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D-Link Unified Switch

D-Link Unified Switch. DWS-3160 Sales Guide. August 2011 DHQ. Agenda. Enterprise Wireless Market Update Product Overview Target Market and Applications Key Feature Introduction Competitive Comparison & Analysis Positioning Highlight Key Comparison Art of the War

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D-Link Unified Switch

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  1. D-Link Unified Switch DWS-3160 Sales Guide August 2011 DHQ

  2. Agenda • Enterprise Wireless Market Update • Product Overview • Target Market and Applications • Key Feature Introduction • Competitive Comparison & Analysis • Positioning Highlight • Key Comparison • Art of the War • 3rd Party Application • Appendix

  3. Enterprise Wireless Market Update • Enterprise WLAN Market Keeps Growing • The Enterprise WLAN market in 2012 is expected to grow 20.2% • Thin/Unified AP with 802.11n is Main Stream Now • With a strong CAGR 44.6%, 11n thin/ unified AP rise dramatically up to 11.8 million units by Y2015, replace 11 a/g AP in the market. • New Standard 802.11ac Show Up in Market by Y2013

  4. Enterprise Wireless Market Update (Cont.) • Wireless Control Appliance Market Continuing Growth • Upon the growth of thin/unified AP, wireless control appliances rise dramatically with CAGR 20.8%. • WLAN Software License is Booming • The revenue of WLAN enhancement products is booming with CAGR 29.6%. The majority in this category is software license, which revenue in 2011 is double than its forecast in the report last year shows the market toward “add-on” and “selectable” for wireless management product.

  5. Agenda • Enterprise Wireless Market Update • Product Overview • Target Market and Applications • Key Feature Introduction • Competitive Comparison & Analysis • Positioning Highlight • Key Comparison • Art of the War • 3rd Party Application • Appendix

  6. WLAN Mgmt for Unified Wireless Products When to use Selling model Applied model D-View Wireless Mgt. Module • Large Enterprise • Manage Multiple Unified Switches/ Wireless Controllers1 • Manage Unified / Standalone APs3 • Management Module on D-View • All Unified APs2 • Standalone APs3 • All Unified Switch1 • All Wireless Controller1 Unified Switch Wireless Controller • Enterprise/ SMB/ SME • Manage 12~512 Unified APs per Unified Switch • Fast L2/L3Roaming • Auto RF Management • Intrusion Detection and Prevention • LocationTracking • Unified Switches/ Wireless Controllers BundlewithUnified APs • License Upgrade • All Unified APs AP Clustering • SMB/SME • Up to 16 Unified APs in a AP Clustering Group • Centralized Dispatch Configuration • Centralized Monitor • All Unified APs • Unified APs Note1 : Auto RF management and Fast roaming features are only supported in Unified Switch/ Wireless Controller product group Note2 : If unified APs are managed directly (not via Unified Switch, nor Wireless Controller), “RF Visualization”, “Auto RF management”, “Fast L2/L3 roaming”, “Intrusion detection and mitigation”, and “Location tracking” features are not supported Note3 : Support DAP-2553/2690/3520 AP in WMM1.1; Support DWC-1000/ DWS-3160/ DWL-3600AP/DWL-6600AP in WMM1.2; Don’t support the “RF Visualization”, “Auto RF management”, “Fast roaming”, “Intrusion detection and mitigation”, and “Location tracking” features

  7. DWS-3160 vs. DWS-3000 PoE • Full D-link 802.11n Unified AP Support (DWL-8600AP/6600AP/3600AP) • 16KMAC Address Table • SD card slot for portable configurations and firmware images • On Demand Location Tracking • Radio Protection • IPv4/v6 Static Route (Up to 512 routing entries) • IEEE802.11e/WMM power saving/ U-APSD • sFlow • 802.3af/at support • Green • - Time-based PoE • - Smart Fan Design • - Power Saving by Link Status/ Cable Length PoE+ DWS-3160 Series Lower Cost! Feature DWS-3000 Series • Unified AP Support: DWL-3500/8500/8600AP • 8K MAC Address Table • IPv4 Static Route (Up to 128 routing entries) • 802.3af PoE support PoE P r i c e

  8. Model and License Description • DLMS, D-Link License Management System , an on-line system integrating ERP and e-Biz, delivers virtual package of appliance’s add-on services, instead of physical one. • Launch time frame round 1H 2012. *Remark:

