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International Perspective

International Perspective. @JUERGEN_MUENCH Cloud Software Symposium, Helsinki, 13.12.2013. is Finland competitive enough in the cloud?. Cloud opportunities. Cloud-based global software delivery allows for … shorter cycles from ideas to profit

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International Perspective

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  1. International Perspective @JUERGEN_MUENCH CloudSoftware Symposium, Helsinki, 13.12.2013

  2. is Finland competitive enough in the cloud?

  3. Cloud opportunities • Cloud-based global software delivery allows for …shorter cycles from ideas to profit • Cloud-based platforms and ecosystems allow for …distributed collaborative development • Scalable cloud infrastructure allows for …new players and new solutions entering focal position Who can benefit from this?

  4. Cloud-based global software delivery allows for …shorter cycles from ideas to profit

  5. Cloud-based global software delivery allows for …shorter cycles from ideas to profit Consequences: • Applications need to be production-ready throughout the lifecycle • No more time to waste • Build the right software, understand value and focus on value • Be able to react to changes quickly • Learn and fail fast

  6. Main Obstacles • Leadership • Culture • People • Process changes • Quality of releases

  7. Transformation • Processes (lean, agile, global) • Organization (teams, interfaces, …) • Personnel (new roles) • Strategy (value-oriented) • Marketing (experimentation-oriented) • …

  8. How to learn fast? Source: Ash Maurya, “The customer factory”

  9. Learn FASt Source: Ash Maurya, “The customer factory”

  10. Experimentation • Release plan A • Release plan B Source: Dan McKinley, “Design for Continuous Experimentation”

  11. Maturation path

  12. Web Software Source: Dan McKinley, “Design for Continuous Experimentation”

  13. EXP FRAMEWORK Source: Lean Analytics

  14. Web & Mobile SOftware Web(US)Mobile (FI) Web(US)Mobile (FI) Web(US)Mobile (FI) 2010 2013 2017

  15. Information Systems Information Systems US/EU Information Systems US/EU Information Systems US/EU 2010 2013 2017

  16. Research impact • Finnish research programs • Cloud Software Program • IoT • N4S • … • Other countries are just starting (e.g., Germany) • Industrie 4.0 • IKT 2020 (Secure Cloud Computing) • No programs comparable to N4S! • …

  17. Information Systems Information Systems FI N4S Information Systems US/GER Information Systems FI CSW Information Systems FI Information Systems US/GER Information Systems US/GER 2010 2013 2017

  18. What about Embedded? • Benefits of Cloud Integration to Embedded Systems • Remote Monitoring Ability • Extended Data Storage • Offloading (Data, processing) • Added Functionality • Remote Management • Benefits from Distribution • Ad-hoc communication • New Application possibilities • Web services • Mobility • …

  19. Embedded Software Embedded FI Embedded GER/J N4S? CSW Embedded FI IoT Industry 4.0 Embedded GER/J Embedded GER/FI/J 2010 2013 2017

  20. Cloud opportunities • Cloud-based global software delivery allows for …shorter cycles from ideas to profit • Cloud-based platforms and ecosystems allow for …distributed collaborative development • Scalable cloud infrastructure allows for …new players and new solutions entering focal position Who can benefit from this?

  21. Cloud opportunities • Cloud-based platforms and ecosystems allow for …distributed collaborative development

  22. Platforms (FI)

  23. Platforms (GER)

  24. Where Are The Investments going?

  25. Cloud Software Factory

  26. Global revenues

  27. Cloud opportunities • Cloud-based global software delivery allows for …shorter cycles from ideas to profit • Cloud-based platforms and ecosystems allow for …distributed collaborative development • Scalable cloud infrastructure allows for …new players and new solutions entering focal position Who can benefit from this?

  28. Cloud opportunities • Scalable cloud infrastructure allows for …new players and new solutions entering focal position

  29. Finnish Situation • Finnish cloud service market: 140 million euros in 2012 • Yearly growth 40 % • New software business will come mainly from the SaaS • Significant part of the Finnish companies have not understood the magnitude and speed of the changes ahead • Risk that global companies will capture at least part of the market • Public body may serve as a pioneer and supporting the transfer of public services to the cloud

  30. Clusters

  31. startups • Finland • flat hierarchy, less fear of failure and less bureaucracy as key factors • government financial support for entrepreneurs is “quite nice” in Finland • competent developers available, good infrastructure • scene is still young and needs “more growth and entrepreneurial skills” • many success stories (e.g., game industry) • Germany: • more of a hierarchical approach • first thing is need to minimise bureaucracy • Planned: Simplified processes

  32. summary • Cloud adoption is necessary and increasing • Undestanding the speed and magnitude of cloud impact is essential • Further actions to develop new capabilities are needed • Finland is ahead with respect to research programs • Companies involved in the Cloud Software Program are well prepared • Others can learn from Cloud Software results or catch up in N4S Many thanks for letting me participate in this great program! • More information & contact: • www.sserg.org

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