1 / 14

Entrepreneurship in UPPs and a broader look at Brazil

Endeavor Brazil is an NGO that supports high-growth entrepreneurs to develop economies. Learn about their impact, goals, and how they foster entrepreneurship in UPPs.

amandapaul
Download Presentation

Entrepreneurship in UPPs and a broader look at Brazil

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Entrepreneurship in UPPs and a broader look at Brazil Amisha Miller – Endeavor Brazil

  2. ENDEAVOR NGO WHICH WORKS TO DEVELOP ECONOMIES BY SUPPORTING HIGH-GROWTH ENTREPRENEURS

  3. ENDEAVOR IN BRAZIL INCREASE THE NUMBER OF HIGH IMPACT ENTREPRENEURS IN THE COUNTRY WHO THEY ARE: Passionate (about what they do) Generate real value (innovation and excellence) Being big (vision, ambition) Going for it (attitude) Being ethical (getting it right, no shortcuts) HOW THEY DO IT: • + employment • + income • + innovation • + economic growth • inequality - Transparency - Management - Good people

  4. WHY HIGH-GROWTH? JOBS The 30 954 high growth businesses in Brazil (about 1.7% ofallemployer businesses) created over halfthejobs in Brazilbetween 2005 and 2008. These businesses hada 173,7% growth rate ofemployees over 3 years. This compares totheaverageof 22.2% for overall Braziliancompanies in 2008. IBGE,Demografia das Empresas, 2010. ECONOMICGROWTH

  5. WHY ARE WE INTERESTED IN COMMUNITIES? • Zica – Beleza Natural • Started experimenting with her own hair and opened the first salon in her house in Rio de Janeiro • Now worth R$ 70 million with over 20 salons • Edivan – SEDI • Started as a young footballerbutlosthis placewhenhisfather gotillandhehadto help tosupportthe family • Started as an office boy andjuggledmiddleschoolatthesame time, travelling 24km per dayonfootbetweenschool, workand home • Nowhas 90 employees in the business andhascontractswith Carrefour and C&A.

  6. HIGH-GROWTH ENTREPRENEURSHIP POTENTIAL? TO UNDERSTAND THE QUALITY AND QUANTITY OF ENTREPRENEURSHIP POTENTIAL IN THE UPPS, WE TRIED TO ANSWER A FEW QUESTIONS Quantity: Quality: Do people want to be entrepreneurs or are they forced into it by lack of opportunity? Why do they choose to start? • Are people already entrepreneurs? • Do people intend to open businesses in the future?

  7. QUANTITY • Only 4% of people surveyed consider themselves entrepreneurs. • But this is difficult to assess - lack of certainty about what “having a business” means in Brazil. • The 4% is much lower than China’s and the EU’s 9% average rate. • There are a lot of potential entrepreneurs in the UPPs. 29% of all people surveyed think that it’s “very probable” they’ll start a business in the next 5 years = POTENTIAL ENTREPRENEURS • This rate is much higher when compared to other countries’ rates. Even in the USA and China, the rate falls to 16% and 12%, respectively.

  8. QUALITY - NECESSITY ENTREPRENEURSHIP? • 64.2% ofpeoplesurveyedsaytheywouldliketohavetheirown business. • This rate ishigherthanEurope (45%), the USA (55%) andmostofEastAsia. The only country with a higher rate was China (71%).

  9. QUALITY - NECESSITY ENTREPRENEURSHIP? PEOPLE’S REASONS FOR CHOOSING ENTREPRENEURSHIP FOCUS ON OPPORTUNITIES • “Personal independence / self-fulfilment / interesting tasks” (58%). • This was the first reason encountered in all the countries studied. • “To earn more money in the future” (56%) which can be seen as either an opportunity or necessity-based reason. • This is much higher than other countries although the choice of money was higher in all countries where salaries were lower (China, South Korea and Eastern Europe).

  10. QUALITY - NECESSITY ENTREPRENEURSHIP? PEOPLE’S REASONS FOR CHOOSING EMPLOYMENT IN UPPS ASLO FOCUS ON OPPORTUNITIES • This is not true in China, where the most important reasons are negative: “lack of resources to start my business” (36%) and “lack of personal experience” (33%).

  11. QUALITY - NECESSITY ENTREPRENEURSHIP? POTENTIAL ENTREPRENEURS ARE MORE CREATIVE AND DRIVEN • 71% fully agree that creativity is important compared to about half of other people. • 56% of people agree compared to 20% of people in the World Values Survey as a whole • Success is also more important to potential entrepreneurs than others. (60% compared to 15% average.)

  12. QUALITY - NECESSITY ENTREPRENEURSHIP? THE BIGGEST OBSTACLE IS A LACK OF RESOURCES, FOLLOWED BY LACK OF SKILLS AND OPPORTUNITIES

  13. SO WHAT CAN WE DO? • Workontheirbarriers – microfinance (?) skillsandopportunityperception • Keeptheirdreamsalive – don’tmake it too ‘easy’

  14. FOCUS ON KEY COMMUNITIES

More Related