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“It’s All about the FUN! ” AFTER ACTION REPORT July 2007 2007 Destination Arlington & ITT Promotion PUBLICATION “The Monitor” Jun 07 Issue (Base Paper) FORMAT 10”x11.25” Full Color DISTRIBUTION 6,000 weekly 2007 Destination Arlington & ITT Promotion PUBLICATION Postmaster DATE
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“It’s All about the FUN!” AFTER ACTION REPORT July 2007 2007 Destination Arlington & ITT Promotion
PUBLICATION “The Monitor” Jun 07 Issue (Base Paper) FORMAT 10”x11.25” Full Color DISTRIBUTION 6,000 weekly 2007 Destination Arlington & ITT Promotion
PUBLICATION Postmaster DATE Jun 5, 13, 22, 25 Jun 28, 29 FORMAT PowerPoint Full Color DISTRIBUTION All E-Mail accounts on Goodfellow AFB 2007 Destination Arlington & ITT Promotion
PUBLICATION Promo Posters Special Events Posters – May through Jun 07 FORMAT 11”x17” (Activities) 24”x24” (DeCA) 24”x36” (AAFES & Dining Facilities) Full Color DISTRIBUTION 15 Key Locations on base to include 2 Dining Facilities (6,000 impressions daily from just in dining facilities!) PLUS… Counter Signs 8 ½” x 11” Full Color in Services activities PUBLICATION Draw Boxes and Entry Forms FORMAT Full Color DISTRIBUTION 6 Participating Locations Thede Bowling Center, Event Center Library, X-Presso’s Café, Rec Camp & Angelo Inn 2007 Destination Arlington & ITT Promotion
PUBLICATION DISTRIBUTION Services Magazine “The GoodTimes” 3,000 throughout Goodfellow, June 2007 Issue Direct-Mailed to Club Members, Retirees, FORMAT and other customers of Services 11”x14” Folded, Full Color Inserted in Welcome Packets for all newcomers PUBLICATION FORMAT www.goodfellowservices.us Web-Based Services website – May & June 07 2007 Destination Arlington & ITT Promotion
At A Glance…with Services 17 TRW MAY 07 17 May Comedy Night, 7:30 pm FREE Event Center, x3247 21 May Family Night, 5:30-7:30 pm $3/Ad, $2/Child Event Center, x3247 21 May NASCAR Youth League, 6:30 pm $15/pp Bowling, x3227 --14-week summer promotion 26 May Golf Bowling Tournament, 6:30 pm $12/pp Bowling, x3227 JUN 07Register to win a vacation package worth $600! ITT, 3247 --Last month to register! 1 Jun Reginopoly Challenge FREE Fitness, x3242 1 Jun Youth Camp Begins, 5:30 am Youth, x4705 --Cost based on total family income 1 Jun Strike Force Bowling Various Bowling, 3227 --Chance to win $500! PUBLICATION FORMAT DISTRIBUTION Wing Briefing Slides PowerPoint All Leadership/placedon server May 17 Brief for commander accessibility May 24 Brief June 14 Brief 2007 Destination Arlington & ITT Promotion
Mark Your Calendar…with Services 17 TRW LAST MONTH! Register for a chance to win a Vacation Package To Arlington Worth $600! Register at the following facilities: ITT (Inside the Event Center) Thede Bowling Center Base Library, X-Press-O’s Café Rec Camp & Angelo Inn PUBLICATION Wing Briefing Slides June 21 Brief FORMAT PowerPoint DISTRIBUTION All base leadership Placed on server For commander accessibility Call ITT at x3247 for further details! Drawing will be June 29! No federal endorsement of sponsor intended. 2007 Destination Arlington & ITT Promotion
PUBLICATION FORMAT DISTRIBUTION Electronic Kiosks PowerPoint Various Services Activities May-June 07 Displays Medical Group Waiting Room 2007 Destination Arlington & ITT Promotion
THE FINAL COUNT: Over 800 entries from 6 Services Activities! But…It Takes Only ONE entryto WIN!!! Congratulations to the NEWBERRY FAMILY! Julie Manuel Counting the Entries! Whew! 17 TRW Commander Col Ayres draws the winning ticket! Julie Manuel, Marketing Representative Marketing & Advertising (2nd from left) WINNERS of the 2007 Destination Arlington & ITT Promo! Left to right: Eric, Chris, Rich (dad) and Melissa Newberry. They are baseball fans and just got back from the Rangers/Astros game! They went to the Event Center to pick up tokens and equipment for the batting cage and filled out just ONE drawing slip and WON!!! Family photo and snippet to appear in the base paper “The Monitor”, July 20 issue. “We Won” poster with family. Kelley Kazura, Manager Event Center (2nd from left) 2007 Destination Arlington & ITT Promotion