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Basics of SEO

Checkout this ppt to know about the basics of SEO. For any query or to know more you can contact us or visit us at: http://www.softprodigysolutions.com/best-seo-service-provider-india.html

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Basics of SEO

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  1. Basics of seo

  2. What is seo? • SEO stands for search engine optimization. • It is the term for all the methods you can use to improve the ranking of the website or we can say to ensure the visibility of the website and its content on search engine page results. • It is basically the practice of increasing the traffic for your website through the organic search engine results.

  3. Types of seo

  4. On page Optimization • Meta Tags: Meta tags are the snippets of page text which describe the content of the page. Meta tags appear on the page code not on the page itself. • Alt Tags: Alt tag is an HTML attribute applied to image tags to provide a text alternative for the search engine. • Quality Content: Quality content means your content should be unique and to the point. • Internal Linking: The links that go from one page on a domain to another page on the same domain is internal linking. • Title Tags: Its an HTML element that specifies the title of a web page. Title tags are displayed on SERPs as the clickable headline for a given result. • H1 Tags: H1 tag is the main heading of the webpage. It is used as the visible title of the page content.

  5. Off page optimization Off Page Optimization refers to all the activities performed outside the boundaries of the website to improve its position on search engine result pages. Some of the off page activities are as follows: • Link building • Social Bookmarking • Classifieds • Blog directories • Comment link • Video sharing • Business listings • Social media

  6. techniques of seo There are two major techniques of SEO: • White hat SEO: It is the technique of SEO that uses the methods to improve the search engine rankings of website which follow the search engine guidelines. Techniques: Quality content, restructuring, HTML optimization. • Black hat SEO: It exploits the weakness of the search engine algorithms to get high rankings for website. Techniques: keyword stuffing, spam, cloaking or hidden text etc.

  7. So what are seofunadamentals: • Quality Content • Quality backlinks • Technical structure • Social Media Best SEO company in India

  8. Contact Us SoftProdigy Solutions E 206, Industrial AreaPhase-8 B, Mohali,Chandigarh Area, India,160055 +91 172 5211400 You can visit us at: http://www.softprodigysolutions.com

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