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Chelsea Handler

Chelsea Handler. Shaffer. Chelsea Joy Handler. Born: Feb. 25, 1975 in Livingston, NJ First role was on TV show: Girls Behaving Badly Host of Chelsea Lately Author of Three Books My Horizontal Life Are you there, Vodka? Chelsea, Chelsea Bang Bang Working on 50 Shades of Chartreuse

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Chelsea Handler

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  1. Chelsea Handler Shaffer

  2. Chelsea Joy Handler • Born: Feb. 25, 1975 in Livingston, NJ • First role was on TV show: • Girls Behaving Badly • Host of Chelsea Lately • Author of Three Books • My Horizontal Life • Are you there, Vodka? • Chelsea, Chelsea Bang Bang • Working on 50 Shades of Chartreuse • Target Market • 21 – 40 year women, Liberals, Gay Activists, Black Men

  3. Ms. Handler’s Love Interests…. Dave Salmoni Andre Balazs Ted Harbert 50 Cent

  4. 50 Shades in 50 States I chose to name the tour 50 Shades in 50 States based off the book that Chelsea Handler is currently writing. I selected Belevedere Vodka has her sponsor because she frequently consumes this product and brags about it often on air.

  5. Tour Schedule

  6. Concert Ticket • Ticket Prices for Chelsea Handler’s Stand Up Tour • range in price based on venue. • This particular location is a theatre with an • Orchestra Section: $125.00 • Loge: $100.00 • A Rear Orchestra: $75.00 • 1st & 2nd Dress Circle: $60.00 • Gallery $45.00

  7. Tour T-Shirt: $20.00

  8. Chelsea Handler Merchandise I would sell a 50 set of markers because the tour is called 50 Shades in 50 States On each marker would be a venue that hosted a tour spot and a funny line from her book Chelsea

  9. Chuy Granola Bars I would sell granola bars that highlight Chuy Bravo and call them the Chuy Bar. Chuy is Chelsea’s midget friend she affectionately refers to as her “Little Nugget”

  10. Sweat Pants: $28.00

  11. Distribution Outlets • Chelsea Handler’s merchandise will be available at the following locations: • Online • http://www.cafepress.com/chelsealately (Indirect Distribution) • www.livenation.com (Direct Distribution) • Retailers • Hastings (Indirect Dist.) • Urban Outfitters (Non-apparel items only) (Indirect Dist.) • On tour • 50 Shades Tour (Direct Distribution) • Comedians of Chelsea Lately Tour (Direct Distribution)

  12. Distribution Channels • Channel A • Manufacturer - Consumer • We sell our merchandise directly from our website & our tour locations • www.livenation.com • Channel B • (Manufacturer – Retailer – Consumer) • We sell our merchandise to Hastings & Urban Outfitters • We also allow www.cafepress.com to carry our merchandise

  13. Levels of Distribution • Chelsea Lately Tour T-Shirt is available exclusively through direct distribution only • Purchasers can buy at comedy show only • Chelsea lately Sweat Pants, Marker Set, & Chuy Bars are available through selective distribution • Only retailers who carry non-apparel items will be Hastings & Urban Outfitters • Only www.livenation.com & www.cafepress.com will carry sweats and non-tour t-shirt items

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