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e-Business Project - Strategy

e-Business Project - Strategy. Carl Arrowsmith arrowsmitc@ne-worcs.ac.uk. Covering in this Unit. Planning and Implementation Customer Expectations and Support Planning a web site Integrity of data Logistics / Supply Chain Metrics/assessment & Exit Strategy Protection of Business

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e-Business Project - Strategy

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  1. e-Business Project - Strategy Carl Arrowsmith arrowsmitc@ne-worcs.ac.uk

  2. Covering in this Unit • Planning and Implementation • Customer Expectations and Support • Planning a web site • Integrity of data • Logistics / Supply Chain • Metrics/assessment & Exit Strategy • Protection of Business • Future Developments

  3. Aim of Today's Session Look at online payment systems & the legal implications of trading online

  4. Electronic Payment Systems • A company needs to be paid for the purchase of goods. • e-businesses require payment(s) to be made online • Payment(s) are required in a secure and easy way.

  5. Online payment systems • Large businesses will receive payments directly • SMEs will use an intermediary service • Can be via a web host to a bank or • Online payment system • Pay Pal • World Pay • Payment Online

  6. Charges • Online payments are not free • Direct transactions will have credit/debit card fee • Online payment companies charge a percentage and/or fee

  7. Security • Payment and confidential details are sent in a secure way • SSL (Secure Socket Layer) • Certificate is required for each site • Works by using a series of programs and encryption/decryption routines at server and web browser levels

  8. Trust • Business is conducted on basis of trust • Risks are in place for both supplier and customer • Consumers are wary of the “unknown” • New company • Unheard of company • Online transactions

  9. What assurances can be made ? • If you owned an online company how would you assure the customer ? • Join trade scheme http://www.imrg.org/ISIS/ • Provide company details history, address and other contact details.

  10. Consumer Assurances • How can you assure your customers that payment will not be taken until product / service has been supplied ? • Consumer trust • Terms and conditions

  11. Business Assurances • Businesses normally supply other businesses on credit (i.e. B2B) • How can you assure suppliers they will be paid? • Trust • Show supplier the books and details of company • Insurance schemes • Supply businesses will usually require pre-payment to new customers until a good record is established

  12. Data Protection act 1998 • Data fairly and lawfully processed • Processed for limited purposes • Adequate, relevant and not excessive • Accurate • Not kept longer than necessary • Processed in accordance with the data subjects rights; • Secure • Not transferred to countries without adequate protection

  13. Consumer Protection (Distance Selling) Regulations 2000 • When buying via a distance (at home), internet, telephone, mail order there are additional legal rights. • Receive clear information about the goods or services before deciding to buy • The right to receive confirmation in a written form (Verbal is not enough) • The right to cancel contracts within a seven day cooling off period – exceptions (P 42)

  14. Terms & Conditions • Sales of Goods Act 1979 • Must be fair • Unfair Terms in Consumer Contract Regulations 1999 • Must not be one sided (e.g a clause that says a supplier doesn’t have to deliver things in a reasonable time)

  15. Continued… • Consumer Protection act 1987 • Misleading Prices • A trader must display prices and inform the consumer of VAT and delivery charges • Trade Descriptions Act 1968 • Misleading descriptions are unlawful (e.g. the box says the product in blue but when opening the product is red)

  16. Covered today • Electronic Payment system • Security • Consumer Protection • Terms and Conditions

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