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Microsoft Partner Network Overview April 2011

Microsoft Partner Network Overview April 2011. Sharon Collins Microsoft Partner Network Marketing Manager U.S. Partner Group. The Microsoft Partner Network. Branding Overview.

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Microsoft Partner Network Overview April 2011

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  1. Microsoft Partner Network OverviewApril 2011 Sharon Collins Microsoft Partner Network Marketing Manager U.S. Partner Group

  2. The Microsoft Partner Network

  3. Branding Overview The Microsoft Partner Network branding will shift to identify your areas of expertise instead of your relationship level with Microsoft, allowing you to better align with the way your customers buy and clearly showcase your business focus through your logo. Microsoft competency brands: • Showcase your expertise • Are more customer-friendly • Provide more exclusivity

  4. New Competency Structure Aligned to IO Model Customer Relationship Management Enterprise Resource Planning Business Intelligence Unified Communications BPIO Project and Portfolio Management Portals and Collaboration Content Management Search Application Integration Application Lifecycle Management Data Platform Software Development Web Development Web Development APO Desktop Identity and Security Server Platform Systems Management Virtualization Core IO Volume Licensing Digital Marketing Distributor Hosting Platform Independent Software Vendor (ISV) Learning Other Mobility OEM Hardware Software Asset Management Midmarket Solution Provider

  5. Competency Benefits Silver Competency Core Benefits Gold Competency Core Benefits • Internal Use Software (25 licenses): Windows 7, Microsoft Office Enterprise 2007, Windows Server 2008, Microsoft Office SharePoint, and more. • Support Services: 20 phone-based advisory hours, unlimited deal-related and business-critical phone support, online support experience, and a five-pack of break/fix incidents. • Marketplace Prioritization: Priority listing in Microsoft customer-facing directories and use of the Microsoft Partner Network silver competency logo. • Channel Incentives • Training: Access to the Partner Learning Center. • Internal Use Software (100 licenses): Windows 7, Microsoft Office Enterprise 2007, Windows Server 2008, Microsoft Office SharePoint, and much more. • Support Services: 50 phone-based advisory hours, unlimited deal-related and business-critical phone support, online support experience, and a five-pack of break/fix incidents. • Marketplace Prioritization: Top-priority listing in Microsoft customer-facing directories and use of the Microsoft Partner Network gold competency logo. • Channel Incentives • Training: Access to the Partner Learning Center. Competency-Specific Benefits Partners with silver competencies and gold competencies are eligible for competency-specific benefits, including extra software licenses. Please refer to the appropriate competencypages or License Calculatorfor more information.

  6. Requirements Summary

  7. Revenue Requirement for Gold Competencies As of October 2010, partners wishing to attain a gold competency need to commit to delivering a minimum Microsoft revenue amount based on their respective gold competency(ies). Example of how the revenue commitment will appear in the Partner Membership Center, Competency Summary page. Starting October 2010, to commit to the revenue requirement partners need to click the “Agree” link. Please refer to the gold competency revenue guidelines for details.

  8. US Minimum Revenue Commitment by Competency Numbers above are represented in US Dollars.

  9. Sales & Marketing Assessments | Licensing Overview Assessment • Online Business Assessments required for most competencies • Sales & Marketing Assessments • Licensing Overview Assessment • Online learning pathsare available to help you prepare

  10. Curriculum and Assessments by Competency Review details for the Licensing overview assessment and the Sales and Marketing competency assessment.

  11. Microsoft Pinpoint

  12. Benefits of Using Pinpoint Showcase and Sell Your Software and Services • Direct links to your website, software demos, trial downloads and purchase pages • Microsoft marketing program integration • Professional guidance Attract and Engage Customers • Powerful search and filter features, and browse categories • Customer ratings and reviews • Advanced GeoSearch • Microsoft certification and credentials visible to customers. Get Customer Insights and Lead Notifications • Automatic customer lead notification • View customer traffic volume • Use traffic analytics • Make informed decisions Did You Know? Each month an average of 10,000 customers are clicking through to partner websites. There is an average of 15,000 customers clicking on product type activities each month (demos, installs, screenshots, etc.) Partners are 10 x more likely to attract a new prospect if they have customer reviews linked to their profile. The last Pinpoint release included updates for search results rankings. The Pinpoint dashboard is available to help partners optimize their profile. Get access to real time analytics to help increase traffic to your site.

  13. Connecting Customers with Partners 3. System Center 1. Small Business Center 2. Windows Server 4. Microsoft.com Homepage

  14. Take Action with Microsoft Pinpoint! • More Pinpoint Resources • Engage more customers with a strong profile. See examples here. • Watch the Pinpoint for Partners video on how to showcase your apps + services • Developers who are ready to market their Windows Azure based application • Pinpoint FAQs • Can’t find your answers, contact the Pinpoint team directly

  15. Digital Media Campaign to Drive Competency Awareness

  16. Look for our new ads starting next week! Look for us in:

  17. NOW LIVE! microsoft.com/mpnadvantage Directs Partners to More Information on Competencies Connects Customers with Pinpoint

  18. Next Steps

  19. Software and Logo Benefits Extension for Former Gold Certified & Certified Partners To help partners more easily make the transition to the new competency membership opportunities, we extended the period in which former Gold Certified and Certified Partners can continue to use their internal-use software and logo benefits until October 2011. IMPORTANT: Partners must maintain an active membership by renewing into any membership opportunity by their Membership Renewal Date to keep their benefits. The ability to download software and obtain activation keys will be affected depending on the membership chosen. Partner Technical Services benefits are not included in the extension. Further, to retain use of MSDN and TechNet benefits, partners must have at least one silver competency. Full details found on the Software and Logo Benefits Extension page: https://partner.microsoft.com/US/40148776

  20. Get A Customized Competency Attainment Plan Partners, Request Your Customized Competency Attainment Plan TODAY! • Contact the Microsoft Partner Network Experts: • 1-877-254-6825 • msexpert@microsoft.com • Live Chat via the U.S. Partner Portal • Work with an Expert to develop a customized plan including: • Your organization’s status toward achieving new silver or gold competencies based on the competencies currently achieved. • Microsoft Certified Professionals (MCPs) • Exam requirements for those MCPs • Training and Assessments • Licensing Assessment • Sales & Marketing Assessments • Customer References/CSAT • Revenue commitment guidance, if applicable • Review benefits, training and certification promotions available. • 3. Once you engage with an MPN Expert, you will receive a follow up email and customized plan. MPN Expert Follow Up Email Customized Plan

  21. Explore Our Available Training and Certification Offers • Save up to 30% when you update your certifications withMicrosoft Partner Network Competency Exam Packs. You'll also get one free "Second Shot" exam retake per exam voucher. • Take advantage of valuable training offersfrom our learning partners to help train, certify and showcase your skills. • Use the Learning Plan Toolto identify trainings to help you prepare for your certification exams. By purchasing these exam packs, you can hand out exam vouchers to any individuals within your organization that need to take an exam. These packs will be available until June 30, 2011 and allow you to take your exams until September 30, 2011.

  22. Take Action! • Contact a Microsoft Partner Network Expert to develop your customized competency attainment plan or for more information on the best MPN membership opportunity for your organization • 1-877-254-6825 • msexpert@microsoft.com • Live Chat via the U.S. Partner Portal • Create or update your Pinpoint profile • Check out microsoft.com/mpnadvantage

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