Marketing: Lead Management and Opportunity Management

Sep 13, 2013

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Gliederung. Lead Management (Carsten Alex. Simon)MotivationDefinitionenEinordnung im Customer Interaction CycleGrnde, Ziele und Voraussetzungen fr Lead ManagementIT-Grundlagen von SAP CRM 3.1typischer Akquisitions-ProzessLead Management ProzessLead GenerationLead QualificationLead Tran

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Marketing: Lead Management and Opportunity Management

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Presentation Transcript

Marketing Management Process (Cont’d)

Marketing Management Process (Cont’d). Marketing managers plan and implement a sequence of activities that help the firm achieve its goals. Marketing Management (cont’d.). Marketing Plans Objectives Problems and Opportunities Strategies Tactics (who, what, when).

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Marketing I

Marketing I. Curriculum Guide. Marketing Information Management. Standard 3. Marketing-Information Management. Marketing Information Management – Gathering, storing, and analyzing information, customers, trends, and competing products. M arketing Research.

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e- Management

e- Management. e- Management. Emre ŞAHİN Tuncer BAŞARAN Erkan GÖKBULUT Kaan MAMİKOĞLU. Today’s Topics :. What is Management ? What is e- Management ? E- Management Principles Attributes of e- Management e- Management Design Strategies Applications of e- Management. Management.

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87% of the terms sales & marketing use to describe each other are negative.

87% of the terms sales & marketing use to describe each other are negative. Source: Corporate Executive Board survey, http://bit.ly/wQCz4b . Search Engine Optimization. Blogging & Social Media. Lead Generation. Lead Management. Email & Automation. Marketing Analytics. 2. Only 45%

940 views • 62 slides

ERA’s 45 th Management & Marketing Conference

ERA’s 45 th Management & Marketing Conference. Gordon Hunter Chairman of the Board of Directors, President and Chief Executive Officer . Agenda. World economy is growing Today’s electronics industry is healthy North America continues to lead the world in design

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Marketing in the Twenty-first Century

Chapter 1. Marketing in the Twenty-first Century. Marketing Management Philip Kotler. Course Organization Tasks of Marketing Major Concepts & Tools of Marketing Marketplace Orientations Marketing’s Responses to New Challenges. Objectives. Part I - Marketing Management

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Event Management & Marketing

Event Management & Marketing. Setting the Tone. The Spirit of Events in Pictures. Event management, the most profound form of advertising and strategic marketing tool, is a glamorous and thrilling profession

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Building A Marketing And Sales Powerhouse One Lead At A Time

Lead Management. Building A Marketing And Sales Powerhouse One Lead At A Time. Diana Harr, Bus. Marketing Manager Paul Skakum, Bus. Retention Manager. Today’s Marketing Challenges. Past attempts resulted in “mixed results” One time event vs. process

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Pyinna – 20 years CRM pedigree

Pyinna – 20 years CRM pedigree. CRM Contents. Marketing management Contact Management Opportunity Management Quote Management Discounts/Payment terms management Call Reporting Account Planning Commission Management Management Reporting. CRM tool in typical customer environment.

859 views • 70 slides

Marketing Management Introduction to Intelligence

Marketing Management Introduction to Intelligence. Paul Dishman , Ph.D. Department of Business Management Marriott School of Management Brigham Young University Lecture 7. How do you get to be competitive?. Out-think and out-perform the competition Proactive, offensive actions

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Marketing Goods and Services

Marketing Goods and Services. Marketing. The management process through which goods and services move from concept to the customer. 9 Functions of Marketing. Product/Service Planning Purchasing Financing Distribution (Place) Pricing Risk Management Marketing Information Management

794 views • 13 slides

Marketing Management & Distribution Channel

Marketing Management & Distribution Channel. Contents. Marketing Mix Sales Process Buying Behaviour Model Salesmanship Selection of a Retail Store/Outlet. One must know. Consumer is the king. Planning of sales calls is very important. Time management is must. 1. Marketing Mix.

312 views • 9 slides

event management & marketing

event management & marketing. mission. aliKat productions is a New York based event management and marketing company: a one stop s hop for all event, marketing and promotional needs. We plan and execute high profile, stylized, local, national and i nternational events, specializing in

434 views • 14 slides

MARKETING MANAGEMENT

MARKETING MANAGEMENT. INTRODUCTION TO MARKETING MANAGEMENT. What is market? The term ‘market’ owes its origin to the Latin word ‘marcatus’ having a verb ‘mercari’ implying ‘merchandize’ , ‘ware-traffic’, ‘trade’ or ‘ a place where business is conducted’.

848 views • 40 slides

Design Management Design Management Design Management Design

Design management as a program integrates and bridges the gap between design, technology and business management. Design education in itself teaches the theory and application of design of products, services and environments and focuses only on how to use "design" as a tool for problem solving. However, it does not typically provide training in the leadership, team building, strategy, finance, marketing, operations and other skills necessary to effectively lead a design department or to run a design business.

585 views • 2 slides

Lead management

Lead management is a set of protocols, systems, and practices designed to create new potential business customers, generally operated through a variety of marketing campaigns or programs.Looking for help in, you can visit us on http://vyakar.com

77 views • 6 slides

Account Matching

. Today, there is a revolutionary B2B lead management platform named "vyakar" has made a phenomenal case by helping Marketing and Sales professionals with solutions like lead operations, lead routing, list matching, segmentation, lead to account matching and lead management. Among them, fuzzy and list matching are gaining extreme popularity. To know more, get visit my site :- http://vyakar.com

98 views • 8 slides

Sales lead management software

Vyakar allows you to define and customize your leading routing rules & policies utilizing our drag-and-drop user interface. It's a huge lifesaver. Accelerate your business growth & also get more business opportunity by utilizing vyakar's lead management platform that helps you to modernize your sales process. For more detail visit my website:- http://www.vyakar.com

93 views • 7 slides

SalesBabu Lead Management Software

Lead management software features are widely used by sales teams to track, manage, and record source leads. When a company get a fresh lead, lead management system will guide in routing the lead to a new salesperson. This software may even provide predictive analytics that is helpful in grading the strength of the lead. SalesBabu CRM is a Cloud-based software and have an efficient and effective lead management system features. We provide the best sales lead management software for a company to grow their business.

70 views • 4 slides

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Marketing: Lead Management and Opportunity Management

Marketing: Lead Management and Opportunity Management

Presentation Transcript

Marketing Management Process (Cont’d)

Marketing I

e- Management

87% of the terms sales &amp; marketing use to describe each other are negative.

ERA’s 45 th Management &amp; Marketing Conference

Marketing in the Twenty-first Century

Event Management &amp; Marketing

Building A Marketing And Sales Powerhouse One Lead At A Time

Pyinna – 20 years CRM pedigree

Marketing Management Introduction to Intelligence

Marketing Goods and Services

Marketing Management &amp; Distribution Channel

event management &amp; marketing

MARKETING MANAGEMENT

Design Management Design Management Design Management Design

Lead management

Account Matching

Sales lead management software

SalesBabu Lead Management Software

87% of the terms sales & marketing use to describe each other are negative.

ERA’s 45 th Management & Marketing Conference

Event Management & Marketing

Marketing Management & Distribution Channel

event management & marketing