Introducing TV Anytime Phase 1

1. Introducing TV Anytime Phase 1 Ronald Tol Technology Manager, Philips Digital System Laboratories Convenor TVAF STC Working Group

2. Overview • Background • TVA Metadata • TVA Content referencing • TVA example applications • Industry adoption

3. Philips Research activities related to TVA • 1995 SMASH • basic HD recording • 1998 STORit • getting the right programmes • TV Anytime concept, standardization in DAVIC • 2000 myTV • interoperable TVA solution for DVB • standardization: TVAF, DVB, IETF, W3C, MPEG • 2001 Share it! • personal content sharing in home-to-home networks

4. TV-Anytime functionality “Watch what you want, when you want” • Simpler ways for the consumer to acquireTV content on local storage • click on EPG, trailer, website • groups > programmes > segments • series, related material • news items, parts of programmes • Personalisation and automatic recording

5. TVA Metadata • Assists the consumer in selecting content • Supports creation and use of user profiles • TVA metadata includes • Programme information, Segmentation information • Related material information • Purchase information • User profiles, Usage history • TVA metadata uses a CRID to refer to content

6. Why standardised metadata? • Standardised metadata allows • authoring once for many destinations • metadata authoring tools that can be supplied to many different customers • editing of metadata that has come from many sources • economy of scale for broadcasters & manufacturers

7. Content Referencing • The CRID (Content Reference Identifier) allows for location independent referencing of content • It is assigned by an authority which also has the ability to resolve the CRID to a location • A CRID points to a single piece of content or a series of other CRIDs

8. Why do we need Content Referencing? • The same metadata can be used for content regardless of where and when it is broadcast • To reference groups of programmes such as an entire series • References can be given before time & channel has been decided • References work even if there is a change to the scheduled transmission time

9. CRID – definition Format of authority: CRID:// <authority> / <data> DNS name

10. CRID – Grouping example Group information Program information <GroupInformation GroupId="crid://hbc.com/foxes/all" GroupType="show" Ordered="true" NumberOfItems="2"> <BasicDescription> <Title type="main">All episodes of Foxes ever</Title> <Synopsis Length="short">More Foxes than you can handle</Synopsis> </BasicDescription> <MemberOf>crid://hbc.com/comedy/all</MemberOf> </GroupInformation> <ProgramInformation ProgramId="crid://hbc.com/foxes/episode1"> <BasicDescription> <Title type="main"> The one where Fox jumps in the Potomac </Title> <Synopsis Length="short"> Fox goes to Washington and jumps in the Potomac </Synopsis> </BasicDescription> <MemberOf>crid://hbc.com/foxes/all</MemberOf> </ProgramInformation> <ProgramInformation ProgramId="crid://hbc.com/foxes/episode2"> <BasicDescription> <Title type="main"> The one where Fox drowns in the Lake of Geneva </Title> <Synopsis Length="short"> Fox goes to Geneva and tries to climb the fountain </Synopsis> </BasicDescription> <MemberOf>crid://hbc.com/foxes/all</MemberOf> </ProgramInformation> CRID CRID CRID

11. CRID – Resolution CRIDTOP CRIDs resolve to lists (of CRIDs or locators) A CRID can resolve to other CRIDs CRIDA CRIDB CRIDC CRIDB1 CRIDB2 locator locator locator locator locator At some point, CRIDs must resolve to locations

12. CRID – Hierarchy Example Star Trek Original Series 1966-1969 The Next Generation 1987-1994 Deep Space Nine 1993-1999 Voyager 1995-present … … … Season 1: 1966-1967 Season 2: 1967-1968 Season 3: 1968-1969 … … … … Episode 1: “The Man Trap” Episode 29: “Operation: Annihilate!” Location 1 Location 2 Location

13. TV Anytime typical flow of data • Content providers will publish information (metadata) about their content, which can be used in a search and select process • Selected content can be located and acquired for viewing • A finishing phase is foreseen e.g. to deal with PPV scenarios

14. Example applications • Recording from a trailer • Linkage from Web to broadcast • Electronic Programme Guide • Searching for interesting programmes • Segmentation

15. Recording from a trailer

16. Recording from a Web page

17. Electronic Programme Guide Using TV Anytime data, you can create an EPG with data from many sources.

18. Detailed programme information

19. Grouping

20. Searching for interesting programs Using TV Anytime data, a consumer can search for interesting content without knowing where or when it will be broadcast

21. Searching for interesting programmes using a bi-directional link Two step process: • Find out from the server what can be queried • Make a query using supported fields. “What search fields do you support?” service description actor=“John Wayne” and genre=“film” Programme metadata that matches query

22. Segmentation

23. Segmentation

24. Industry Adoption • Transport mechanisms for TVAF data have been incorporated into DVB-GBS specifications and are being verified in UK DTG testbed (Europe) • ARIB have adopted TVAF (Japan) • ATSC have selected TVAF metadata (US) • IPTC have produced a ProgramGuideML, and have adopted TVAF metadata • EBU P/Meta is TVA compatible, using many common elements (Europe) • Companies in US, Europe, and Asia are developing TVA-compatible products

25. Thank you for your attention! Special thanks to Alex Ashley (several content referencing slides) Keith Millar (metadata slide) Andrew McParland (several screenshots) SMASH/STORit/myTV/Share it! project members TV-Anytime Forum members