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Today’s search workshop

Join this workshop by the Hong Kong SAR Government's Intellectual Property Department to learn criteria for trademark searches and access online search services. Discover how to compare marks for similarities and assess confusion. Gain insights on word and device elements search techniques. Explore simple and advanced search interfaces for efficient searching.

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Today’s search workshop

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  1. Trade Mark Search Workshopby Intellectual Property Department, Hong Kong SAR Government19 November 2004 Intellectual Property Department, Hong Kong SAR Government

  2. Today’s search workshop Today, we aim to show you: • How we set the criteria for making searches for earlier marks with similarities • How to use our online search services http://ipsearch.ipd.gov.hk Intellectual Property Department, Hong Kong SAR Government

  3. Preliminary search service Form T1: • Search of records ($200) • Preliminary advice on registrability ($200) • Turnaround time for e-filed T1: 1 week Intellectual Property Department, Hong Kong SAR Government

  4. Search and comparison of marks • Search for earlier marks with similarities is a preliminary step to comparing the marks and assessing whether they are confusingly similar • Similarity is assessed on first impressions of look, sound and idea Intellectual Property Department, Hong Kong SAR Government

  5. Word elements - Device elements We search for : • similarities in words, Chinese characters, letters and numerals (word search) • similarities in device elements (device search) Intellectual Property Department, Hong Kong SAR Government

  6. Online trademark search Our online search at http://ipsearch.ipd.gov.hk offers you two search interfaces: • Simple search • Advanced search Intellectual Property Department, Hong Kong SAR Government

  7. Simple search interface Intellectual Property Department, Hong Kong SAR Government

  8. Simple search - word elements (1) Simple search offers a number of search options: • ‘Contain word’ : finds marks with the identical ‘word(s)’ e.g. search for ‘Apple’ finds ‘Apple’,‘blue apple’ • ‘Contain word starting with’: finds marks starting with the ‘word(s)’ e.g. search for ‘Apple’ finds ‘Apple’,‘blue apple’, ‘applera’ Intellectual Property Department, Hong Kong SAR Government

  9. Simple search -word elements (2) • ‘Contain word ending with’: finds marks ending with the ‘word(s)’ e.g. search for ‘Apple’ finds ‘apple’, ‘blue apple’, ‘pineapple’ • ‘Part word’: finds marks containing the ‘word(s)’ e.g. search for ‘apple’ finds ‘apple’, ‘blue apple’, ‘applera’, ‘pineapple’, “PineappleRepublic” Click “Help” for more examples. Intellectual Property Department, Hong Kong SAR Government

  10. Advanced search interface Intellectual Property Department, Hong Kong SAR Government

  11. Advanced search vs Simple search Comparing wildcard “%” with simple search Advanced search - wildcardSimple search apple = Contain word apple% = Contain word starting with %apple = Contain word ending with %apple% = Part word Intellectual Property Department, Hong Kong SAR Government

  12. Advanced search - word elements (1) Advanced search offers wildcard and letter mark methods, to extend your search: • Wildcard ‘%’ : substitutes one or more or nil characters e.g. Ci%er finds Ice Grape Cider, Citysuper, Cine-R, Me CIGARETTES Me Lavender, cier • Wildcard ‘_’ : substitutes a single character e.g. Ci_er finds Ice Grape Cider, Cine-R Intellectual Property Department, Hong Kong SAR Government

  13. Advanced search - word elements (2) • Selecting ‘Letter Mark’ confines your search to marks comprising the identical letters e.g. Letter Mark search for ‘abc’ finds marks ABC, abc, abc and device • Alternatively, ‘Letter Mark’ search for ‘a_c’ extends your search and finds ABC, abc, adc, amc, arc and device Click “Help” for more examples. Intellectual Property Department, Hong Kong SAR Government

  14. Search system behaviour • Supports Roman letters and numerals: A-Z, a-z, 0-9 • Supports traditional and simplified Chinese characters • Punctuation does not affect search (e.g. iou = i.o.u.) Intellectual Property Department, Hong Kong SAR Government

  15. Searching Chinese characters - Indistinctive terms • Example: ‘金發器械公司’ • Suggested search criterion: “%金% AND %發%” There is no need to search ‘器械公司’ as it is an indistinctive term. Intellectual Property Department, Hong Kong SAR Government

  16. Search for composite words • Example : ‘Briefcase 花園’ ‘Briefcase’ and ‘花園’ are searched as composite words • Suggested search criteria: %briefcase% %花園% Intellectual Property Department, Hong Kong SAR Government

  17. Word search - phonetically similar marks • Example: ‘PELICAN’ ‘PELIKAN’ Class: 16 Intellectual Property Department, Hong Kong SAR Government

