touring and Cruising Ageing, Active Population ‘Gotta have a nitch…’ Lower investment in People Development
Some of the ways Travel is changing right now… • The Untrained Agent. • Blockchain technology – bypassing commission. Buy tokens - (disruptors) • Reviews – Questions of Trust. • Artificial Intelligence – IoT means that tech will book what I need, automatically. • Web Chat – artificial and genuine – captures data and customers.
Discussion • How have consumer habits changed in the last 5 years? • What will this look like going forward? • What will technology do to help your customers? • How will that affect your business? • What differences have you seen on your high street? • What does the high street look like in 5 years?
What can we do? What technology would be a good investment? Who are the right people? Agents, marketing, ecommerce, app developers, home workers, flexible contracts, outsourced… Let us have your Ideas?