  9. License Combination Examples DWS-3160-AP12 Add 12 APs Support DWS-3160-AP12 Add 12 APs Support DWS-3160 Manage12 APs (Default) DWS License Pack DWS License Pack DWS-3160 Manage12 APs (Default) DWS-3160-AP24 Add 24 APs Support DWS License Pack DWS-3160 Manage12 APs (Default) DWS-3160-AP24 Add 24 APs Support DWS-3160 Manage 48 APs DWS-3160 Manage 24 APs DWS-3160 Manage 36 APs DWS License Pack

  10. 11n Unified AP Support

  11. Agenda • Enterprise Wireless Market Update • Product Overview • Target Market and Applications • Key Feature Introduction • Competitive Comparison & Analysis • Positioning Highlight • Key Comparison • Art of the War • 3rd Party Application • Appendix

  12. Deployment Scenario : SMB Servers PC L3 Switch L2 Switch DWS-3160 • Application: • Use WiFi phone in the whole building • Benefits: • Seamless roaming at/between every floor • AP configuration dispatch & centralized management • Automatic Power/Channel adjustment

  13. Overlay Deployment Edge Deployment Deployment Scenario: Campus/Enterprise • Application: • Overlay Deployment: Deploy at the central of existing network infrastructure to manage unified APs remotely • Edge Deployment: Deploy at the network edge • Switch Clustering • N+1 Switch Redundancy • Automatic Power/Channel adjustment • WIDS/WIPS • Benefits: • Protect current investment in network infrastructure • Great scalability and reliability • AP configuration dispatch & centralized management • Great wireless threat detection and mitigation • Manage remote APs across L2 or L3 network Computer Center L3 Switch Building A • Replace existing old L2 switch • Provide wired & wireless connections DWS-3160 L2/ L3 Switch • PoE ports to provide power directly

  14. VPN Deployment Scenario : Factory • Application: • Extend the network coverage to Lab • Retrieve/transmit data from/to Lab immediately via WLAN & VPN • Centralized AP management • Benefits: • Leverage existing infrastructure • Cost effective Unified architecture Lab Wireless Equipments L2 Switch Desktop/Server DWS-3160 DWS-3160 Headquarters Wireless Equipments

  15. Agenda • Enterprise Wireless Market Update • Product Overview • Target Market and Applications • Key Feature Introduction • Competitive Comparison & Analysis • Positioning Highlight • Key Comparison • Art of the War • 3rd Party Application • Appendix

  16. L2 or L3 Network L2/L3 AP Auto-Discovery and Centralized Management • Auto-discovery feature allows unified switch and AP to discover each other automatically in L2/L3 network • L2 auto-discovery – Switch discovers AP • L3 auto-discovery – Switch discovers AP • L3 auto-discovery – AP discovers switch • Auto-discovery with DHCP option 43 • Centralized policy control • The profile configuration is applied to a managed AP on the event such as when an AP initially transitions to managed mode, or when AP is reset. Customers hence can enjoy the convenience of one-time configuration Firmware dispatch Profile dispatch Page is Animated

  17. Wireless Management & Configuration Switch Clustering • Peer Switches can form a Cluster Group • Up to 4 DWS-3160 could be a Cluster Group • All wireless configuration & management can be done from one switch • One Master Switch gathers all statistics and status from peer switches, APs and clients in the group • Provides single point of management • Similar to D-Link Single IP Management (SIM) Admin Master Switch Peer Switches

  18. L2 or L3 Network N+1/ N+N Switch Redundancy • N+1 Unified Switch Redundancy • One extra switch works only as backup • Allow each switch manages its maximum number of APs • N+N Unified Switch Redundancy • Each switch backup its peer switches • In order to backup peer switches, the switch needs to reserve some space for peer switch managed APs. Therefore, it cannot manage its maximum number of APs Primary: Unified Switch 1 Secondary: Unified Switch BKP Unified Switch 1 Primary: Unified Switch 2 Secondary: Unified Switch BKP Unified Switch BKP Unified Switch 2