  18. Using the advanced search interface - select search option ‘Wild card’ and enter ‘PELI%AN’ Intellectual Property Department, Hong Kong SAR Government

  19. Select the goods and services class number from the Classification List - and click ‘Add Selected Class(es)’ Intellectual Property Department, Hong Kong SAR Government

  20. If you select a class - the system automatically cross-searches related class(es) Intellectual Property Department, Hong Kong SAR Government

  21. Results of your search ‘PELI%AN’ - finds marks ‘PELICAN’ and ‘PELIKAN’ in Class 16 and cross searched classes Intellectual Property Department, Hong Kong SAR Government

  22. Device search • Vienna Agreement • Vienna Classification • Principles of coding device marks • Search online Intellectual Property Department, Hong Kong SAR Government

  23. Vienna Agreement • The Vienna Agreement establishes an international system for classifying ‘figurative’ elements • The Agreement concluded in 1973 and entered into force in 1985 • The Agreement is administered by WIPO Intellectual Property Department, Hong Kong SAR Government

  24. Vienna Agreement • 19 countries are parties to the Agreement: Austria, France, Netherlands, etc • Used in more than 30 countries e.g. China, UK Canada and the USA Intellectual Property Department, Hong Kong SAR Government

  25. Vienna Classification • Available in English and French (IPD makes it available in Chinese through online search) • A Committee of Experts amends and adds to the Classification from time to time • An updated version is published approximately every 5 years (latest version: 2003) Intellectual Property Department, Hong Kong SAR Government

  26. Vienna Classification • ‘Figurative elements’ include devices, three-dimensional marks and ‘stylised’ words and letters • The classification is a hierarchical system, arranging figurative elements into 29 categories, 144 divisions and 1,887 sections Intellectual Property Department, Hong Kong SAR Government

  27. Coding system • 3 -level coding system • Examples: Code 2.1. 18 Men (man) drinking or eating Code 2. 1. 19 Men (man) smoking Code 1. 1. 2 One star Code 1. 1. 4 Three stars Code 1. 1. 5 More than three stars Intellectual Property Department, Hong Kong SAR Government

  28. Coding - two alternative approaches • Coding all elements: the approach taken by WIPO: for example Nelson Mandela’s portrait (Article 6ter) In addition to the head and bust, the circle, and letters are coded • Coding only significant/distinctive parts for example, UK approach Intellectual Property Department, Hong Kong SAR Government

  29. Hong Kong’s approach to coding • Hong Kong codes significant elements • Simple borders and underlining such as circle, words in plain form are not coded Intellectual Property Department, Hong Kong SAR Government

  30. Hong Kong’s approach to coding The same coding principles apply to 2D/3D marks We do not code: • presentation of words, letters and numerals in standard type-face or non-stylised lettering • borders of simple circles, ovals, squares or rectangles • non-stylized punctuation marks e.g full stop, comma • marks in colour unless a colour or colours claimed as the trade mark or as an element or elements of the trade mark Intellectual Property Department, Hong Kong SAR Government

  31. Hong Kong’s approach to coding The ampersand is a significant stylized feature of the mark and we set the following device codes: 24 17 1 (punctuation mark) 24 17 25 (Other signs, notations or symbols ) Example: Intellectual Property Department, Hong Kong SAR Government

  32. Hong Kong’s approach to coding Example: ‘Jack & Jill’ • The ampersand ‘&’ in this example is not a significant stylized feature and is not coded Intellectual Property Department, Hong Kong SAR Government

  33. Using device codes directly Intellectual Property Department, Hong Kong SAR Government

  34. Using device description to get the appropriate device code(s) Intellectual Property Department, Hong Kong SAR Government

  35. Device codes for each mark - Click the thumbnail of the mark to display the device codes Intellectual Property Department, Hong Kong SAR Government

  36. Using device codes to search non-Roman letters or non-Chinese characters Device code: 28. 3. 0. Inscriptions in stylized (stylised) Chinese, Korean or Japanese characters Intellectual Property Department, Hong Kong SAR Government

  37. Reference • Information about search can also be found at http://www.ipd.gov.hk/eng/pub_press/speeches/points_ to_note_on_search_v1.pdf • Click ‘Help’ on our online search system for more information on setting search criteria Intellectual Property Department, Hong Kong SAR Government

  38. Reference • Work Manual Chapters on • Search • Scope of Searches - relative grounds for refusal Intellectual Property Department, Hong Kong SAR Government

  39. Thank you Intellectual Property Department, Hong Kong SAR Government

  40. Q & A Intellectual Property Department, Hong Kong SAR Government

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