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Microsoft Partner Network . Current Program. Earn 120 Qualifying partner points Meet Certified partner terms & conditions Achieve minimum 1 Microsoft competency Meet Membership fee requirements. Gold Certified Partner. Earn 50 Qualifying partner points
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Current Program • Earn 120 Qualifying partner points • Meet Certified partner terms & conditions • Achieve minimum 1 Microsoft competency • Meet Membership fee requirements Gold Certified Partner • Earn 50 Qualifying partner points • Get 2 Microsoft Certified Professionals or 1 certified solution • Sign terms & conditions • Meet Membership fee requirement Certified Partner Subscription • Enroll without qualifying partner points • Sign terms & conditions Registered Member
The Case For Change • From partners I need… • quality delivery • relevant experience • expertise • solution choices • industry knowledge • …and the ability to apply those skills to my business needs From Microsoft I need… • differentiation • high-value benefits • local engagement • mutually beneficial requirements …and all of this in a simpler partner program Microsoft needs to deliver on its core strategies… …with and through partners
The Microsoft Partner Network A Simple Vision Four Membership Opportunities The Microsoft Partner Network helps you: Each with varying degrees of commitment and benefits Community Subscription Silver Competency Gold Competency Strengthen your Capabilities Competency Partnership Serve Customers better “I am recognized by the Microsoft Partner Network for offering ‘best-in-class’ solutions and undergoing a rigorous and auditable approval process customers value.” “I can strengthen my expertise and demonstrate my company’s strengths to customers through commitment within the Microsoft Partner Network.” Connect through Communities “I am part of the community where I connect with Microsoft and partners who are in my field of business.” “I enjoy the support of the Microsoft Partner Network, which helps me develop my business and see opportunities.”
The new MPN Strategic Responses Centering around customer relevance 2 Differentiating partners Providingchoice:On-premise and cloud 1 3 Rewarding capability and impact 4
Differentiating partners 1 Focusing on customer relevance 2 Providingchoice:On-premise and cloud 3 Rewarding capability and impact 4 Partner
Competencies as business differentiators Gold Competency Silver Competency Competencies Application Platform Business Productivity Cross-Platform Solutions • Application Integration • Application Lifecycle Management • Data Platform • Software Development • Web Development • Business Intelligence • Content Management • Project and Portfolio Management • Portals and Collaboration • Search • Unified Communications • Digital Marketing • Distributor • Hosting Platform • ISV • Learning • Mobility • OEM • Software Asset Management • Volume Licensing Core Infrastructure CRM & ERP SMB Customers • Desktop • Identity and Security • Server Platform • Systems Management • Virtualization • Customer Relationship Management • Enterprise Resource Planning • Midmarket Solution Provider
Focusing on customer relevance 2 Differentiating partners 1 Providingchoice:On-premise and cloud 3 Competencies seem a lot tougher.How have they changed? Rewarding capability and impact 4 Partner
Partnership requirements 1 Gold Competency 4 Unique MCPs - Or – 1 Basic + Adv Product Test 2 MCPs - Or – 1 Basic Product test Expertise Silver Competency 3 Customer References 5 Customer References Customer Satisfaction Index (CSAT) Experience Revenue Commitment Simple Business/Solution Planning Joint Microsoft and Partner Plan 1 Microsoft Licensing Overview 1 Sales & marketing assessment 1 Microsoft Licensing Overview 2 Sales & marketing assessments Business Training and assessments Commitment Gold Partnership fee Silver Partnership fee
Meet Competency Requirements Silver Gold SI Track ISV Track Product test • Microsoft Certified Professionals 4 Unique MCPs - Or – 1 Basic + Adv Product Test 2 MCPs - Or – 1 Basic Product test Expertise • Application Integration • Business Intelligence • Content Management • Customer Relationship Management • Data Platform • Enterprise Resource Planning • Independent Software Vendor (ISV) • Portals and Collaboration • Unified Communications
Product Test Framework • Microsoft Platform Ready • Portal to support software companies in building, testing and marketing their applications on the lastest Microsoft technologies Develop Test Market • Access to SDK, beta, RC • Training resources • Developer support • Integrated testing tools • Self-paced & free • Powered by Microsoft • Eligible for Silver Competency • Marketing toolkit • Product catalogue listing http://www.microsoftplatformready.com
Logo Programs Windows 7 Windows Server 2008 R2 • Tests compatibility & reliability on Windows 7 • Semi-automated testing toolkit • Valid for 2 years • Test compatibility on Windows Server 2008 R2 • Semi-automated testing toolkit • Valid for 2 years • Higher level testing for security, stability, availability, reliability and compatibility on Windows Server 2008R2 • Veritest (Lionbridge) testing services • Valid for 3 years
Competency options for ISVs • ISV Track • Application Integration • Business Intelligence • Content Management • Customer Relationship Management • Data Platform • Enterprise Resource Planning • Independent Software Vendor (ISV) • Portals and Collaboration • Unified Communications
ISV/Software CompetencyEligible tests Product tests no longer eligible
Let’s Take A Scenario: Contoso Ltd • Gold Partner • Accounting software service, using Windows 7, Windows Server 2008 R2 and SQL Server 2008 R2 • 2 Competencies – ISV and Custom Development • Contoso’s partnership anniversary date is 31 December 2010 How should Contoso prepare for the changes in the Partner Network?
