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Kenneth Cobonpue

THE PHILIPPINE FURNITURE INDUSTRY. Kenneth Cobonpue. WHY TAKE A SECOND LOOK AT OUR INDUSTRY?. The industry is the most sustainable industry in the Philippines. The Philippine Furniture Industry. Known as among the world’s best in terms of design and quality….

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Kenneth Cobonpue

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  1. THE PHILIPPINE FURNITURE INDUSTRY Kenneth Cobonpue

  2. WHY TAKE A SECOND LOOK AT OUR INDUSTRY?

  3. The industry is the most sustainable industry in the Philippines

  4. The Philippine Furniture Industry Known as among the world’s best in terms of design and quality…

  5. …regarded as “the Milan of Asia”

  6. The Philippine Furniture Industry • Philippine furniture manufacturers are known for their expertise in craftsmanship, hand-made work (e.g. carving, weaving), antique reproduction, hand-finishing, and strict quality assurance, applied on good design.

  7. Filipino’s almost by nature are artistic, given even the scantiest of resources a Filipino craftsman can turn even an egg shell into a design masterpiece

  8. Sustainable employment upstream and downstream • Sustainable Resources • Sustainable growth

  9. The Philippine Homestyle Industry • Sustainable employment upstream and downstream • direct and indirect employment to 1.9 million workers (*2013 figure down from 2.1 million in 2011) • business and employment to 5.4 million Filipinos in the supply chain

  10. The Philippine Furniture Industry • 98% of 5,000 Furniture companies are categorized as Small and Medium Enterprises (SMEs)

  11. Key Sector Analysis Raw Data Sources: BETP for Merchandize Exports; BSP for Services as processed by BETP Benchmark Average 3 years cover 2006-2008 "normal" market conditions. Lifted from the presentation of DED Emma Mijares during Roadmapping workshop of Furniture industry 7 7

  12. The Philippine Furniture Industry • Sustainable Resources • Great environment for tree and bamboo farming • Fantastic human resources (designers, carvers, weavers) • Professionals

  13. Furniture industry supply chain

  14. Sustainable employment upstream and downstream + • Sustainable Resources • = • SUSTAINABLE GROWTH

  15. Furniture and Furnishings's Annual Export Performance 2006 -2013 Lifted from the presentation of DED Emma Mijares during Road mapping workshop of Furniture industry updated by BETP

  16. Furniture Import Performance2002 to 2013 (FOB in Million USD) Data sourced from NSO processed by: BETP

  17. Furniture and Furnishings (including all Wood-based) Exports to EU 2006-2013 Source: BETP processed data

  18. ADVOCACY CHALLENGES - DENR Administrative Order 99-46 • Executive Order 23 • EU Timber Regulation

  19. THANK YOU..

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