  19. Fast L2/L3 Roaming • Ideal for VoIP application • Fast roaming can be supported within a subnet (Layer 2) or across subnet boundaries (Layer 3) without changing IP address of client • Intra-switch roaming • Fast roaming between APs which are managed by the same switch • Inter-switch roaming • Fast Roaming between switches in a roaming group • Up to 4 DWS-3160 can form a Roaming group DWS-3160 I Clustering DWS-3160 II Intra-Switch L3 Roaming AP-B1 Intra-Switch L2 Roaming Subnet B Associate with AP-B1 Inter-Switch L3 Roaming AP-C1 AP-A2 AP-A1 Associate with AP-A2 Associate with AP-C1 Subnet C Subnet A Associate with AP-A2 Handover from AP-A1 to AP-A2 Associate with AP-A1

  20. Fast Roaming Enhancement: AP-AP Tunnel • AP-AP Tunnel mode is used to support L3 roaming without forwarding any traffic to the Unified SwitchThe APs will create tunnel and forward traffic with each other • When clients roam to another AP which is not in the same network subnet, the traffic from roamed clients is tunneled to the originally associated AP of the client • Roamed client remains on the same VLAN and has the same IP address • Benefit • Reduce network resources because traffic is forwarded locally • Reduce Unified Switch loading DWS-3160 L3 Switch AP-AP Tunnel 192.168.1.0 172.17.3.0 10.10.10.0 Page is Animated

  21. 2. Rogue AP Or Radio interference Channel 48 1. When inserting new AP, the AP scans the RF area for occupied channels and selects a channel from the available non-interfering, or clear channels. Auto Channel Adjustment • Auto select proper channel and assign to managed APs • In a clustering group, adjust the channels for new event in the system, such as an AP be added, the unified switches readjust channels by schedule (ex. at certain time, upon a certain interval) • Change channels by experiencing the influences from environment Channel 48 Channel 24 3. Changes toChannel 18 New AP Channel 36 Channel 54

  22. Auto RF Management • Auto Power Adjustment • In a clustering group, automatically adjust the poweraccordingtothestrengthchangesofRFsignalsbroadcastingbyotherAPs, the unified switches readjust power by schedule (ex. upon a certain interval) • RF Self-Healing • When a Managed AP is powered down, the power of its neighboring AP(s) managed by the same switch is immediately increased by20% • The power level will readjust again every pre-configured interval by sensing neighboring AP power status Channel Plan Period Power Adjustment Clustering Auto Power Adjustment Auto Power Adjustment 30% 50% 50% 50% 60% 70% 90% 90% 90% 90% RF Self-Healing Power Power Power Power Power Power Power Power Power Power AP Fail

  23. Advanced RF Feature: Radio Protection • Advanced“RadioProtection”designto guarantee that 802.11 transmissions do not cause interference with legacy stations or applications • Itisgreatfeaturetosustain11nclientthroughputonmixedwirelessclientsenvironment(11n,11gand11bwirelessclientsworktogether) • WithoutRadioProtection,the11nwirelessclientswillrunat11gor11bwirelessspeedinmixedenvironment. • Customers won’t need to replace all legacy wireless clients to get the benefit on 11n transmission (High throughput , High reliability) 802.11n client With Radio Protection Enabled 802.11n client 802.11 b/g client 802.11 b/g client 802.11n client Run at 802.11 n Transmission rate Run at 802.11 n Transmission rate Run at 802.11 b/g Transmission rate Run at 802.11 b/g Transmission rate Run at 802.11 b/g Transmission rate Run at 802.11 b/g Transmission rate 802.11n client

  24. AP Traffic Load Balancing • Balance traffic load of each Managed APs • Based on the percentage of bandwidth utilization • Based on the Max. Wireless Clients • Force a new client associating to an overlapped neighbor AP which has lower unitization while the nearest one exceed the threshold • Periodically update APs utilization reports Utilization Threshold: 60% AP-B Utilization Threshold: 60% AP-A Subnet B Reject association from AP-A AP Traffic Load Balancing Force the association to AP-B Request connection to AP-A Subnet A AP-A checks its utilization AP-A reaches the utilization threshold value

