1 / 9

Panera Bread

Panera Bread. Ryan Gutierrez, Katie Sokol , Nate Johnson. About Panera. -Founded in 1981 -Originally called Au Bon Pain Co. Inc. -Changed name to Saint Louis Bread Company when the company purchased 20 locations in St. Louis, MI in 1993.

apollo
Download Presentation

Panera Bread

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Panera Bread Ryan Gutierrez, Katie Sokol, Nate Johnson

  2. About Panera • -Founded in 1981 • -Originally called Au Bon Pain Co. Inc. • -Changed name to Saint Louis Bread Company when the company purchased 20 locations in St. Louis, MI in 1993. • -The company revised and changed its image into what is now known as Panera in 1999, the St. Louis locations provided the company with their foundation to grow into a chain. • -One of Business Week’s top “100 Hot Growth Companies” • -As of Sept. 2010 there are 1,421 cafés in 40 states • -4 cafés in Oregon (Beaverton, Tualatin, Clackamas, Hillsboro)

  3. More About Panera • -“Everyday oasis. A place to gather with friends or enjoy a quiet moment alone. Comfortable, friendly, fashionable. A place to recharge and feel rejuvenated.” • - Menu: Pastries & Sweets, Freshly baked bread, Granola, Salads, Soups and Sandwiches. • - Kid’s options, low calorie, low fat, and vegetarian options available also. • -“Fresh bread makes friends”

  4. Our Article • - Since the recession started, (around 2007) many businesses have scaled back on ingredients and staff. Panera actually added staff, added higher quality ingredients which raised prices, and has added restaurants as well. • - Most businesses felt that to make it in the recession costs needed to be cut, this most likely led to fewer staff members.

  5. Our Article • - Due to lower labor costs, and less staff, customers often have to wait longer, expect less tidy, and even dirty tables in restaurants. • -Panera felt in necessary to invest in the quality of their products and staff (4,661 more employees added). This gave them a competitive advantage against competitors.

  6. Better to Grow in Recession • -Panera definitely thinks so. • -Stock for Panera has tripled in recession. • -Construction and Real Estate costs are incredibly low in a recession because most businesses are not growing. • -Panera has taken advantage and have built 191 more restaurants since 2007.

  7. Where they are today….. • -Currently, Panera has debt free balance sheet and new cafés will have highest return on investment they have ever had. • -“Many analysts would argue the reason Panera has had such success in recent years is we've been taking business from casual dining. The food is better, and it's quicker.” • -Compared to Chipotle as “somewhere between fast-food and a sit-down restaurant” • -New bakery opening every 5 days. • -Same salads as the Four Seasons offers and largest buyer of anti-biotic free chicken in US. Appeals to new target group. • Lots of room to grow in the future.

  8. -“Panera is proof that, in suburbia, there's a hunger for real food -- unfussy ingredients moved from farm to plate quickly and affordably. And the company has combined that menu with an unpretentious atmosphere -- there's no table service, but also no time limit. As a result, it has become as much community gathering space as a bustling lunch spot.”

  9. References • http://www.businessweek.com/investor/content/nov2010/pi2010118_183529.htm • http://www.panerabread.com/menu/ • http://www.fastcompany.com/magazine/139/rising-dough.html

More Related