Next steps for Contoso SI Track ISV Track ISV/Software Solutions N/A 2 Certified Professionals People Certification Product test 1 Basic + 1 Advanced test N/A Software Development 3 Customer References 5 Customer References Customer Satisfaction Index (CSAT) Customer evidence Revenue Commitment Simple Business/Solution Planning Joint Microsoft and Partner Plan 1 Microsoft Licensing Overview 1 Sales & marketing assessment 1 Microsoft Licensing Overview 2 Sales & marketing assessments Business Training and assessments Commitment Gold Partnership fee
Focusing on customer relevance 1 Differentiating partners 2 Providingchoice:On-premise and cloud 3 We hear a lot about cloud. How does the Microsoft Partner Network address the cloud? Rewarding capability and impact 4 Partner
By Building Cloud Into MPN 3 Announcing Two Options In The Cloud Top Benefits Developers 1 • BPOS – up to 250 licenses • CRM Online – up to 250 licenses • Intune – Stay tuned! • Azure – Stay tuned! • Profile • Platform ready signup • Fee: ($120, Promotion: fee waived for first year) • Platform Ready Solution Certification • 3 Cloud Customer references • Sales/Marketing Training & Assessment • Partner Solution Plan for • $10,000 Windows Azure Platform Revenue • Fee $0 for competency partners or $1,850 2 • Customer facing badge • Silver Core benefits • BPOS – up to 250 licenses • CRM Online – up to250 licenses • Intune – Stay Tuned! • NDA Cloud Roadmap • Pinpoint Priority http://www.microsoftcloudpartner.com/
Focusing on customer relevance 1 Differentiating partners 2 Providingchoice:On-premise and cloud 3 What do you mean by rewarding capability and impact? Rewarding capability and impact 4 Partner
It Means Increased Capabilities Are Rewarded Gold Competency Silver Competency Benefit Value Subscriber Partner Capability
Rewarding Commitment And ImpactBecause You Need Meaningful Benefits 4 Internal Use Software to learn the software and run your business Training through thePartner Learning Center Plan Enable Retain Create Demand Understand customer satisfaction and loyalty with the Customer Satisfaction Index Access campaign materials with Partner Marketing Center Solution listing in Microsoft Pinpoint Customers Services Sell Get phone-based or online technical and sales support through Partner Technical Service • Create rich customizable solution demos with Demo Showcase andprovide affordable financing options with Microsoft Financing
Rewarding Commitment And Impact 4 Internal Use Software Partner Advisory Hours Subscription 1st Silver competency (supports 25 persons) 1st Gold competency (supports 100 persons) Silver (5) Gold (10) Development competencies (up to 25) Additional Silver & Gold competencies = more licenses For internal use 24/7 Problem Resolution Professional Support Incidents Partner Technical Services Practice accelerator Technical Pre-sales Technical Support & Assistance Silver (20 hrs) Gold (50 hrs)
Building Customer Demand Pinpoint Site Enhancements Common Marketplace Platform In-Product Marketplace Global Reach 16 countries + 9 languages now. > 30 countries in 2010-11 Supports new competencies, enhanced search & SEO capabilities Connect to Customers and Partners Extends your reach through Microsoft products
Partner Benefits Comparison Branding Partner Learning Center • Campaign Builder • Demo Showcase • License Wise • Customer Satisfaction Index IUR (Internal Use Software MSDN Subscription TechNet Subscription Marketplace Prioritization 5 Pack Break/Fix Incidents Online Technical Communities Partner Advisory Hours
Partner Action Planning • Select competencies that align with your business • Competency Migration Tool • Select Competency level that you wish to attain • Meet the new competency requirements • MPN Transition tool • Check your software benefits • Licensing calculator tool
Thank you Questions?