  25. V1 V2 V 3 Single SSID Centralized User Access Control SSID Based Access Control • Define Different VLANs and SSIDs for different user group (ex. Sales, RD…) • With ACL configuration on VLAN, administrator can define particular access policy for specific user group • The users belong to different groups need to connect with different SSIDs to get proper access right after authentication successfully Identity Based Access Control • Support Dynamic VLAN Assignment with WPA/WPA2-Enterprise, MAC and 802.1X authentication • In a SSID, the clients could be assigned to different VLANs that are preconfigured in the external RADIUS server • With ACL configuration on VLAN, administrator can define particular access policy for specific user/ user group User 1 (ex. RD) Server, Internet Access User 2 ( ex. Guest) Internet Access Only RADIUS Server AP-A User1 go to V2User2 go to V3

  26. Wireless Intrusion Detection System (WIDS) • AP detection and classification • Periodically scan and detect the AP per device or per clustered group • Four classes for AP: Managed, Standalone, Unknown, and Rogue • Wireless client detection and classification • Monitor disassociated, pre-authenticated, and authenticated wireless clients • Three classes for authenticated wireless client: Authenticated, Black-listed, Rogue -Fake managed AP -Fake managed SSID -AP using illegal channel -AP using invalid channel -Incorrect security config -Invalid SSID -Unexpected WDS device -Etc… AP Classification MANAGED UNKNOWN STANDALONE ROGUE -Not in client database -Probe attack -Flooding network -Too many failed auth -Authenticated with Unknown AP -Etc… Client Classification RF Scanning AUTHENTICATED Hacker BLACKLISTED ROUGE ? B B ? Infect

  27. Wireless Intrusion Prevention System (WIPS) • AP & Wireless Client Threat Mitigation • Protect wireless clients away from threats by sending fake de-authentication messages to de-associate the connection with rogue APs • Inform to every managed AP the list of BSSIDs and channels on which rogue APs are operating • Lock down the location of rogue AP via WLAN Visualization Tool for security adjustment Visualized Alive Site Map Detect rogue AP Send de-authentication message De-association with rogue AP Lock down location B ? AP Classification MANAGED STANDALONE UNKNOWN ROGUE Client Classification AUTHENTICATED BLACKLISTED ROUGE

  28. WLAN Visualization • Graphically shows information about the wireless network • WLAN Visualization example • A floor plan and network with a D-Link Unified Switch that manages two APs • Show a peer switch and a rogue AP in the network

  29. Device Locator: On Demand Location Tracking • Automatically determine probable location of specific AP or client • When the device has been located, a green target appears on the graph to indicate the probable location of the device

  30. Agenda • Enterprise Wireless Market Update • Product Overview • Target Market and Applications • Key Feature Introduction • Competitive Comparison & Analysis • Positioning Highlight • Key Comparison • Art of the War • 3rd Party Application • Appendix

  31. Agenda • Enterprise Wireless Market Update • Product Overview • Target Market and Applications • Key Feature Introduction • Competitive Comparison & Analysis • Positioning Highlight • Key Comparison • Art of the War • 3rd Party Application • Appendix

  32. AirMaganet: Visualized Site Survey Tool • Working with AirMagnet, customer can directly select D-Link managed AP from AirMagnet application • The visualized site planning tool assists administrator to find the optimal quantity, AP location and configurations before deploying Source: Automated WLAN Modeling, AirMagent

  33. AeroScout: RTLS* and Unified Asset Visibility Solution • AeroScout RTLS Solution • Turns a wireless network into a complete, full-featured visibility solution • Delivers full asset visibility at a low total cost of ownership • Locates any asset or Wi-Fi client • Interoperability with multiple location modes, environments, sensors and other visibility technologies • Offers a complete visibility platform (AeroScout MobileView) for automating business processes and driving context-aware applications • No negative impact or security concern for wireless networks • Increased return on investment for WLAN *RTLS: Real-time Location System

  34. AeroScout RTLS and Unified Asset Visibility Solution (Cont.) Integration to Enterprise Applications: ORIS, CMMS, EDIS, Security, EHR, Nurse Call, MES, WMS, SAP, ERP, HR, … etc. Integration AeroScout MobileView Track-Alert-Manage-Integrate Visibility Software Location Engine (Indoors/Outdoors, Active/Passive RFID) Location Determination Wi-Fi Network (D-link Unified Solution Integrate with AeroScout RTLS Successfully) Infrastructure Tags Wi-Fi + Ultrasound Wi-Fi Tags and Clients Wi-Fi + GPS Passive Tags Wi-Fi + Sensors

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