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Mod 8 Valuation using abnormal enterprise income growth model Panera Bread. Yiwen Lin. Agenda. Adverse influences on sales growth in the long-run Use of Parsimonious Forecasts of Enterprise Operations Choice of WACC
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Mod 8 Valuation using abnormal enterprise income growth modelPanera Bread Yiwen Lin
Agenda Adverse influences on sales growth in the long-run Use of Parsimonious Forecasts of Enterprise Operations Choice of WACC Intrinsic Value Calculation using Abnormal Enterprise Income Growth Model Comparison Choosing a valuation model
Adverse influences on sales growth • Ontario, Canada and urban areas: little operating experience • Failure to build local awareness due to differing demographics and consumer tastes • There can be no assurance they will be successful in operating bakery-cafes profitably in new markets or further penetrating existing markets • The industry is highly competitive on a cost basis strategy and strive to have higher margins • Globalization in this industry is low and Panera is not focused on expanding internationally • U.S. economy recover and emerge from a recessional period. • Management said they received commitment to open 176 franchise-operated bakery-cafes within the next 5 years. • Therefore, Panera’s growth rate will reach a mature level by 2018, close to U.S. GDP growth rate of 3%.
Choosing a Valuation Model In Panera’s case, we see that using the free cash flow model over 70% of the value estimate is based on estimation beyond the forecast horizon. For the residual enterprise income valuation model, continuing value provides 63% of our value estimate. For abnormal enterprise income growth model, we see that only 20.15% of the valuation came from the periods beyond the horizon, which is the lowest reliance on continuing value. Thus, it is more reliable.