Tactics to Keep Your Existing Customers Coming Back for More

1. Tactics to Keep Your Existing Customers Coming Back for More Call On: 1300 115 808 http://www.posplaza.com.au/

2. If you’re running an online store, you would be familiar with the fact that it is much easier and cheaper to sell to an existing customer than to acquire a new one. • While it is inevitable to attract new customers and convert them to generate sales, current customers need you to put in significantly less time and effort to induce them to purchase from you again. • With that said, you must have effective strategies to target your existing customers and get them to shop more often with you. • So, here we present you with viable tactics that will help you re-engage your current customers and encourage repeat business. Call On: 1300 115 808 http://www.posplaza.com.au/

3. Customer Loyalty Program • Loyalty programs are a great way to treat valuable customers who make frequent purchases to rewards. • The reward could be anything from free goods to coupons to latest products and even points that can be used to redeem a reward. • Analysing customer history reports, you can identify the most profitable customers by their total number of purchases or the total money spent. • These customers can be rewarded on their next (repeat) purchase at your store. Call On: 1300 115 808 http://www.posplaza.com.au/

4. Express Gratitude • Going the extra mile to acknowledge customers for shopping with you can be a positive move. • Sending back a small gift to your valuable customers is a sweet yet impactful gesture. • You can send the customers a personally written thank you note that will only encourage them to buy more from you. • Additionally, you can send a digital gift card or certificate to delight them as well as remind them to come back for more. Call On: 1300 115 808 http://www.posplaza.com.au/

5. Leverage Email Marketing • Email serves as a crucial marketing tool when it comes to marketing your online business. • Not only can you promote your products/services through email marketing, but it helps build and maintain strong relationships with your customers. • Several email marketing surveys and studies report that personalised emails acquire higher email open rates and conversion rates. • For that matter, sending out personalised newsletters to your existing customers can yield quick sales. Call On: 1300 115 808 http://www.posplaza.com.au/

6. The Final Word • Acquiring new customers alone won’t help your online business. • It is equally important to retain existing customers and generate more sales by giving them enough reasons to repeat purchase. Call On: 1300 115 808 http://www.posplaza.com.au/

7. Moreover, brick-and-mortar retailers can focus on improving in-store customer experience to retain their customers and keep them coming back for more. • One of the best ways to enhance customer experience is integrating a robust POS system like Shopify POS hardware and software to streamline the checkout process wherein customers face most of the hassle. • With an advanced POS system that functions efficiently with its compatible components including cash register, printer and barcode scanner, you can ensure your customers have so good an experience that they don’t hesitate to buy from you again and often. Call On: 1300 115 808 http://www.posplaza.com.au/

8. Contact Us • Phone: 1300 11 58 08 • Email ID: sales@posplaza.com.au • Website: http://www.posplaza.com.au/ Call On: 1300 115 808 http://www.posplaza.com.au/